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    Abacus Row

    5.0 (10 reviews)
    Open 12:00 pm - 5:00 PM
    Updated 2 months ago

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    3 months ago

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    2 years ago

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    Christine T.

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    2 years ago

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    Christine T.

    Thank you for being a part of our community, Christina!

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    2 years ago

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    Christine T.

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    3 years ago

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    3 years ago

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    2 years ago

    Amazing service and beautifully curated collection. Much needed presence on Nob Hill.

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    3 years ago

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    2 years ago

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    2 years ago

    Beautiful shop, friendly employees and amazing events, especially around lunar new year.

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    Ask the Community - Abacus Row

    Review Highlights - Abacus Row

    Their pieces have easily been my go-tos for work, socializing, gifting, and just day to day wear.

    Mentioned in 2 reviews

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    Derco Fine jewelers - Queen cut ring

    Derco Fine jewelers

    4.7(1.2k reviews)
    1.7 miMission Bay
    $$
    80 years in business
    Certified professionals

    I hadn't been here in well over a decade. Last week I called to request an appointment to have…read morejewelry cleaned and repaired. No need for an appointment. Come on an early weekday morning to avoid crowds. That's what I did today Tuesday around 10:15am. They opened at 10am and there were a couple of customers already. I had 8 pieces of jewelry that needed attention. Some purchased at Derco and others not. No matter. They'll accept all. I ended up buying a new chain for a pendant. They changed the lobster claw on it and a larger loop. And made it left handed for me. Because so many people come in for cleaning and adjustments, I was there two hours. I occupied my time watching a movie on Netflix. Great friendly knowledgeable staff. They were out of jewelry cleaner. Said to use equal parts of water and Windex. I'll give it a try. I found street parking a couple blocks away but it can be a challenge.

    If you're looking for high quality diamond jewelry for any special occasion, go to Derco. They have…read morebeen in business for many years. Derco is such an elegant jewelry store, and the customer service is top tier. My husband bought my engagement ring from Derco in 2022. He went to shop alone, without me. I'm so happy with his ring choice and he was super impressed by the customer service from Greg. We returned together recently, in December 2025 for a ring repair (I snagged one of the prongs on the diamond setting and it slightly bent). Greg was there to help us with the repair and I asked about diamond upgrade options. We ended up getting an upgrade for the diamond and opted to turn my original engagement ring diamond into a pendant necklace. Both came out perfect! So beautiful and exactly what I wanted. We were super happy with our experience! I love that all the staff checked in on us! We were offered waters, and jewelry cleaning for any accessories we were wearing! I was sent home with plenty of cleaning supplies to keep my jewelry shiny. Derco will always be a special place to us. We definitely will return for another anniversary upgrade!

    Photos
    Derco Fine jewelers
    Derco Fine jewelers
    Derco Fine jewelers

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    La Bijouterie - Bands, bands, bands!

    La Bijouterie

    4.9(335 reviews)
    0.8 miFinancial District
    $$
    Family-owned & operated
    Available by appointment

    My fiancé and I started our engagement ring search in SF's Diamond District, along with some of the…read moremore well-known places, and felt discouraged pretty quickly. Everything felt rushed, impersonal, and mass-produced. After doing a lot of research, we found La Bijouterie. From our very first appointment, the experience felt personal and relaxed. We came back multiple times, asked Set (the owner) countless questions, and he happily walked us through the entire diamond process so we felt truly informed. We also went back and forth over email, more times than I can count, to get every detail just right. I was initially a little hesitant because I wanted a fairly classic three-stone ring, and La Bijouterie specializes in custom work, but I had very specific preferences around proportions, and we wanted an experience that felt enjoyable and genuinely customer-focused. La Bijouterie was exactly what we were looking for, with reasonable pricing that kept us within our desired budget. We couldn't be happier with both the ring and the experience, and we now recommend La Bijouterie to all of our friends who are starting their ring search. Thank you, Set and team!

    Overall, a decent and stress-free experience. The atmosphere was calm, and the staff maintained a…read moreprofessional tone throughout.

    Photos
    La Bijouterie - Beautiful Tennis bracelets

    Beautiful Tennis bracelets

    La Bijouterie - Custom Designed Piece.

    Custom Designed Piece.

    La Bijouterie - Delicate Bezel setting

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    Delicate Bezel setting

    Yadav Diamonds & Jewelry - Yadav Diamonds and Jewelry - New Showroom - San Francisco, Union Square

    Yadav Diamonds & Jewelry

    4.8(424 reviews)
    0.6 miUnion Square, Financial District
    $$
    Family-owned & operated
    40 years in business

    Working with Maytal and the Yadav team was truly an exceptional experience from start to finish…read more They were incredibly educational, informative, and patient throughout the entire process -- taking the time to walk me through every decision and ensuring I felt confident at each step. What stood out most was how collaborative the experience felt. They offered thoughtful design guidance and expert recommendations, while also really listening to my preferences and incorporating my feedback in a meaningful way. It never felt transactional -- it felt like a true partnership. Beyond that, they made the process genuinely fun and exciting, which made such a difference given how many details go into designing a ring. I couldn't be happier with the final result -- it's exactly what I envisioned, if not better. I'm so grateful to Maytal and the entire Yadav team for bringing it to life. Would highly recommend to anyone looking for a thoughtful, personalized, and high-quality experience.

    Me and my boyfriend scheduled an appointment with Mary D. Prior to our appointment, I communicated…read morewith Maytal to make sure we had an efficient experience. She was so lovely and understanding of my requests which we so appreciated! Mary was great to us! She not only involved my boyfriend throughout the appointment, but educated and answered all our questions. The selection was amazing, everything we wanted to see, we did. Mary continued to pull different options that I didn't even consider, but her knowledge helped guide us! We were able to finalize the overall stones, setting, and look of the engagement ring. We did not feel pressured at all to purchase then and there.. Mary sent a nice email same day with all the details and notes which was discussed. I really appreciated the service, selection, value, and transparency! We are so excited to continue our engagement ring & wedding band journey with Yadav

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    Yadav Diamonds & Jewelry
    Yadav Diamonds & Jewelry
    Yadav Diamonds & Jewelry

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    Fiat Lux - Ear piercing & ear styling curations

    Fiat Lux

    4.4(114 reviews)
    2.2 miMission
    $$

    I've been to this store a few times now and they have a great selection of jewelry…read more Over the weekend I came in to purchase a bracelet I was eyeing online and to get a permanent bracelet. They don't have any prices for their permanent bracelets so I had no idea what to expect but I knew I wanted 14k gold, and I was most interested in a Cuban chain. This could have been a case of miscommunication coupled with the fact I don't like confrontation, but when I asked about the price I swore I was told ~$250. That seemed reasonable to me, I've been looking into Cuban chains and that was the price point I was seeing for about that size in 14k. When it came to checkout the price was $2,450 for just the permanent bracelet.....I was in a rush and again, don't love confrontation, so I paid and left but I feel like I seriously over paid for this tiny light weight chain. I was planning on getting more bracelets and jewelry plus some new piercings but after this I don't know if I trust their prices. I think I may use them to find cool jewelers, but purchase elsewhere. It's my fault I didn't double check the price, I take ownership in that. I would just caution against the permanent jewelry, at least learn from my mistake and get the price in writing not just verbally. Update: wow that was a super fast response! They reached out to me after seeing my review. Thank you so much Nadia for your call. I can tell you all really care about your customers. Looking forward to coming back this weekend. Additional side notes, I really appreciate the care they put into fitting the jewelry for customers. I've also have had things shipped to me and their packaging is lovely with nice presentation. Even their shipping box feels lux. Those little details and the quick response to my post has brought me back around and I will absolutely be a repeat customer. Can't wait to get more unique jewelry and piercings with friends! :)

    I got my first ear piercings at age 8 with a gun at the mall. I am decades from that day now. My…read morefirst lobe piercings have stretched with wear and time to the point that almost any earring looks like it will rip out of my earlobe. I arranged a consult with Ben, who asked detailed questions, assessed my current stack and suggested I had enough lobe health to do a piercing stacked on top of my first piercing. This will allow me to wear studs together or to wear a statement earring in the new hole without the issue of more stretching. He recommended jewelry options based on my style, then brought me back to do the piercing same-day (it was a Monday morning, so the store wasn't busy). He was meticulous in the setup and talked me through every step of the process. Easy and done. It's been two weeks and my new piercings are healing beautifully and I am already loving the placement and the options it affords me. When worn with earrings in my original first piercings, the two stacked together actually detract from the stretching. Ben is a total pro. If and when I get more piercings I absolutely will ask for him.

    Photos
    Fiat Lux - Solid 14k gold and white diamond septum nose piercing by Brooke Bittens at Fiat Lux Mission

    Solid 14k gold and white diamond septum nose piercing by Brooke Bittens at Fiat Lux Mission

    Fiat Lux - Alternative engagement ring with an antique Old European Cut white diamond in an 18k yellow gold Demi Feu setting.

    Alternative engagement ring with an antique Old European Cut white diamond in an 18k yellow gold Demi Feu setting.

    Fiat Lux - Septum piercing with a white diamond white gold Athena hinged clicker septum ring by Fiat Lux. Pierced by guest piercer Zia.

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    Septum piercing with a white diamond white gold Athena hinged clicker septum ring by Fiat Lux. Pierced by guest piercer Zia.

    Brilliant Earth

    Brilliant Earth

    3.9(1.2k reviews)
    0.5 miUnion Square, Financial District
    $$$
    Walk-ins welcome
    Offers payment plans

    This review is for the Union Square store in San Francisco. My husband purchased a tennis bracelet…read morefor me for Christmas and within a month a stone fell out. We took the bracelet in to see what could be done. There is nearby paid parking but no dedicated parking because it's San Francisco. We arrived as a family, kids in tow. You have to press a button to be buzzed into the building. Then you go up in an elevator and once you exit you need to be buzzed in again to the actual showroom. It's a small but beautiful room. The associate who helped us, I can't remember her name (Lila?), Asian, dark hair, young woman. She was amazing! She coordinated a refund of the bracelet immediately. She then took the time to show us pieces in the showroom. At first the selection seemed limited, but if you have time to try on a couple items, that's all you really need to fall in love with something. The associate was the opposite of pressure, she put us at ease. She did not rush, she educated and listened. She was lively and had us in tears with laughter. It's was a joy to interact with her. She showed us items online and told us that we could select any item online to be delivered to the showroom to try on. It was a wonder experience.

    I rarely write reviews, but after this experience, I feel obligated to warn anyone considering…read morepurchasing an engagement ring from Brilliant Earth: please think twice. What should have been one of the most meaningful and exciting moments of my life turned into a frustrating, stressful, and honestly disheartening process from start to finish. From the very beginning, the entire experience felt transactional, like I was just another sale in a pipeline rather than someone making a deeply personal, once-in-a-lifetime purchase. During my initial visit with my soon-to-be fiancé, we were already met with an uncomfortable and off-putting atmosphere. We were literally standing on the wrong side of the glass, and the associate assisting us made passive-aggressive, borderline rude comments. The tone completely shifted only after she realized we were serious about making a purchase, which made the interaction feel insincere and performative. Communication only got worse from there. After selecting a ring, I received no proactive follow-up whatsoever. Weeks went by before I had to chase them down myself just to move things forward. Even then, communication was inconsistent and unreliable. Calls went unanswered, messages weren't followed up on, and I constantly felt like I had to push the process along on my own. When I finally tried to move forward more urgently, things somehow got even worse. One representative couldn't even find my profile and was dismissive and unhelpful on the phone, with a tone that came off as rude and passive-aggressive. After calling back, I found out they had created multiple profiles for me, and somehow still managed to lose critical information like my ring size and diamond details. For a purchase of this importance and price point, that level of disorganization is unacceptable. Despite all of this, I still moved forward and even brought my family in to share the moment. I paid a $6,000 deposit, expecting things would finally go smoothly. Instead, I was hit with new requirements that were never communicated upfront--like needing to pay in full before receiving the ring and restrictions on changes. Financing options were also brought up far too late, as if I should have somehow known policies that were never explained. The most frustrating part? When I attempted to resolve these issues professionally, I was met with silence and lack of accountability. I requested escalation and follow-up from leadership and received nothing. No call, no meaningful response, just continued disregard. At this point, I have completely lost confidence in this company. Between the poor communication, disorganization, rude customer service, and the overall sales-driven attitude, this has been one of the worst customer experiences I've ever had. If you are planning to get married and want a process that feels special, supportive, and respectful, do not go here. There are plenty of other jewelers who will treat you like more than just a transaction. I am now pursuing a full refund, which frankly should never have been necessary in the first place. Save yourself the stress and go somewhere that actually values its customers.

    Photos
    Brilliant Earth
    Brilliant Earth
    Brilliant Earth

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    No 3 Fine Jewelry - Custom Jennie Kwon Designs Ring for a special client

    No 3 Fine Jewelry

    4.6(81 reviews)
    0.6 miRussian Hill
    $$$
    Locally owned & operated
    Women-owned & operated

    Loved our experience at No 3. We explored a few other jewelers in the city but the level of…read moreservice, personalization, and care that No 3 offered made it an easy choice for us to purchase an engagement ring. We'd recommend working with Sabrina as she was outstanding.

    I cannot begin to express my gratitude for No. 3. The team at No. 3 has helped me in jewelry design…read morefor some of my life's biggest milestones: getting engaged, married, and then designing a bracelet for my oldest best friend for her own wedding. The story behind my best friends gift: She and I have known each other since we were 5 years old, and in high school, we always used to swap rings with one another - me with my grandmother's aquamarine, and her with her grandmother's diamond ring. We loved to swap rings and have joked for most of our lives about our finger sizes being the same. When I got engaged, she tried my ring on and said, "it doesn't quuuuuite fit" in which we laughed because I retorted with, "Well. It shouldn't. It's mine!" When she got engaged last summer, I knew I wanted to make something special for her and I knew an aquamarine had to be involved. I went to No. 3 in search of something, but I didn't know what. I spotted a gold bracelet made my Melissa Scoppa that showed the phases of the moon on one side and had diamond stars on the other. After chatting with Lily for a bit about the bracelet, she suggested I could swap out the diamond for an aquamarine on the piece of the bracelet that was our birth moon phase - me, with a waning crescent and hers with a waxing gibbous. Genius! We decided to go forward with it, and had two beautiful bracelets made by Melissa with a little wink to our life long friendship. I couldn't be more pleased with the result, and neither could my friend. I love No. 3 so much because whoever you work with truly cares about what you're making and truly cares about beautiful jewelry. I could not recommend No. 3 enough for any sort of gift you had in mind, whether it is for an engagement ring, or just a gift to say I love you to someone. Thank you Lily and No. 3!!

    Photos
    No 3 Fine Jewelry - Custom Yellow Diamond  Engagement Ring

    Custom Yellow Diamond Engagement Ring

    No 3 Fine Jewelry
    No 3 Fine Jewelry

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    Abacus Row - jewelry - Updated May 2026

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