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San Francisco, CA

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Fiat Lux

4.4 (116 reviews)
ModerateJewelry, Piercing
Open • 11:00 am - 6:00 pm

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Response time

1 day

Response rate

100%

Services - Fiat Lux

Gauging or stretching

Fiat Lux Photos

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Recommended Reviews - Fiat Lux

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Reviews With Photos

Ada F.

It's been 13+ years since I got my last lobe cartilage piercings that never healed and had to be taken out, so I was quite nervous to get my cartilage pierced again! It was a breeze scheduling an appointment. My best friend and I decided to get piercings together so we scheduled one appointment after another. We met our piercer, Brooke, and from the start she gave us consultations on what we were looking for. My best friend knew what he wanted, but I wanted a second opinion since my other cartilage piercings didn't heal. She recommended against a mid-helix and said that a conch would be perfect for me. Once we decided on piercings, we looked at jewelry. Just to let you know, the jewelry is solid gold so it's priced accordingly. My snake earring was $150, but it'll be in for at least 10 months while it heals, plus my mom's zodiac sign is snake, so I didn't mind the price. After the jewelry was selected, Brooke got the room prepared for the piercings and we were able to get our piercings together. Brooke is extremely professional and my piercing did not hurt one bit! It was more shocking to feel it pierce through, but it wasn't 1/10 on pain. Brooke gave us a cute goodie bag that included a saline spray mist and healing instructions. 7 days later my ear piercing still hasn't swelled or hurt and has healed incredibly well. Highly recommend getting your piercings with Brooke!

Custom wedding ring made of my own diamonds from an older set. Worked with Jennifer to customize the ring of my dreams!
Shawnna M.

Fiat Luxe for all unique jewelry pieces or go home! Delightful shop with one of a kind jewelry and excellent customer service and skilled piercers. What more could you want? Jennifer is a gem and helped me create unique pieces from my own heirloom stones (third eye ring and wedding ring shown in pics). It's also a great place to check out the most unique and savage new pieces -- necklaces, rings, and piercing jewelry. I love all of their locations!

The devotion ring
John P.

I went to the Valencia location. Parking is super hard to find, so I highly recommend taking public transportation. The 16th st Bart station is a few blocks away. Store has lots of jewelry selections. A lot of unique places that would be great gifts, if you're willing to drop $$$ on it. Went in the store and it was pretty busy. All of the workers were helping other people. Took a while to get the attention of the reps. Once we got help, I told the rep what I wanted and since they didn't have my size, I had to order it. They said it would take 6-8 weeks but it took way longer than that. I ordered my ring in Feb but it came in at the end of May. I also didn't hear any updates from the reps on my ring, until I personally had to reach out to them to get the update but I would've appreciated if they would've called me to let me know it's delayed.

Krysten H.

Came here a few months ago with my cousins to get fuzed!! I was hesitant at first to have permanent jewelry but I love it! The quality is so good and it looks as good as the first day I got it!

I recommend Fiat Luxe to anyone wanting to get piercings. The staff is so nice and I felt comfortable throughout the appointment. Frank did my vertical labret piercing and I love it.

One of the blue sapphire rings I tried- which was surprisingly very affordable considering how impressive it appears.
Zaineh K.

My husband and I bought our wedding rings from here for our elopement and it was the best experience we could've hope for!! It was easy and actually enjoyable, rather than the stressful pushy encounter we've heard these things can feel like. Ashley was such a pleasure to work with, and all her recommendations made total sense! 10/10 recommend!!

Jennifer K.

This place is addicting! They have phenomenal beautiful affordable pieces and there piercers are very knowledgeable and professional! I have many pieces and I get compliments everywhere. Brooke did my piercings and she helped curate a design for my ear space. Love there designers, pieces and staff :)

My perfect ring! Thank you, Leyla!
K S.

First and foremost a shout out to Leyla, who was so patient, kind, funny, and wicked knowledgeable while helping my partner and I find a perfect engagement ring that passed the pocket test (must not get stuck when I put my hands in pockets) and we had a fantastic date night, thanks to Leyla! The ring is perfect, fits me like a glove astetichically and size.

Jewelry install (septum, nostril) by Brooke

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Had a great experience. Everyone was kind and accommodating! Such a beautiful unique jewelry store. Be back for sure:)

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Ask the Community - Fiat Lux

Hey! is a piercer there able to look at my industrial piercing? I got it done somewhere else and I was wondering if I could get some help from yall.

Hi Elizabeth, thanks for reaching out to us. Yes! We can help. Please schedule a free consultation appointment so we have plenty of time for you.… 

How much would a septum + jewelry be?

Hi Jen! The service fee for a septum piercing is $55 and jewelry starts at $170.

Do you offer zapped permanent bracelets?

Hi Alyssa, yes we do offer zapped / welded / fused permanent jewelry including bracelets, bangles, anklets, and necklaces! Appointments can be booked online: https://fiatluxsf.com/pages/welding

Are you guys doing nose piercings?

Yes we can do nostril and septum piercings!

Hi, how much for conch + jewelry?

The piercing service fee for a conch is $40 and the jewelry starts around $120 at our Mission location.

Hi, how much would it cost for a cartilage + tragus piercings + jewelry? i looked on the website but didnt see the pricing

The piercing service fee for a cartilage piercing such as a tragus piercing is $40 and jewelry starts at around $120 at our Mission location.

Do you do any work on repurposing jewelry?

We do! We love working on hierloom or special pieces so that we can recycle & preserve. Please email us to inquire further!

Hello, I would like to pierce my left ear( two piering )(the fastest) do you supply the jewelry? and at what price?

We do! Prices start at about 90$ for genuine diamond & gold jewelry, not including the service, 25$ for a lobe, 40$ for cartilage.

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Review Highlights - Fiat Lux

“Alexei, Anne Marie, and the other staff that have helped us over our visits and purchases have been amazing.”

Mentioned in 8 reviews

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Bought the Gold Hinged Hoop Earrings (in-house brand) - unfortunately, the hinge on one earring…read morefailed and fell out while I was wearing it. I assumed it was a one-off defect, so I ordered a replacement. The second pair fell out too, within 10 minutes of putting it on, during a short car ride to my destination. Two separate units failing doesn't seem like bad luck - seems like poor quality / lack of security in the hinge feature. Because this happened with two separate earrings, I asked the store to allow me to return the remaining earring in my possession, since it would be of no use to me without the second earring. The store declined, citing an inability to inspect the earring(s) that fell off (which, ironically, I'd have gladly provided if they hadn't both failed and fallen off so quickly). I'd expect better quality from an in-house line, and importantly, better customer service when a clear pattern is reported.

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Fiat Lux - jewelry - Updated October 2026

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