Cancel

    Open app

    Search

    10/10 Optics

    4.6 (196 reviews)
    Closed 9:30 am - 6:30 pm

    Services - 10/10 Optics

    Eye exams

    Eye testing and diagnosis

    Eyewear fitting

    1 More Service

    Retinal imaging

    10/10 Optics Photos

    You might also consider

    Recommended Reviews - 10/10 Optics

    Your trust is our priority, so businesses can't pay to alter or remove their reviews. Learn more about reviews.
    Yelp app icon
    Browse more easily on the app
    Review Feed Illustration

    Reviews With Photos

    Best glasses ever. I can see again!
    Nic F.

    In the thirty years of wearing glasses, I have never had an experience like this. From the exam to the image consultants EVERYONE shows that they care. They care with patience, honest advice and accuracy. I got my glasses today. They are perfect! I am so happy I will never go anywhere else. Ruth and her team are beyond AMAZING! Thank you all so much.

    Amazing eye pad installation!! Dear eye pad installer person, YOU are the real MVP!!
    Dez A.

    I now have my glasses back and, wow! Whomever does the nose pad installation did a friggin' incredible job!!!!! Worth the wait. Iris and Liz were patient with me and made sure my glasses were to my liking. I'm used to my lopsided face but others, not so much. So when I asked that my glasses be made higher on the left, they shared that the glasses appeared straight to them. But I'm the one wearing them all day so I want them to appear straight and be comfortable to me. So, Liz kindly made another adjustment and my glasses looked and felt right. The nose pads feel great, they keep my glasses from sliding down every five minutes and my eyelashes are no longer bumping into the lenses. As a parting gift, Iris gave me additional nose pads, a cleaning cloth and cleaning solution. I wouldn't hesitate to recommend 10/10 Optics to anyone looking to add nose pads to their eyewear.

    Added nose pads to my Warby Parker plastic frames COST 40
    Al O.

    I recently purchased a pair of plastic frames from Warby Parker. Unfortunately, like most plastic frames these did not come with nose pads. After reading on YELP about 10/10 Optics ability to add nose pads I headed to their store to see if they could help me. I was presently surprised when I entered the store. I was greeted in a very friendly and welcoming manner. The employees of this store truly believe in providing excellent customer service. After looking at my frames I was told the lab guy could add nose pads for $40. After 15 minutes my frames came back and I was extremely happy with the results. The nose pads added were in the same color as my tinted blue frames. They did such a good job that you can't even tell where the original nose pads were. I will definitely consider this place next time I am in the market for new eyeglasses. Unfortunately, they do not accept my insurance or any insurance for that matter. After watching their sales associates help other customers with deciding on frames I can 100% say this place truly believes in the customer aspect of sales. Other businesses should study this place and take note. 5 STARS

    Custom nosepad installation on acetate (plastic) frames ($45 + tax = $48.99)
    Amanda H.

    I came to 10/10 Optics to have nosepads installed on my plastic frames as they were slipping down my low Asian bridge and sitting on my cheeks. I dropped them off on a Tuesday morning, and they were ready to pick up by the afternoon. The work is very professional, and the metal arms of the nosepads even match the color of my frames! Cost: $45.00 + tax = $48.99 Tip: The guy who installs the nosepads works on Mondays, Tuesdays, Thursdays, and Fridays.

    My new TC Charton frames fit me perfectly as they are "Asian Fit" frames. I am so incredibly happy with these!
    Nancy R.

    I had one of the best customer service experience at 10/10 optics. This place is truly a gem and I need to write a stellar review! Finding new frames always gives me anxiety. My features are Asian, I have no nose bridge and I have a very wide face. Frames never fit me right, they rest on my cheeks, slide off my nose, and are so close to my eyes, it touches my lashes. While searching the internet, I came upon a brand callled TC Charton which specializes in "Asian Fit" frames. I searched some more and came upon 10/10 optics who seem to be the only one in NYC carrying these frames. I decided to pay 10/10 optics a visit and I was certainly not disappointed. I was greeted in such a friendly manner by Betty and felt comfortable right away. I explained to her what I needed, she listened, nodded, and busted out at least 10 different frames. Betty took her time with me, reviewed every single frame with me, gave me tips and advice and made it such a fun and comfortable experience! I had never ever been this relaxed looking for a new frame and I had never had so much fun choosing one! The whole experience was so stellar that I decided to leave my current optometrist and go with 10/10 optics all the way from now on. I just came back from picking up my new frames and I am so happy happy happy! They even gave me a super cute frame case... It looks like a clutch, so cute. I left feeling special and appreciated. Thank you so much 10/10 optics! And Betty, my dear, you are THE BEST!!!

    You can't even tell the plastic on the nose bridge was filed down to make space for the nose pads. Matching colored metal was used as well.
    Eric C.

    Found this place online when looking for places that do custom nose pad installations on plastic frames. I've been very frustrated with a pair of plastic frames I had (lens touches eyelashes, frame rests on cheek, etc.) so I was desperate to try to save them. I'll admit that $70 was pricier than I would've liked but after seeing the quality of the craftsmanship, I would say it's worth it. They did a fantastic job filing down the existing plastic extrusions on the nose bridge and even used copper-colored metal to match the overall color of the frame. They single handedly saved my pair of glasses and I would come back again if I ever needed nose pad installations in the future.

    My new glasses.  Wish I could get a better detail, but it's hard to get a snap that shows all the details.

    See all

    4 months ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    4 months ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    4 months ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0
    Photo of L L.
    0
    4
    0

    1 year ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    2 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    2 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    2 years ago

    The best place for me to get my vision. I love the ladies that work there and they love me.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0
    Photo of M S.
    2
    13
    28

    8 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 3
    Thanks 0
    Love this 0
    Oh no 0

    3 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    3 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Nic F.
    484
    38
    23

    6 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Dez A.
    36
    265
    251

    7 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 2
    Thanks 0
    Love this 1
    Oh no 0

    4 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    3 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Al O.
    224
    25
    6

    13 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 3
    Thanks 0
    Love this 1
    Oh no 0

    12 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 1
    Thanks 0
    Love this 1
    Oh no 0

    11 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    8 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Eric C.
    123
    12
    15

    8 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    17 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    5 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 1
    Oh no 0
    Photo of Chad Y.
    0
    37
    11

    6 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 2
    Thanks 0
    Love this 1
    Oh no 1
    Photo of L M.
    57
    71
    1

    7 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 1
    Oh no 0

    8 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 2
    Thanks 0
    Love this 1
    Oh no 0

    7 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 1
    Thanks 0
    Love this 1
    Oh no 0

    9 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 2
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Tamra T.
    180
    50
    3

    6 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    10 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 4
    Thanks 0
    Love this 0
    Oh no 0

    4 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    7 years ago

    We popped in to get our glasses tightened. They were so nice and even though we weren't planning on buying anything they were SO HELPFUL!!

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    15 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 8
    Thanks 0
    Love this 10
    Oh no 0

    9 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    16 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 6
    Thanks 0
    Love this 2
    Oh no 0
    Photo of Maxwell H.
    100
    111
    135

    9 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    18 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 6
    Thanks 0
    Love this 6
    Oh no 0

    13 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 3
    Thanks 0
    Love this 3
    Oh no 0
    Photo of Sari W.
    2
    28
    18

    7 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    13 years ago

    Business owner information

    Photo of Ruth D.

    Ruth D.

    Helpful 2
    Thanks 0
    Love this 1
    Oh no 0

    Page 1 of 5

    Ask the Community - 10/10 Optics

    How much does a normal eye exam cost at 10/10 Optics?

    HI Kain, An annual eye exam with our optometrist either Dr. Chen or Dr. Sheerer is $115.00. You may book your appointment via our website www.1010optics.com or call us at 212-366-1010 at your convenience. We are closed Fri/Sat… Read more

    Don’t See Your Question? Ask Away!

    Review Highlights - 10/10 Optics

    I now live in Florida but when I visit NY, I always try and stop into 1010 Optics to see Ruth and what new glasses she has.

    Mentioned in 36 reviews

    Read more highlights

    You might also consider

    Chelsea Vision Associates - Welcome to our new space !

    Chelsea Vision Associates

    4.6(97 reviews)
    0.6 miChelsea
    $$

    I found Dr. Gross on Yelp and decided to reluctantly book an apt after having eye strain/headaches…read moreat work. They were able to get me in on a Saturday in the AM. This was great timing because during the week he was booked out a couple of weeks (this is a great sign to me). Additionally, they have amazing technology here. Dr. Gross and staff were friendly and accommodating while explaining 3-D image of my eyes for a health screening. I got to pick out frames and their prices are relatively cheap to huge brands like Cohens/Sears Optical. I love it here and they just gained a loyal patient!

    Chelsea Vision Associates is the Best eye care specialist team in NYC! I was fortunate to have an…read moreupdated eye glass and contact exam with the Chelsea team prior to quarantine. I found them by googling, and it worked out well because not only were they in my network, but they were in walking distance from me. However, I was still deciding on new contacts and new glasses when the quarantine began. Thankfully, they were still reachable and operating remotely on a limited basis. I was able to coordinate my one year supply of contacts with my rebate, and it was mailed to me out of state where I was quarantining with family. When they were back in office, they helped me coordinate my new glasses and also had them shipped to me out of state. I'm beyond satisfied with their professionalism and empathy! My contacts and glasses feel and fit wonderfully! I'd like to send a special thank you to Dr. Gross and especially Kim for their excellent work! :)

    Photos
    Chelsea Vision Associates
    Chelsea Vision Associates
    Chelsea Vision Associates

    See all

    Manhattan Eyeworks - My New glasses

    Manhattan Eyeworks

    3.9(109 reviews)
    1.4 miHell's Kitchen, Midtown West, Theater District
    $$

    Manhattan eyeworks has done it again. High quality glasses, excellent customer service, and fast…read morepick up time. I wanted to get a new pair of glasses, and this establishment is the only place I trust. They always go above and beyond, to make sure their customers are satisfied. You will never leave. Disappointed. If ever you are in the area and are looking for high quality glasses, this is your go-to. You can also take your eye exam here as well. It's fast and convenient. Thank you once again to Ms. Marina and her staff ,for their exceptional help.

    Over time, a patina of cynicism and depression has settled over this place. I don't feel like…read moreanyone who works there wants to be there, likes people (never mind liking customers) or cares about doing a good job. I could deal with staff being morose and allergic to smiling if it wasn't also accompanied by a general shadiness that leaves me demoralized and feeling taken advantage of. Nothing has a price on it and she won't show you anything without first asking, Well, how much are you looking to spend? She looks over the glasses and you can see the wheels in her head turning as she considers how much she is going to try and charge you. She'll then quote you a price, offer a discount and then conveniently forget the discount when it comes to time to ring you up. She will try and convince you every single lens treatment is a must have, even the ones like a filter for blue light the efficacy of which is very much open to debate. Getting a copy of your prescription is like getting a work permit from the French government (even though it's your right!). I get a more ethical vibe from street vendors! To top it off, the selection here is terrible. They cannot answer even the most basic questions about the benefits offered by your health plan. When you ask, 'Is there any way you could look that information up?' she emits a soul destroying sigh to protest you interrupting her sedentariness. There is just a general carelessness to everything they do. They try to send you out with your new glasses without a case for them. They don't call you when your glasses are ready. I called them and they told me the glasses had arrived three days earlier! They often make you wait unreasonably long for scheduled appointments. I had to wait for 30 minutes once to get frames adjusted because the optometrist wouldn't do it and the only other staff member was "running an errand". They sent me home once with the wrong prescription!

    Photos
    Manhattan Eyeworks - My beautiful new glasses. I'm in love

    My beautiful new glasses. I'm in love

    Manhattan Eyeworks - Brand New Line- Article One

    Brand New Line- Article One

    Manhattan Eyeworks - 2018 Holiday Window Display!

    See all

    2018 Holiday Window Display!

    Westside Vision - Exam room located in the back

    Westside Vision

    4.7(110 reviews)
    0.4 miChelsea
    $$

    The hardest part about visiting Westside Vision? Not buying a sh!t load of flowers or like, an…read moreorange tree before your visit. Tucked in the heart of the flower district, Dr. Davin Dong's practice is easily accessible and appointments made seamlessly via ZocDoc. You're immediately welcomed by reception and there is little to no wait time. Preliminary tests are conducted kindly and efficiently, and the equipment is swabbed down thoroughly. Dr. Dong is friendly and knowledgeable, and takes the time to explain what he's doing and why. He's thorough, patient and personable--sadly a rarity among healthcare providers. You're not pressured to order contacts or purchase glasses, but the admin does inform you of your benefits and how to use them here. Dr. Dong accepts VSP and I highly recommend his services.

    Dr. Davin Dong was a wonderful optometrist who made my first visit back to the eye doctor a very…read morepleasant experience. He was on time for his appointment with me, and I was taken back right away. He was extremely thorough and asked great questions and explained everything in detail with my eyes. The lady who helped me pick out glasses was really sweet and patient with me. She went through the different frames with me and made great suggestions. Everyone was really friendly, and it's right in the garden district so I got to go plant shopping afterwards. I'm glad I made an appointment!

    Photos
    Westside Vision - Efficiently arranged exam area

    Efficiently arranged exam area

    Westside Vision - Edited optical offerings

    Edited optical offerings

    Westside Vision

    See all

    10/10 Optics - optometrists - Updated May 2026

    Loading...
    Loading...
    Loading...