I made it my mission to eat as much gelato as possible during my most recent trip and this spot was…read moreby far my favorite. There was a very long line and it's quite small inside. It's become somewhat of a tourist trap from all the insta influencers. Reasonable prices. Two scoops for a the small. €3.20 Pistachio and Nocciola Fresh good flavor. Whole pistachios in the gelato. No bright colors which means it tends to be more natural flavoring.

Great place to stop late night to grab some gelato. Many flavors to choose from. Staff was fairly…read moreeasy going, no long wait times here.

Hands down the best pistachio gelato I had in Italy. Nowhere else came close! Really creamy gelato…read moreand the perfect balance of flavours. The line wasn't bad when we went but I've heard it can get busy.

This gelateria is located on a quaint street in Florence. Not super busy, except when other people…read moresee folks in the store they start flooding in. They had delicious unique flavors like the Dubai chocolate and the creamy pistachio ricotta, family liked it so much they wanted it twice in our three days in Florence (we wanted to try a bunch of different gelato spots). We enjoyed the Nutella, Stracciatella, and cookies n cream flavors. Staff were very friendly. Small size was adequate as they overfill it well, although of course larger size in gelato speak is always better.

Was worth the wait - and for what it's worth - only took 15 minutes on a Saturday even though the…read moreline may look intimidating. There are actually two lines / stores - one with all the options on the right and one with original and pistachio options on the left. Order on the machine if you are going into the multi-option store and present your ticket. Lots of options - we got the salted caramel and original (creme) and they were so good. Such an amazing combo with the espresso!

Decided to give this popular social media trend a try. It was insanely busy with multiple lines…read morejust from a social media post. Great that their business is doing well. In terms of the affogato, it's not worth the long lines. Tasted fine for the average coffee or gelato person. But if you like your coffee bold with deep characteristics, you might be disappointed as the massive rush tends to dilute the coffee draw by the barista. Espressos are not as rich. In addition, don't think their beans are of quality either. Collectively, it tasted fine as a combo, just not worth the heat, wait, and crowd. If you enjoy a lively pool of people with concert like ambience, this might be up your alley along with social media posting. Lower that expectation and you'll enjoy the vibe. FYI, they do not serve you through the window. You can do it yourself but that's putting you on the spot on why you are there.

Definitely one of the best gelato's I've ever had and believe me I've had more than my fair share…read moreall over Italy in Europe. The nocciola was fantastic and had whole hazelnuts in it as a little surprise so good! They also make all their codes in the shop at an extra treat.

My favorite gelato in Florence ! Natural ingredients and seasonal flavors. The line moves quickly…read moreif there is one !

so delicious would definitely get gelato from here again !…read morethe employees where very nice and fast! also, the shop is very cute !

Such a fun and unique concept!! This store itself is enough reason to come! It's super cute and has…read morelots of seating! Being an avid lover of froyo I was super excited to try this gelato froyo place and was not disappointed! Their toppings and amazing flavors made this place like an Italian Yogurtland but 100x better!

Best authentic gelato in Florence! Salted caramel and Stracciatella are my favorite. Even the cone…read morewas light and not over sweet. Simply the best I tried gelato in Pisa, Lucca and Milan and couldn't find a better spot than Grom

Grom was cited as one of the top spots to get gelato in Firenze, so of course we had to check it…read moreout; I made it my intention to grab gelato as much as I could while in the city, so after dinner we decided to stop by here before turning in for the night. Like most other gelaterias we visited, Grom isn't a large space. Walking in we were immediately greeted by the cooler, and besides that there isn't much standing room. The typical flavors were there, and I decided to order the smallest size cup which optioned me two varieties; after some deliberation I went with the stracciatella and the cream. Both gelati were good - I don't tend to go too much off the beaten path with flavors and these stacked up well against the same flavors I've tried in other gelaterias. Service good - efficient and before I knew it we were out the door. Overall, worth a stop if you're in the area - the gelato is good quality with just the right amount of flavor and sweetness.

Our first gelato in Florence. did NOt disappoint! Had…read moredinner at ZaZa but saved room for gelato. Guy working behind the counter was not friendly. Almost rude. Super annoyed that we had to ask what the flavors were. WellX when the tags are all in Italian.... Having said that, they have some amazing unique recipes. The matcha was legit. Nothing artificial about it. My foodie teen said the ambrosia was "so complicated with its layering of flavors". (Had to ask this one too, Yogurt honey and cinammon, I think this is when he started getting annoyed with me!) you really get the cinnamon at the end, but in a good way. Dulcet de leche, cream and caffe also on point Would happily return if homey ain't working lol

Delicious! A wide variety of flavors. A small, setup outside…read morewhere you could enjoy your gelato and people watch.

Gelato was good but nothing too crazy. They have a variety of flavors. We just got it because it…read morewas closeby to where we were at. It was very fast service.

We were on a Tauck tour through Florence and after walking quite a bit our tour guide was nice…read moreenough to treat us all to some gelato from this wonderful place. They had about twenty different flavors of Gelato. I decided on the salted caramel and it was delicious. My husband had the chocolate chip and loved his as well. Service was quick.

La Strega Nocciola was one of several gelaterias that I tried while in Firenze. I made it my…read moreintention to try as much gelato as I could in the city so when we had some down time post-lunch we thought that a little sweet would hit the spot. To be transparent, one of the things that drew me to La Strega was the name, I wanted to see what was so witchy about this gelato - and of course the positive reviews helped. The gelateria itself was lovely - soft music playing with intricate decor and a good amount of space. There were a few chairs and stools in case you wanted to sit and enjoy, though they were a little awkwardly placed. There were several flavors of gelato as expected - instead of being on display they were in tubs covered in lids. I heard that's the "proper" way to store gelato as it remains fresher, though the jury is still out for me on that one. Anyway, I got the smallest cup size where I was able to choose two flavors - so I went with the cream and the chestnut. The gelato was really good - creamy with great flavor. Service was great, and overall this was a solid gelateria - La Strega is definitely worth stopping into when in Firenze.

This shops is conveniently located not far from the duomo. The witch theme is so cute and they have…read moresome inhouse flavors available which I chose my. The service is kind and patient with those who struggle to order in Italian.

Stopped by for some dessert after dinner at around 9:30 PM on a Thursday. The fior di latte flavor…read moreI wanted was sold out so I ended up getting cherry vanilla and black sesame. The cherry was just okay but I really enjoyed the black sesame. Hubby had pistachio and a strawberry cheesecake, and I liked the pistachio. There aren't many flavors to choose from, which is one of the signs of a good gelato place. While the gelato itself was good, the flavors didn't really appeal to me so I kind of just settled on those two. So if you want to try the flor di latte, seems you need to go way earlier than I did.

I tried 4 popular gelato "Artigianale" places in Florence and this was my favourite. Excellent…read morequality, texture, and very robust flavours. The pistachio in particular was amazing. Guy owner behind the counter was super friendly too. Tiny takeout gelato counter that really delivers. Nice clean little shop. Come here. Beware the loads of tourist trap places everywhere selling you generic stuff. This place is the real deal.