First Choice is based on the Upper Level at the Mall, and benefits from all the free parking the Mall provides. It is situated between Thorntons and The Perfume Shop. It hasn't got a front as such, once the shutters are open you are in the store but it is bright and airy and there are usually posters displayed showing the latest offers available such as Upto £200 off your next holiday or free comission on your currency purchases. There is a small bureau de change on site for your immediate currency needs. There are four desks for customers to be seen at, all manned by really friendly staff. The uniforms are bright and go well against the white walls - makes you feel in the holiday mood. There is a range of brochures on the walls behind the staff members meaning you have to ask for a brochure, but these are given willingly without any pressure. The staff are really good at making you feel welcome and take an interest in your holiday requirements. I have always felt that they have brought my holiday to life before its even begun. Would definitely recommend. read more