Cool spot that I had been wanting to try for awhile since they were in Downtown. But their employee…read more+ customer service was not great. We walked in as a family (me, husband, our baby) and while we were deciding what to order husband asked for the restroom code. The tall male employee looked us up and down and said so, you gonna buy some coffee? Husband said yes...why? The employee said "I just need to know if you're planning on buying something or just here to use the restroom . " Why would we come up to the counter , peruse the menu and bring the baby inside if that was our only goal? It was so off-putting. Anyhoo, the interior was nice all black and some sort of rock/ metal playing. There's magnetic tiles to Create your own conspiracy or statement and other conspiracy type decor . I got a 5G is killing our bees which was nice and smooth flavored espresso drink and husband tried the NZT 49 which he liked. but only thing is we regretted not trying a black cold brew or shot of espresso to really taste their coffee. Maybe next time. And hopefully next time that particular employee will chill out a little bit on their restroom. Might I add, this was my 2nd attempt to go to this location. The first time they were randomly closed at 1230pm. Wish they would at least post a heads-up online or something.

I've been trying to visit this particular coffee shop for quite some time now! Every time I swing…read moreby they were always closed or I just missed them! Lol I would always wing it and never take a picture of their store hours either! So I'm sure it was operator error! I am so happy for this particular brick and mortar because the first time I met the owner was on a bicycle on West Kliff or maybe East not to show I used to walk a whole thing during the pandemic! He was a really cool gentleman selling coffee on a nice looking bike and everything was clean, cut! Their menu items have changed and I'm glad he got more coffee companies to collab with! I loved my Stimulation Theory- it was smooth and had great frothy flavor with the perfect accent of cardamom! Everything within the Cafe is black and there a lot of joint seating areas. Granted when I got there, the individual spots were already taken. I sat an area meant for a larger group. I also enjoy the death metal music, grated it was played at the normal coffee shop volume level. Hee. So I've never actually HEARD that style of music at such a low decimal level, so it actually was quite comedic to me. At the same time, I'm glad it wasn't super loud like other rock shows I've been to! But still very much a vibe!! I can't wait to go back and try other drinks and pour overs that they have!! I can't wait until they get pastries or some sort of pop-up since I love my carbs! Hee

I hate when a coffee shop's only value is their aesthetics and not the quality of their coffee. I…read morewould love to go to an aesthetically pleasing coffee place and not feel guilty for spending 8 dollars on a drink that tastes like battery acid.

REAL GREAT COFFEE!!…read more For the coffee appreciator in your world this is the place. Incredible full flavors of just toasted beans to thoughtfully baked treats don't miss the perfection of 11th Hour Coffee. The vibe is artsy in a well decorated coffee slash bar.Have been here many times and have never missed the Cardamom cake. Ten Stars & ten hearts!

I absolutely love this Verve location! Their vanilla latte is hands down one of my favorites --…read moreit's consistently delicious and never disappoints. The staff here are super friendly and welcoming, which makes the experience even better. Service is also really quick, so even during busy times, you're never waiting too long for your order. Overall, this Verve location is one of my go-to coffee spots, and I'll keep coming back for that vanilla latte every time!

Perfect stop on a rainy day! Swung in to start my New Years right - the place is cute, no inside…read moreseating, more of a counter inside the warehouse but super industrial and cute Walk in the door on the right to order, out the door on left with items - I might have stood behind the people on left waiting to order for a few before I realized my mistake ;-) Ordered the Cardamom White Chocolate Mocha and it was phenomenal !! The flavors just meshed together and were so good I was super happy to see they had gluten free treats, in a separate space than the gluten ones, so I grabbed the cranberry polenta pastry - that was also heavenly! They had 3 different g/f pasty options when I was there It was raining so I didn't get to enjoy the outdoor seating but I'll def swing by again when I'm in town

Going to have some of these brands shipped!!! Met the owners and will be ordering some of this…read morefantastic and historical beans!!! Very cool spot! Can't wait to visit in person!!!

Service was great. Very informative on their beans and where they come from or sourced. Fhey have a…read morevariety of coffee drinks including one that's an espresso The teas are also delicious and you can make it hot or cold. Reasonable prices and reasonable prices for the roasted beans too. Also love the fact that they repurpose the burlap sacks that holds the beans into tote bags

Finally... a coffee shop that gets the job done…read more We're in town for a long weekend and spent way too much time trying different coffee places downtown, mostly because every single one was pushing medium roast like it's the only one allowed Then we found this place, real dark roast. And not just any dark roast, it's called Sweet Italian. Not quite bitter or burnt. Just bold, rich, and exactly what I needed If you love coffee that actually has depth (not gently toasted), come here, this spot saved the weekend.

Great coffee shop on the main street downtown. We only had the cold brew but it was so good we…read morereturned for more the second day. Coffee had great flavor and they have alot of delicious looking baked goods. Liked the vibe and the friendly service. We are Peets fans but will return here next time we are in Santa Cruz.

I've lived in Santa Cruz for over 20 years, and this Verve location has always been one of my…read morefavorite coffee shops in town. The staff has consistently been friendly and welcoming. One of the things I actually love most about this location is that the baristas always seem like they're having fun and enjoying being there. This space has such a positive atmosphere and the workers always being giddy behind the bar make the space even better! They've also always been incredibly sweet to my daughter whenever we come in. I obviously can't speak to someone else's experience, but I really doubt anyone was laughing at you personally, it very easily could have just been an unrelated conversation happening behind the counter. I've only ever had positive experiences here and think the staff deserves some credit for creating such a joyful environment in a world where we are often told not to!

if you're looking for a cute coffee shop to vibe in...this is not the place. the employees are…read moreunnecessarily rude which I've never gotten at the other Verve on front street. If you're going to a Verve, definitely go to that one. This one's less busy and safe to say I understand why now... also matcha lovers beware!!! A small matcha with nondairy milk comes out to be an upwards of ten dollars and has zero matcha taste to it. It genuinely tasted like they poured milk in a cup and then added a drop of green food coloring to it. I recommend cat and cloud one street over! They're all super friendly there so the ambiance is a lot nicer

I've been savoring Java Bob's Guatemala Dark Organic coffee for years now. There is really no other…read morecoffee as tasty anywhere in the world, and I've been all over. Deep rich flavor with no bitterness. Absolutely delicious without sugar or cream. Organic, so no chemicals added either. I love Guatamala Dark Organic so much I brought a 10# bag to Australia with me on an extended visit (yes, they thought I was nuts). I no longer live in Santa Cruz, but I still order it by mail. If you like rich dark coffee, gotta give this one a try!!

Enjoy chocolate undertones in your coffee bean? Check out the light roast Nicaraguan or the medium…read moreroast Moka Java shown in photo here. Staff here are always attentive and helpful. Get the benefits of coffee experts who can speak to the nuances in their beans. They have a great deal of expertise above what you would probably find in a coffee place staffed by students. Oh, and Java Bob's accepts Apple Pay!