Thorne Brothers has moved from its old location to this new one. I reviewed the old one before the move and finally got to see the new store. When I walked in the door, I literally asked my husband if he was sure they moved. It looked the same to me, which in this case, is a total and complete compliment.
Let me say for the record that I am not a big fisherwoman. In fact, I hardly ever fish. But my husband is an avid fisherman, so I have been in my fair share of fishing type retail stores. Here is what I can tell you: These people have like everything you could ever want to go fishing and they really really know their stuff. If you want stuff in addition to expertise, this is the place for you. They also make custom ice fishing rods, which my husband and all of his fishing buddies swear are the best. So take that for what you will.
I will now quote liberally from my other review, since this new store is pretty much the same: "The store is covered from ceiling to floor with anything and everything a fisherman could need. At the risk of sounding stupid since I really don't fish, I will say that I saw plenty of materials for fly tying, lots and lots of jigs and lures, a ton of gear like leaders, bobbers and line. (If I made a terminology mistake in there, please be kind!) And I learned that Thorne Brothers is known throughout the fishing kingdom for its hand-crafted rods. I can see why. The guys who were manning the shop offered advice and information freely and clearly enjoy talking shop with other anglers. I felt a bit out of place but my hubby was right at home. Unlike so many retail experiences, this one was just about saturated with good information and good service. The guys were able to tell my husband about the different types of rods, the different materials used in each and the resulting changes to the feel and performance of said rods. Really very impressive overall. From a general retail standpoint, the store was clean, well-organized and comfortable to browse. It wasn't fancy, but fancy would have been out of place. Thumbs up. Sure we will be back." read more