Love this place! It is probably the nicest dental office I have ever been to. [[HIGHLIGHT]]All the staff members are super friendly.[[ENDHIGHLIGHT]] My doctor - Dr. Dimyan explained everything in detail and my coordinator Luis was very patient and explained each and every item to me and answered all the questions I had. I will definitely be only coming here going forward read more

Horrific practice, avoid at all costs. Pushed my appointment by one hour without asking me, and was communicating with me non stop via sms and email without consent. Then they tried to make me sign a form opting in to more communications and then I protested they said they don't want to treat me, after leaving me waiting for 20 minutes. The staff is mean and condescending. Really hope they close down soon and open up this space for other businesses read more

After visiting I was suspecting I was alone in my opinion but glad to see a lot of the reviews are reflective of the overpricing and condescending tones used by staff. The teeth cleaning was quick and professionally done, and was very nice. However, the estimates given were ridiculous. Additionally, am I the only weirded out by the zero privacy? The x-rays are conducted in the open hallway and the rooms themselves are terribly sectioned. While getting photos done the door was wide open and other patience's and drs are just walking by. Just a weird experience and heads up for anyone who likes basic privacy... Also just have to call out that all of these new "good reviews" are due to them giving out a free teeth whitening pen if you make a review. They do read the review before even given the pen so it's forced compliments. read more

Smile Lab Dentistry Union Square - Cosmetic Dentists Near Me - New York, New York

I chose Smile Lab because they presented themselves as in-network and I went there for a cleaning with no issues on billing. They then recommended a periodontal procedure after which I was hit with nearly $2,000 in unexpected charges because the specialist was apparently out-of-network, something that was never explained to me beforehand. I want to stress this point. Based on conversations with Smile, I prepaid the full cost and fully expected to be completely reimbursed by my insurance because this kind of procedure is covered in-network. [[HIGHLIGHT]]The insurance claim process dragged on for months due to repeated missing documentation and resubmissions.[[ENDHIGHLIGHT]] [[HIGHLIGHT]]I spent an absurd amount of time chasing updates between the office and Delta Dental.[[ENDHIGHLIGHT]] In the end, Smile Lab took no responsibility and offered no meaningful accommodation, despite the confusing and misleading way the treatment was presented. [[HIGHLIGHT]]I left feeling misled, frustrated, and deeply disappointed.[[ENDHIGHLIGHT]] I can see online from other reports on yelp, Google, and the Better Business Bureau that this happens quite frequently at this practice and the vehemently aggressive way they argue with patients in these reviews and BBB report filings is appalling. Below is not my case but a related example from 2024 and 2025, you can read more on the BBB website: https://bit.ly/4450Ku6 "Now patient has the nerve to DEMAND a refund of NEARLY THE ENTIRE amount because of some misinformed letters she received from her insurance company." At some point with this unfriendly strategy, patients just give up: "I am irritated with the business and its stubborn insistence on ignoring its failure to acknowledge to me that they were not in network for this specific service before getting me on the hook for a specialist consultation fee, but have already paid my bill and am not interested in pursuing this matter further." read more

No complaints. This office is super clean and the staff is friendly. The office is very pleasing to the eye so I was a little scared that I would be overcharged or be smacked with a surprise charge. I only paid my co-pay and the price for a fluoride treatment . they got me to get the treatment with little to no convincing so just stay vigilant because they are good salesmen lol.. but I did leave feeling clean and the service was not rushed at all so no regrets. My dental hygienist was very sweet and so was the dentist who came in and gave me a run down of all of the possible options. They do quote very high for extractions and fillings so always get a second opinion, as I've learned over the years. read more

[[HIGHLIGHT]]I had been looking forward to establishing care at Smile Lab Union Square, but unfortunately my experience left me disappointed.[[ENDHIGHLIGHT]] I came in for what I understood to be a routine annual cleaning covered by insurance. During the appointment, I was encouraged to have X-rays taken as part of an Invisalign consultation that was presented to me as complimentary. At no point was I informed that these X-rays would result in an additional out-of-pocket charge, and I was never given a cost estimate or asked to approve any charges before the service was performed. Weeks later, I received a surprise bill for $123. Had I known there would be any cost associated with the consultation or related X-rays, I would have declined them. The issue is not the amount itself, but the lack of transparency. Patients should be clearly informed of any charges before agreeing to treatment so they can make an informed decision. [[HIGHLIGHT]]I was also disappointed with aspects of the customer service during my visit, though my primary concern is the unexpected billing.[[ENDHIGHLIGHT]] [[HIGHLIGHT]]I hope the practice reviews its communication and billing processes so future patients are not placed in a similar situation.[[ENDHIGHLIGHT]] Until this issue is resolved, I cannot recommend this office. read more

[[HIGHLIGHT]]Thorough, kind, and professional![[ENDHIGHLIGHT]] Love them so much! I've been seeing them for a few years now and am always pleased with the results. read more

I was interested in having Botox just in the area between my eyebrows; no more. I read the reviews of this facility. [[HIGHLIGHT]]I read that the staff was friendly and that it was affordable.[[ENDHIGHLIGHT]] [[HIGHLIGHT]]I called, and yes, the office assistant who answered was very cordial.[[ENDHIGHLIGHT]] [[HIGHLIGHT]]When I told her the nature of my call and what I aimed to have done, she put me on a brief hold and came back with the price of $800.[[ENDHIGHLIGHT]] [[HIGHLIGHT]]I was taken aback and simply wished her a good day, and that was the end of the exchange.[[ENDHIGHLIGHT]] I find that cost to be high for Botox, only administered in that area between the eyebrows, not the forehead. I do not understand the hype. It is not affordable, unless you are part of the 2%. It is quite misleading. [[HIGHLIGHT]]Disappointed to say the least.[[ENDHIGHLIGHT]] read more

[[HIGHLIGHT]]Don't make appointment on website! They just put calendar on website and when you "confirm" appointment you get a text, "Your appointment request has been received! Your appointment at Smile Lab Dentistry - Union Square is Thursday, Apr 23rd 2026 at 9:00AM. We will contact you with final appointment confirmation. The above time and date is subject to change per provider availability." Easier to call instead of wasting your time going on line![[ENDHIGHLIGHT]] WOW oh WOW. I work in medical and have never seen such poor reviews for a practice. So glad my experience was in just trying to get appointments for myself & husband. [[HIGHLIGHT]]Receptionists could care less about me not moving further.[[ENDHIGHLIGHT]] They must have enough patients! Smile Lab, you're not the only show in town. Change your ways or it will only be a matter of time before your business fails! read more

[[HIGHLIGHT]]Always an amazing experience to the front desk to the dentists/specialists.[[ENDHIGHLIGHT]] I've been coming here for over 5 years, and they never disappoint. read more

I had a great first time visit with the Smile Lab. I went in for a cleaning that was really efficient. The space is modern and clean. They also provide some additional product offerings based on my current needs. Highly recommend! read more

[[HIGHLIGHT]]I love this office! Everyone is so kind and Dr Basseri is so kind and good at explaining things.[[ENDHIGHLIGHT]] He is the most knowledgeable dentist I've found on TMJ and has been great. read more

I've been living in the city for 20 years and this is the first time I've kept the same dentist for more than one visit. Everyone that works here is extremely professional, helpful, and kind. They work with you and not for themselves. I highly recommend Smile Lab! read more

Came in for the first time for a cleaning and they did a great job. Incredible service, quick wait time and the full team was thorough in their care. Hygienist did an amazing job and gave recommendations on keeping my teeth and gums healthy, and I got a consultation with a doc to go over any concerns once more. Office and reception is clean, comfortable, and elegant. Additionally they have a team to go over pricing, estimates, insurance, etc. and they really help to get you the best care at the best price. Coming back for sure! read more

I had 2 great experience/ with them today. Getting my first invisilign trays and I'm very excited. Had to come back the same day to get my scans for my invisilign. They got me an appt with no problem or wait! Rinaldo (I believe thats how you spell it) as well as Gio were great. Thank you Smile Lab. read more

The most thoughtful and thorough group of people, helped me through multiple dental issues. Cannot recommend this place enough!

I had a great experience at Smile Lab. [[HIGHLIGHT]]The hygienist took her time to explain everything to me and make me feel very comfortable.[[ENDHIGHLIGHT]] [[HIGHLIGHT]]Arnaldo explained my options for insurance and payment plans.[[ENDHIGHLIGHT]] Would definitely recommend! read more

[[HIGHLIGHT]]Fast and lovely![[ENDHIGHLIGHT]] No waiting time snd also took their time explaining my needs. Best dentist read more

[[HIGHLIGHT]]Super easy, everyone is very nice and caring.[[ENDHIGHLIGHT]] [[HIGHLIGHT]]From booking to walking in, everyone involved has been responsive and really cares.[[ENDHIGHLIGHT]] Definitely would recommend! read more

I had been a patient at Smile Lab for several months, but my recent visit was extremely disappointing. After a cleaning, I was left waiting over 20 minutes with no update. When I had to leave for work, I wasn't given an apology for waiting for a dentist who never showed up, and then i have been aggressively told I owed over $500 without prior notice or a clear explanation. The charge was from an insurance underpayment dating back nearly a year, which I was never informed about during my multiple visits. Despite having paid $950 earlier in the year, no one mentioned an outstanding balance until now. This lack of communication and abrupt handling of billing felt unprofessional and frustrating. I've decided to switch to another provider. Patients deserve transparency and respect. Sadly, I didn't receive either here. read more

One of the friendliest dental offices I've ever been to! Rosy did my cleaning and my teeth have never felt so clean. She was gentle, thorough, and made me feel completely comfortable. The dentist explained my X-rays thoroughly and went over several treatment options. He wasn't pushy and respected my decision to choose the most conservative option, and has been monitoring me closely. Highly recommend! read more

Great experience--highly recommend Smile Lab to anyone looking for dental care. Fantastic team and a beautiful, well-run office.

[[HIGHLIGHT]]Smile Lab is always amazing.[[ENDHIGHLIGHT]] [[HIGHLIGHT]]They follow up, they are available on weekends, and they talk to you without judgment while helping you keep up with your oral health.[[ENDHIGHLIGHT]] Love them! read more

WORST ever!!! Went in for an appointment, provided the same insurance card I have been using for over a decade (I'm 25). Was told my dental insurance plan could not be located? This has never been an issue before. Due to the fact that it was a Saturday morning, the nasty girl behind the front desk told me she couldn't contact my insurance company and I would have to pay out of pocket. The best part is after I checked in, I received a call from the dentist herself, asking if I still planned on coming (with an attitude of course) after I had already checked in and had been sitting in the crowded waiting room. She laughed and hung up. Another scammy, gimmicky, place that cares more about the aesthetic of their office then actually helping patients... exactly what I wasn't looking for. Stay away unless you need an instagram-able photo of your dentist office and incompetent staff who can't do their job. read more

Smile Lab Dentistry Union Square - Stay away from - Cosmetic Dentists Near Me - New York, New York

This is my 3rd year with Dr. Waise Ebrahimi and his Smile Lab team . Best decision ever every year over. Waise and his staff take great care of our family's dental health without pressuring you to HAVE TO make additional purchases. That's not to say Dr. Waite and his staff WILL ABSOLUTELY tell you what you may benefit from based on your visit and their professional opinion. The office is aesthetically modern with complimentary refreshments in the waiting area, Netflix to watch during your appointment, and upbeat music in the background. The staff is well versed in what your dental insurance covers and offer plans & options, if needed, to upkeep that glowing smile and prevent future invasive work that will take a sizable bite out of your pocketbook not to mention pain. When I first started with this place, they gave out hot towels after your appointment which SOLD me over completely. They don't anymore but I just might petition for their return . read more

See all

Excellent care and the hygienist had an amazingly light touch - perfect for me as I have very sensitive teeth.

[[HIGHLIGHT]]Staff is always super friendly.[[ENDHIGHLIGHT]] [[HIGHLIGHT]]They take time to describe everything to you.[[ENDHIGHLIGHT]] Office is very clean read more

What a beautiful and lovely office! I enjoyed my visit. Kateryna was extraordinary! The were clear and comprehensive about my dental care. Definitely returning!! read more

Smile Lab Dentistry Union Square - Cosmetic Dentists Near Me - New York, New York

[[HIGHLIGHT]]everyone was extremely pleasant from the dental hygienist , to the dentist, to the receptionist[[ENDHIGHLIGHT]]. I was seen rather quickly from stepping into the office. [[HIGHLIGHT]]I received answers to any question I had.[[ENDHIGHLIGHT]] all in all, a positive experience. read more

i love this dentist! vibes are really cool and all the doctors are so kind. its clean and decorated really well! read more

[[HIGHLIGHT]]Everyone here is super nice.[[ENDHIGHLIGHT]] Great care and plan for treatments..clear instructions and just great dentists

Beautiful office and patient friendly treatment. [[HIGHLIGHT]]Super helpful with my dental anxiety and a breeze coming in ever since switching to smile lab[[ENDHIGHLIGHT]] read more

I've been here for a few appointments already and each time I've had such a smooth experience! Even for my procedures, I was never nervous and everyone has been really friendly. They're great at what they do and will definitely keep coming back. read more

Very helpful staff and the office was very welcoming. I will be making appointments with them again!

[[HIGHLIGHT]]great staff, great office![[ENDHIGHLIGHT]] Always a pleasant experience, and I'm never left waiting long.

[[HIGHLIGHT]]Marina was excellent and thorough![[ENDHIGHLIGHT]] [[HIGHLIGHT]]Very good explanations and office experience as well.[[ENDHIGHLIGHT]] read more

[[HIGHLIGHT]]Staff are all extremely friendly, and great about explaining each step, providing options without being condescending.[[ENDHIGHLIGHT]] Services are a little pricey but worth it. read more

I had a really great visit with Smile Lab! Rosie is extremely knowledgeable, friendly, and helpful. The other staff members were also great. Would highly recommend this office! read more

Please read the 1 star reviews before you book an appointment here. I'm convinced the 5 star reviews are fake, this place is simply a money grab with a staff that does not care about patient needs. I was billed over $12,000 in the course of a month. I received a crown + deep cleanings & scans that they recommended I get, when I looked into the claims on my insurance and called the office to see why I was charged so much, the receptionist responded in a condescending tone and explained the definition of things like insurance, premium, deductible, etc. and was not helpful at all. I'm still in the process of disputing a bill for nearly $1k that I wasn't made aware of until months after the procedure. This ordeal has been stressful to say the least. read more

My husband was scheduled for a tooth extraction in 10 days time but when he awoke on a Saturday morning he said the pain was unbearable and please to do something. He is wheelchair bound and has dementia. I used the Smile Labs website to initiate an appointment and the called me back within 5 minutes. They said they could see him within the hour and I pushed my husband over in the wheelchair. Fun on a Saturday morning but what can you do? Every aspect of the experience was superior. The desk staff are friendly and professional. I was shown an estimate and asked to sign it. No surprises. The charge seemed more than reasonable to me. I would literally have paid three times that to get my husband out of pain. When the exam room we were initially assigned was too small for the wheelchair we were moved blindingly fast into another room. Similarly the exam and consultation and even X-rays whizzed by and the dentist and his assistant were concise and professional. I immediately relaxed when the dentist briefed me. I requested to be included in the consultation and the debriefing and they did so with no fuss or bother. In addition my husband, who can be fussy and over-sensitive to pain was calm and collected each time I entered the exam room so he was obviously treated with care and consideration. We were in by 11 and out by 12 or 12:30 which is incredible to me. In addition when my husband was still in pain 3 hours later I called and asked for a stronger short term pain prescription and again that was provided with speed and efficiency. I don't know what would have happened today without Smile Labs. They even have snacks and drinks in the waiting area which is decorated more like a hip little hotel than a dentist office. 5 stars is not enough. read more