I've made several purchases at the store. It is a well run business. It's family owned and family…read morerun. I've had a lot of repairs completed by them as well. Everything is excellent here.

I had necklace repair with quick turn-around time. I also had my earrings cleaned here. They can do…read morecustom pieces as well & have a lovely selection of jewelry. Friendly & great customer service from down-to-earth owners. If you're visiting cocoa beach, then you should definitely give this place a look!

Russel is amazing As a watch Repair man but the big guy in there has a bad attitude poor service…read moreHe couldn't find my watch that I only had engraved and sarcastically said it would've been easier if you had your ticket. Well most businesses can pull up your name and phone number and find your item. I will not go back if that man is still working there, their phones go directly to voicemail and you can't even leave a message and the website says they're open at 9:30. No they're open at 12.

The only Real jewelry and jewerel l in Cocoa Beach. Not the…read moreother one. Watch batteries in ten minutes not 3 days. Old gold vintage repairs that run after 120 years. Amazing and 10 stars. A real jewelry repair and store.

This was my first time visiting this local jewelry shop, and I was very impressed. I came in to…read morehave my watch batteries replaced, and the owner, a kind and professional lady named Carol, did it very quickly. The price was also quite reasonable. I recently saw a negative review supposedly written from google review by a so-called doctor, who harshly criticized the shop for offering a low price for gold. It's shameful for someone with such a background to use his voice to curse a small business owner who is simply trying to earn a living. Is it really appropriate to make such hurtful statements? From my understanding of the jewelry market, buyback prices are typically lower than the market rate due to various costs. I simply asked about the buyback price for a ring and was offered around 20% of the original price, which is completely normal in the industry. Carol runs this shop by herself, and she deserves support, not disparagement. The atmosphere is warm and welcoming, and there's even an adorable, chubby dog that made my visit even more pleasant. Based on my experience, I highly recommend this store for its honest service and fair pricing! I also wish them continued success in her business!

Carol is a long time professional jeweler. You can trust her with your repairs and sizings and she…read morealso has several beautiful pieces for sale. Highly recommended!

These folks are great! Two watches serviced there & both were 'spot-on'!…read more I feel fortunate that I have this fantastic service capability so close to home!

I can't say enough about this business! I called to make an appointment to drop off my Rolex for…read moreservice. I figured it would be sometime in the future, but she told me that I could bring it right then. It was almost their closing time, and she told me that they would wait for me to get there. I arrived right at closing and dropped off my watch, they were extremely friendly and explained the pricing, which I found reasonable. To my surprise, I received an email two hours later, hours after they closed, explaining that my watch had several aftermarket parts that I was unaware of. When I picked it up, they explained in great detail all the issues they found, which prevented them from working on it. I called the dealer I bought it from, and they gave me a replacement watch, fortunately. I would have never known the issues with my watch and had the opportunity to exchange it, if not for Southeastern Service Center. To top it off, they didn't even charge me. There are still great people, and great businesses, in this world. This is absolutely one of them!!

This is just the cutest shop in Cocoa Village. At first glance, everything seemed quite pricey…read morewhich is expected of a boutique. But after doing a little research, I realized the items are of high quality and that the pricing is accurate for the merchandise. The items in this store are unique. Truly. Everything was interesting. Soaps that looked like gemstones, candles that double as lotions, comfortable high heels, and the most intriguing writing utensils ever made. You must visit this great smelling shop with its fun, kooky clocks and original artwork.

Wow...there's nobody in the store and you don't bother to greet a customer when they come in or…read moreaddress them at all? Cost you a sale, sweetheart. Work on your customer service before the holidays are in full swing...

Ordered a medical bracelet. It was a fair price then the engraving put it through the roof. Needed…read moreit so I ordered it. Didn't have any onsite to look at so we ordered it via their website. It came in good order but was a link too small. Telling me to take it to the nearby jewelry fixit place to pay to get another link added was an unsat answer. Manager saw the problem and fixed the problem. Customer service is severely lacking by employees. My salesman was spot on. I will go back. I love my bracelet.

Very accommodating, people were so helpful and friendly! Very concerned about our wishes, very…read morewell organized and professional, you can tell they've organized and displayed items to sell

Always fun to see what they have come up with. I enjoy Travis's whole team. I hope to be able to…read moreget to Kissimmee.

I took some very valuable antique jewelry in for appraisal, a little nervous about the experience…read more However, Carlos, the appraiser, did a thorough, professional appraisal, and provided excellent customer service. I was very pleased with the results. In addition, Dory was helpful and proficient.

I took a ring in for tightening of the prongs. It's a very sentimental ring belonging to my mom…read moreuntil Alzheimer's made it impossible to wear. I was charged a significant amount ($$$) to reinforce the prongs. The diamond came back to me damaged. There was an ugly white cloud under one of the prongs and it was very noticeable. Maybe the diamond was not the highest quality but it certainly never had this glaring flaw. Extremely upset with Jon's inferior workmanship and negligence.