This was my first time visiting this local jewelry shop, and I was very impressed. I came in to…read morehave my watch batteries replaced, and the owner, a kind and professional lady named Carol, did it very quickly. The price was also quite reasonable. I recently saw a negative review supposedly written from google review by a so-called doctor, who harshly criticized the shop for offering a low price for gold. It's shameful for someone with such a background to use his voice to curse a small business owner who is simply trying to earn a living. Is it really appropriate to make such hurtful statements? From my understanding of the jewelry market, buyback prices are typically lower than the market rate due to various costs. I simply asked about the buyback price for a ring and was offered around 20% of the original price, which is completely normal in the industry. Carol runs this shop by herself, and she deserves support, not disparagement. The atmosphere is warm and welcoming, and there's even an adorable, chubby dog that made my visit even more pleasant. Based on my experience, I highly recommend this store for its honest service and fair pricing! I also wish them continued success in her business!

Carol is a long time professional jeweler. You can trust her with your repairs and sizings and she…read morealso has several beautiful pieces for sale. Highly recommended!

Great follow up. Very efficient. Super job o. My special watch batteries. Licated in great spot so…read moreeasy parking!​

Great price when replacing the glass to my watch. Outstanding customer service. Would definitely…read morerecommend to anyone needing watch and jewelry repair.

I've made several purchases at the store. It is a well run business. It's family owned and family…read morerun. I've had a lot of repairs completed by them as well. Everything is excellent here.

I had necklace repair with quick turn-around time. I also had my earrings cleaned here. They can do…read morecustom pieces as well & have a lovely selection of jewelry. Friendly & great customer service from down-to-earth owners. If you're visiting cocoa beach, then you should definitely give this place a look!

Great watch battery replacement -discovered prior shop installed incorrect battery. Appreciated…read morethat Eric looked up correct battery vs just installing what was there. Will be back!

I stopped by to see what he had in stock. I had armed myself with enough knowledge to be dangerous…read more, but I had seen some items elsewhere that interested me. He sent me to his website that had an impressive selection of jewelry. I picked the setting, cut of stone, the clarity, and color. The price was unbeatable. Beats the pants off big box stores.

My family has been going to Sullivan's S&S for as long as I can remember. In fact, my dad actually…read morepurchased my mom's engagement ring here. If service with a smile was ever exemplified by one place, Sullivan's S&S would be it. The staff is incredibly knowledgeable and the selection is awesome. I couldn't imagine buying jewelry anywhere else.

Visited store to see gentleman to evaluate my estate jewelry for re-sale. Was met by two women and…read moretold he was not in. The ladies looked though the glass top of my jewelry case for a few Seconds at over 250 different pieces of jewelry inside and made the quick analysis. "This is all promotional grade and he won't accept". Never did they raise the lid and look at individual pieces. I was so Humiliated. Very loud comments and people in store! Staff should be more polite to clients. I was snubbed and rudely treated. Another jewelry store enjoyed looking at my pieces and a deal was made!

Received the best offer for my jewelry from Chester's Gold than any other dealer in Titusville.read more

I love this place! Mike fixed my automatic watch in like 30 seconds with very honest and fair…read morepricing. There's a lot of really neat collectables and interesting memorabilia. You could spend a half our there just looking around. I'll be back here for any future repairs or jewelry needs.

These folks are great! Two watches serviced there & both were 'spot-on'!…read more I feel fortunate that I have this fantastic service capability so close to home!

I can't say enough about this business! I called to make an appointment to drop off my Rolex for…read moreservice. I figured it would be sometime in the future, but she told me that I could bring it right then. It was almost their closing time, and she told me that they would wait for me to get there. I arrived right at closing and dropped off my watch, they were extremely friendly and explained the pricing, which I found reasonable. To my surprise, I received an email two hours later, hours after they closed, explaining that my watch had several aftermarket parts that I was unaware of. When I picked it up, they explained in great detail all the issues they found, which prevented them from working on it. I called the dealer I bought it from, and they gave me a replacement watch, fortunately. I would have never known the issues with my watch and had the opportunity to exchange it, if not for Southeastern Service Center. To top it off, they didn't even charge me. There are still great people, and great businesses, in this world. This is absolutely one of them!!

I've been to Randy for at least five years for regular service of batter in my watches (expensive…read moreSwiss) and for speciality work (which he farms out) such an old pocket watches. The work has been properly and at a very fair price. I frequented him at his former location several years ago on Wickham Road. I've also had work done at a kiosk in the Melbourne Mall. The work is very good, but they are not bashful with price. I feel badly for the person whose interior of a new watch was messed up. I would agree that Randy is not much of a people person and can't apologize. We can only relate our own experiences, and if one is bad, then it's bad. I would not recommend, however, staying away from him based on the experience of others.

Great service and friendly technician. I will not hesitate to use this business again. Nice…read moreinventory too

I will never return to Genna Jewelers after the rude treatment from the older woman I received…read moretoday. I will never buy anything from that store again or recommend them ever again. I have been having jewelry made for the last few years with stones I purchased. I always worked with the designers in NYC and NJ, so I decided to give a local business a try at getting my business that can be quite lucrative over time. I went in to get an estimate to have some earrings made and the salesclerk must have gotten insulted when I asking if the designer was in to give me a quote. She said she was giving me the quote, which was overpriced because I saw what the gold baskets cost for the size of my stones in the book she looked up. When she wrote up the prices, I told her flat out it was way too much. I brought in pieces that I had made recently in NJ, with a lot of weight in the gold ring, pendant, and earrings. I told her what I paid for each piece which was at least 40% less than what she wanted to charge! She told me I should go back to NJ and have them made there. THEN she had the nerve to complain to another clerk behind the counter that she "practiced restrained patience" with me. WOW! Great customer service! She should have waited until I was out of earshot or left the store before she complained. She should consider retiring or not be front facing with customers, she is not good for business. Well, I'm the one that wasted my time and energy trying to give them my business. So now, she has a negative review that will remain on the internet for all to see. P.S. I have never left a negative review before for any type of business, but she definitely deserves this one. Try any other jeweler in the Melbourne, Rockledge area, this one is not worth spending your money at.

When the crown from my beautiful engagement ring broke, we searched high and low to find the best…read morequailed jewelers to assist. We looked to the GIA website and found the family-owned and GIA certified Genna Jewelers. My husband and I met with Alex for the first time and discussed our options. I was disappointed to know my ring was unrepairable but she gave me options to redesign the ring to true its nature. She spent NUMEROUS hours designing, redesigning, modifying, and adjusting the design to my liking. After finally agreeing on the design and handing over my stone, I signed off to put all my trust and faith in Genna Jewelers. Six weeks later, Alex informed me that my ring and appraisal were ready. I walked into the store holding my breath and praying my new ring is everything I hoped for. I walked into the store and all the ladies gathered around Alex as she opened the box and pulled out the ring... my heart stopped!! It took everything to hold back the tears!! It was more beautiful than I could have imagined! The design is secure, one of a kind, and all me. Even my husband was in awe! The ring is stunning, secure, and true to the nature of its original design. Our trust in Alex and the entire Genna family was not misplaced. I will never purchase another piece of jewelry from anywhere else. I'm forever grateful!

Beautiful store! Great products, friendly atmosphere. One of the nicest stores in all of Florida …read more Very helpful staff,

This is my family's go to for all things jewelry. If you want an amazing experience from the…read moreoverall aesthetics of the building, to the exceptional service by everyone there, then this is where you need to go. Andrew and Annabelle have both personally helped my family and I create beautiful pieces, as well as size heirloom jewelry to pass on. This establishment is what everyone dreams of when they think of a jeweler.