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    Pure Grooming

    4.6 (276 reviews)
    Closed Closed

    Services - Pure Grooming

    Bath and groom only

    Full grooming

    Pet haircut

    Pure Grooming Photos

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    Recommended Reviews - Pure Grooming

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    Boo got groomed at PURE, Poway!

    I found the staff at PURE to be personable, accommodating and skilled. They have convenient parking, and I always see happy dogs! They're busy, so make appointments well in advance.

    Sky with new bandana
    Sari N.

    I took Sky there. I did self washing and nice person cut her nails. Everything was perfect. Sky never feels stressed out there. She feels so good and happy after getting pampered .

    Bill
    Sanjida A.

    Our experience at Pet Grooming was not what we expected after reading all the amazing reviews. We were referred there by our vet hence we made an appointment for our 4 month old kitty to get a bath & nail trim. Our poor baby kitten is still traumatized after the grooming experience. Last time I got her a bath & trim it costed me $15 but at this facility we were charged $72. Maybe just don't go there if you are a kitten/cat person. I think Mike is more of a dog person.

    Beautiful!!

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    27 days ago

    Great with our pet Dax, they love what they do and are very caring throughout the entire appointment, shout out to Mike and Eve!

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    6 months ago

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    15 days ago

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    18 days ago

    They always do a beautiful job with my standard poodle. She is well taken care of and have not ever had any issues.

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    25 days ago

    Absolutely love Pure grooming! They were great with my dog and did a great job on his cut!!! Will definately going back...

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    2 months ago

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    1 month ago

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    1 month ago

    They did an amazing job, as they always do. Groomed, nails, and my dog leaves happy. Thanks

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    9 months ago

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    8 months ago

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    6 months ago

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    1 year ago

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    7 months ago

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    8 months ago

    The people who own/run the place are dedicated and generous. It is clean, friendly and easy to use.

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    9 months ago

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    10 months ago

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    5 months ago

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    7 months ago

    Very thorough and professional. I would definitely go back. Prices are quite fair. And the staff is friendly.

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    7 months ago

    Mike is the only one who can trim my Dalmatian pup's Nails. He does an excellent job! No

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    6 months ago

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    2 years ago

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    8 months ago

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    8 months ago

    great experience Mike was very helpful they got pepper in and out. highly recommend using pure grooming for any of your pet grooming needs.

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    3 years ago

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    1 year ago

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    9 months ago

    Dogs were groomed excellent. Employees were very knowledgeable. I will return for my dogs next grooming.

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    9 months ago

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    10 months ago

    Staff is great... easy place to self was your dog for a very low price. Highly recommend and give it a try

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    11 months ago

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    11 months ago

    My dog looked amazing. And they were very accommodating when I originally missed my appointment.

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    2 years ago

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    Page 1 of 7

    Ask the Community - Pure Grooming

    Review Highlights - Pure Grooming

    Mike is so good with my dog Lucy, you can tell it not only a job grooming dogs, but Mike loves animals.

    Mentioned in 128 reviews

    Read more highlights

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    Bobby’s Pet Grooming

    Bobby’s Pet Grooming

    (66 reviews)

    My dogs and I had a great experience with Bobby's pet grooming! My border collie mix and Aussie are…read morereally easy going when I bathe them, but can be a bit anxious and weary of strangers - my collie mix especially. So hearing that they were able to bring him out of his shell and get past his shyness was nice to hear. They even played some fetch with him while I was on my way to pick him up! I was able to meet and talk for a bit with the owner. Really nice guy and the groomer was very sweet and upbeat!

    I do not usually leave reviews, but I feel I have to share this for other dog owners…read more I brought my two year old French Bulldog here. She is one of the friendliest, sweetest dogs you could ever meet and has been to other groomers without ever having a bad experience. She usually enjoys going. This time was completely different. When I came back and asked how she was doing, I was told, "I don't know, I didn't touch her." That immediately concerned me. I could not even see my dog at first, and when I asked again, I was told she had been isolated because she was barking. When I finally saw her, she was in a small cage, shaking and clearly terrified. This is not normal behavior for her. As a dog owner, you know your dog, and something was clearly wrong. I calmly expressed that I did not appreciate how she was being handled and that something did not feel right. Later, instead of addressing my concerns, I received a message from the owner accusing me of being rude and telling me not to come back. I was not rude. I was concerned about my dog. I have taken her to multiple groomers, and she has never reacted like this. That alone tells me everything I need to know. I will never bring my dog back here and would not recommend this place to anyone who cares about their pet's well being.

    Dirty Dogs

    Dirty Dogs

    (300 reviews)

    I have a Great Pyr and Anatolian Shepherd and we love Dirty Dogs self wash AND grooming!…read more I usually come here just for the self wash with my Anatolian, because he's short hair and I figured why not save a few bucks and do it myself. He's a big boy and also a big scaredy cat. He doesn't like the height of the tubs unfortunately but we had a staff member assist with picking him up and loading him into the tub...which was very kind!! Overall self wash is a decent enough price but I believe they have deals on certain days. Now on to the grooming... Had to use their grooming services last min because my usual groomer was completely booked! Dirty Dogs staff was extremely accommodating and communicative during the book process after I booked online. We happen to get Miss Megan and WE LOVE HER!! She was so great with my hairy girl and really took the time to get all the mats out!! She did really incredible work and I HIGHLY recommend going to her but all the groomers there are wonderful!

    I've been a loyal customer of Dirty Dogs for years, and absolutely love our groomer Denise (she's…read morethe reason I am giving this business some stars and not just one) but it's honestly disappointing to see the direction things are going. One of the reasons I originally chose this place was because of their branding around organic, thoughtful, and customer-friendly grooming care. It felt like they genuinely prioritized the well-being of the dogs and the experience for owners. That's why the new $25 "cage-free" charge doesn't sit right with me. This change was implemented April 1,2026. Not kenneling dogs after grooming shouldn't be treated like some kind of premium add-on--it should be part of standard, humane care. I would think that most customers aren't leaving their dogs there for half a day so this fee feels unnecessary and out of touch with how people actually use the service. It comes across less like an improvement in care and more like a way to tack on an extra charge under the guise of something that should already be included. For a brand that markets itself as being about quality and ethical grooming, this change feels inconsistent and, frankly, a bit disappointing. I really hope they reconsider this policy because it takes away from what made this place stand out in the first place.

    Keepet Groomed - Before & After

    Keepet Groomed

    (62 reviews)

    Rancho Penasquitos

    I've been coming here for almost 2 years and we absolutely love it here! The best groomers for my…read moredoodle. 10/10 recommend. Tori is amazing!

    Hands down horrible grooming experience. I had called earlier requesting someone who knows how to…read moredo poodle hair and was assured everyone knew how and they get doodles daily so they are well educated on poodle/doodle cuts. The lady who checked me in was super condescending and was not friendly at all. I didn't know my dogs didn't have the bordetella vaccine and she was so rude and talking down to me to "educate me" of the risk. I told her I'll go ahead with it as my dog doesn't go to dog parks and she further said "well he's exposed to dogs cause here we have all kinds of dogs" ... Probably should've just left but I wanted my dogs hair groomed. I showed her a picture of what haircut he has had. I wanted one of my dog's haircut in the past and this is what they gave me. They told me they could touch it up within 3 days for free and I asked what they could do and was told it's better I just grow it out. Disappointed that they didn't offer me a solution to how they could fix it and yet they are the "expert" and still charged me full price ... now my dog has a botched haircut. Definitely DO NOT go to them if you have a doodle/poodle. This is poor service and quality. Pictures say it all, you be the judge. Not sure how someone could miss the inspiration unless they were amateurs.

    Pure Grooming - groomer - Updated May 2026

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