My family has been using Linda's for jewelry repairs, adjustments and cleanings, in addition to…read moreplenty of watch battery replacements. They are trustworthy and friendly, and much more personalized in their service as opposed to pushy like the big name mall stores.

Had several chains repaired and I had my dad's diamond put into a pendant and it came out…read morebeautiful. Quality work and reasonable prices. It's my go to place from now on

A Tale Of Two Rings…read more I went into Longs with a friend who was shopping for a ring. She tried on quite a few diamonds and gemologist, Retno, was super helpful. Then I spotted a second ring that seemed perfect for my son and his fiance. Retno took some time with me to look at the second ring, and she treated my son like royalty when he came back a few days later to buy it. I won't mention which is which, but one ring was a much more substantial purchase. Nevertheless, both people received star treatment from Retno. She even appraised the ring for my son while we waited. Incredible service and she made a special day even better than we could have imagined. And the ring? It fit perfectly and looks lovely - and of course she said yes! Thanks, Retno and Longs. We hope this is the beginning of two beautiful relationships!

I stopped by Long's to have a watch I purchased appraised for insurance purposes. I did not buy…read morethe watch at Long's and was willing to pay to have the watch appraised. When I asked about the appraisal, the first questions from the Long's representative was "did you buy it here?" When I said no, their entire attitude changed. I was persona non grata. I was nobody. They could have cared less about my business or interacting with me. They told me I could go to the website and schedule an appointment in late January Before I left I asked where their watches were as I thought I'd take a look. The representative pointed towards them. I walked over and there were 2 salespersons there, neither of which asked if they could help me. I just left. Won't go back. I buy 2-3 watches a year but it won't be from Longs. They might want to watch "Pretty Woman"....mistake...huge mistake.

I had two diamond rings custom made at Goldrush a few years back and not only was the quality…read moreoutstanding (as they have never needed any servicing other than cleaning), but they are the envy of both women and men and are constantly noticed and openly commented on. More importantly, the staff was professional in their recommendations, very classy with the delivery of their personal opinions and sharing personal experiences with gemstones and settings, and just all around trustworthy, thoughtful and kind.

My mother had my wedding band created here with family diamonds, and the jewler realized that my…read moreengagement ring was not "seated" properly and that the primary diamond in my ring was lose! I was shocked to hear it actually rattle as I held it to my ear!!! I could have lost the stone and had my heart broken if it wasn't realized in time! The seats in the diamond were promptly recut and the the ring "reseated" and I haven't had any problems with it since. I recently went in to have my rings cleaned for the first time in about 3 years and they rememberd not only the ring, but my name and my parents! This is the kind of place you want to go to for life!!!

The couple were attentive, patient & genuinely caring about our needs. We're from San Diego, CA &…read morevisiting family in Wilmington, MA. Sister's hubby (in SD, CA) found this place on Yelp & asked us to stop here for the wifey to make the purchase of her choice.

This is the 2nd time I've had excellent, quality service from this jeweler. High quality and very…read morereasonable prices. Forget the big jewelers with the high overhead, the cost of which is passed down to the consumer. Highly recommend Simms.

Brought my engagement ring to be repaired. When I picked it up, it was not my ring. The band was…read moresignificantly smaller in width .( original band was platinum, what I got back was NOT platinum )The clerk swore it was my original band. Trusted their professionalism and a year later my band bent and broke. Extremely disappointed.

Great service. Trustful family business for over 50 years and owners are so honest. No worries…read morehere! Jewelry Repairs, watch batteries, great selection of engagement rings with choice of Lab diamonds also. Great boutique items - one stop shopping! Prices are great. They will work with you and design with you while staying within your budget. Suzanne, Kim and Ashley are great!

I hade gotten there're view on Facebook. I made it for two months out. They called ahead before…read morethey came. I had David. Very nice and professional and I am going to have him fix another one we have. Neither one has been going over 25 years. I'm so happy to have it working

Clockfolk fixed my mother in laws clock and he explained the problem and how to prevent in…read morefuture... Excellent service!

Bill was pleasant and professional. He offered a fair price for my gold jewelry without gems…read more Highly recommend.

True story. Went to buddy to sell my Gold. Then came to Bill to see if my buddy gave me a good…read moreprice. Bill was $750 less. And forgot 2 of my coins when he returned them to me. And destroyed packaging it was in. Bill seems like a good guy. But 20% less cash and missing coins? Need less to say me no Like Bill

I walked through these doors today in search of a last-minute gift, and not only did I find the…read moregift, but I found my new store that I'll utilize whenever I need jewelry. As I peeked into the window, I saw that there was some really beautiful merchandise in here. I walked in, and was greeted warmly, and the owner (I assume) was very helpful, but I felt no pressure whatsoever. In the end, I got a beautiful gift a an incredibly reasonable price and will be back very soon. This place is a treasure.

Memory Lamps of Beverly is the only place I buy these beautiful lamps. The customer service from…read moreBrett is awesome. He is wonderful to work with. The lamps are beautiful and the cards Brett composes are beautiful and meaningful.