This was a truly rare find. We went in to buy a reversible diamond omega. We bought 3 of them. My wife fell in love with their exclusive collection of fine jewelry. It was distinctively different and of fine quality. She bought a tear drop pendant and earring set. She has received numerous compliments on it. I loved their huge selection of men's rings. I have never seen such extensive collection under one roof. The staff was very polite and helpful. I love the ring I bought from them. The owners Sapna and Vinay were fair and accomodative. They helped us finance our purchase on a affordable payment plan. I thought they were a seasonal store open only during summer. To my delight I found out they are open year round. I did my early Xmas shopping with them last week. Truly fair prices, prompt attention and excellent customer service sets them miles apart from their competitors. They will be our jeweler for life. I will recommended them to all my family and friends. They have surpassed all my expectations. read more

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EXTREMELY DISAPPOINTING EXPERIENCE -- PLEASE READ BEFORE PURCHASING JEWELRY HERE BAIT AND SWITCH THE OWNER LIED AND CHARGE ME $3000 OVER WHAT I AGREED TO PAY. THEY SOLD STERLING SILVER FOR WHITE GOLD THEY RUINED MY ALASKA CRUISE ON PRINCESS DISCOVERY FOR MY 24 ANNIVERSARY. PRINCESS SAID WE COULD TRUST THEM. I am writing this review because I believe other customers should know about my experience before making a significant jewelry purchase from Monarch Jewelers in Ketchikan, Alaska. On September 14, 2026, I visited Monarch Jewelers while shopping for white-gold tanzanite jewelry. I specifically told the owner that this was what I was looking for. The owner personally showed me jewelry that I understood to be consistent with what I had specifically requested, and I proceeded with the purchase based on those representations. After the transaction, I reviewed my receipt and the documentation more carefully and discovered that there was a discrepancy between what I understood I was purchasing and what was reflected in the transaction documentation. This was not a minor issue to me. The type of metal used in jewelry is a significant part of the value and description of a piece, particularly when a customer specifically requests white gold. I immediately contacted Monarch Jewelers and requested a refund and a resolution to the problem. Instead of taking responsibility for the situation and working with me to resolve it, I was told that they would not accept the jewelry back for a refund. That response was extremely disappointing. I did not walk into the store asking for just any piece of jewelry. I specifically communicated what I wanted, relied on the information provided to me by the store, and made my purchase based on that understanding. When I subsequently raised a serious concern about the transaction, I expected the store to investigate the matter and work toward a reasonable resolution. Instead, I have had to take additional steps to protect my interests and pursue the matter myself. My biggest concern is not simply that there was a disagreement about a piece of jewelry. It is how the situation was handled after I brought the issue to the store's attention. I expected transparency, accountability, and customer service. I did not receive the resolution I was seeking. For anyone considering purchasing jewelry from this store, especially an expensive purchase, my advice is to slow down and verify everything before paying. Ask exactly what metal the jewelry is made from, have the salesperson identify it clearly, examine the markings, and make sure the receipt accurately describes the item you are purchasing. Do not rely solely on a verbal representation. I am posting this review because I believe consumers deserve to know about my experience. I am still seeking a fair resolution and have documented the transaction, communications, receipt, and the jewelry involved. read more

If I could give negative stars I would. This is a fraudulent, predatory business. They are targeting vulnerable cruise customers. I have macular degeneration and they knew I couldn't see the documents they filled out for me. The jewelry is decent quality on a surface inspection, but from 2 reputable jewelers near me, the value is half of what they are selling it for. Will NOT appraise at the cost they charge. It's only worth half AT MOST of what I paid. DO NOT GO IN! It is a high-pressure, confusing and deceptive sales environment. They wouldn't let me pay with my own credit card. They wouldn't tell me the actual price. They had me fill and sign out blank documents (receipt, eventually) that they then added things to. In order to return items, they require tags on the jewelry, but they cut off and retain the tags before you leave the store. Their voicemail is not set up and they never answer their customer service line. Ashley on the Princess Star is their salesperson, not a Princess employee. RUN AWAY FROM MONARCH JEWELS!!!! read more

Do. NOT. Buy! Would give zero stars if I could! My husband tried to surprise me with a bracelet I tried on in the store. Both sales reps coaxed me into leaving the store while my husband was still there. He was convinced to purchase the bracelet while I was not there. Unfortunately, the bangle was too big and was irritating my skin. The next day we went to return it and were told all sales were final. Something that was never mentioned and only realized once purchased and printed on the receipt. He did not receive an appraisal or any documentation. After reading reviews, we fear the worst and assume the bangle is not what we were told it was - why else would it be irritating my wrist. It's a fraud! read more

I have been trying to talk to someone about my purchase. I am having issues getting the jewery insured. I reached out to them with 5 phone calls all went straight to voice mail with no return call. I would never recommend them. There is no customer service. read more

As it was the beginning of the Alaska cruise season, not much was open in Ketchikan. One of the few shops open was Monarch Jewlers. Stopped in and were the center of fairly aggressive sales staff. Anyway, we made several purchases but walked away with zero paperwork regarding appraisals (just sales receipts with little info). Once home, i tried contacting them on several occasions leaving messages requesting a return call. Their answering machine states they are assisting customers. Checked the cruise schedule for Ketchikan to time my calls to when they should not be busy, not a call or text - NOTHING Save yourself the headache. SPEND YOUR MONEY SOMEPLACE ELSE read more

Horrible place. Do not do business here. They do unethical things. They sold me a yellow gold ring that was only coated in yellow gold and it wore off in 2 weeks but of course I was home from my cruise by then. You can't talk to a person. Evert has to be done via email and they refuse to take responsibility for their actions. I'm going to post a detailed review with pictures on my multiple cruise and Alaska cruise blogs. Buyer beware !!!!!! read more

We stopped at all three locations--Skagway, Juneau, and Ketchikan--and had the exact same experience each time. We came in for the free item that was advertised, chose to upgrade to a set or slightly better option, only to find out the staff kept the original free item. Once might be a mistake. Twice could be questionable. But three times, in three different stores, is a pattern. It felt less like an accident and more like a tactic. Don't waste your time or money here--it's just overpriced junk made in China, dressed up as something special. read more

Waaaay overpriced. Will not return calls or emails. They did this so I could not return item under their policy.

This business should be shutdown! My husband purchased me a ring & were told they would email me the appraisal in a week. My friends purchased a ring as well & were told the same thing! Neither of us have received our appraisals after sending numerous emails! Stay away from this business in Alaska!! read more

We purchased a gold ring with alaskan quartz with gold two years ago. The quartz crumbled and half the ring is empty now. I was told it had a lifetime guarantee. Now they tell me that's only if its a manufacturers defect and that my issue was not covered under this guarantee. read more

Follow through on service. Still waiting on appraisal from 2 months ago. They overcharged me big time for a ring.

They target cruise vacationers because they know the customer won't be able to come back until after they realize the mistake. Their scam involves over charging customers by thousands of dollars and stealing personal information to create fraudulent credit card accounts and charges. DO NOT SHOP HERE! THE OWNER IS A THIEF! read more

My wife and I made a purchase from their Juneau store. Less than an hour later, I tried to return some of the products, only to be told that they couldn't approve returns in store. Instead, I was given a "customer service" email address and reassured that the return would not be a problem. Emailing them showed this to be a lie. They will not allow me to return anything because all sales are final. My wife and I made a mistake and didn't realize it in time. Instead of demonstrating basic human decency by accepting the return, they are perfectly happy to financially burden my family of six. They don't care about their customers. DO NOT BUY FROM THEM! My name is Jared Weight and my email is: jaredgweight@yahoo.com. I don't expect them to contact me, but they can if they have any interest in good customer service. read more

AVOID at all cost unless you want to pay way over for gold nuggets We bought some gold nuggets got them valued once we got home was not even worth half what we paid read more

I found the selection of fine jewelry at Monarch Jewels to be extensive. I was looking for an engagement ring and I had plenty of options to choose from. I was not pressured and all my questions were answered to narrow it down to the ring I wanted. I highly recommend Monarch. read more

I can't say enough about this store! The owners Vinay and Sapna are the NICEST people you will meet! The showcases are full of the most beautiful jewelry. they truly did care and take their time with us ensuring that we had the best experience possible. We ended up buying a super rare gemstone ring called Mark Henry Alexandrite which im completely in love with! Thank you Monarch for such a great piece that I can remember my trip from! read more