We were totally satisfied with our transactions with Jeff and his staff. His collection is…read moretop-flight, especially from the Atocha shipwreck and other local nautical items. Jeff took time to explain the history of many of the items...with no pressure sales throughout. Teresa and other staff were engaging and professional. Costs were more than competitive, especially compared to downtown Key West! We enjoyed knowing Jeff and entire staff are local...and well regarded. Highly recommend.

We purchased our wedding rings from Jeff. He was both patient and helpful and made sure we had…read moreexactly what we wanted. He previously repaired a pair of earrings that were very sentimental to me. Great Job! We always visit his shop when we are in town.

I had a pair of emerald and diamond earrings custom made and they are nothing short of amazing!…read moreCarl and the entire team at Emeralds international worked within my budget and came up with great design ideas to bring it all to life. They took a little over a month to make and Carl was in constant communication throughout the process to make sure I was happy during each phase. I highly recommend them and love my latest purchase!

Hello fellow Yelpers and Yelpettes!…read more I and the better half were here on a long overdue holiday. Walked around everywhere. No need to take a rental car anywhere unless you are too drunk to walk back to your hotel. LOL! Walking back to the hotel came upon this lovely little shop. Looking like the typical tourist I was expecting the snob brush off. Not the case. I walked around the staff was very polite & answered all of my questions. Asked if they had any cat jewelry. Why..yes we do. Sally showed me these lovely cat dangle earrings. SOLD! No high pressure sales. They just want you to find the best jewelry piece for your enjoyment. Drop by and say "Hi.". You don't know what you may find. As always..your mileage may vary. Peace out!

Over the top facility with over the top prices. I checked to see it they could fit a quartz…read moremovement into a WWII four inch bronze gauge case. Quoted around $250. I eventually found a movement and produced the clock face myself. $$$$$$$!

Two stars because of the cool, museum-like store and the friendly staff. However, only 2 stars…read morebecause of the extremely over-priced quote to repair the movement of a Tag watch. After being surprised by Josef's approximately $900 quote to replace the movement of the watch (a standard quartz movement that itself is available for sale online for ~$40) I took the watch to JR Dunn in Pompano--an authorized Tag dealer and repair shop, where Josef's is not--and was quoted less than $300 to have the entire job done, by Tag themselves, with a warranty. Shamelessly quoting 3x a certified dealer for the exact same job is outrageous.

Pam is a GEM! During our time in Marathon my partner bought a beautiful palm tree necklace with…read morediamonds and mother of pearl.... And whale tail gold Huggies! So cute and unique to the Keys. Her daughter got me the right jewelry cleaner to preserve the investment ;) Then.... Pam untangled the necklace for me when I "misbehaved" in storing it! What a great locally owned and established place! Trust and service both such a critical aspect of buying fine jewelry!!

I have a bracelet that I have soooo many compliments on!!! It a very nice size…read more Jewelry store that I don't get to often enough! They carry some pretty unique stuff and that's what I enjoy buying! I think the prices are reasonable.

Yay for Bliss an authorized Pandora jeweler. I was able to…read morequickly get my Key West charm as soon as I stepped off the ship. Of course all charms are average prices and the signature destination charm is the more expensive charm. I was disappointed to get it only in a plastic bag and not in the nicely wrapped charm box other locations provide especially at $85 and the taxes over $6!! There were 2-3 options that are destination specific here.

We bought a gorgeous diamond bangle in 2021 from Bliss while vacationing in Maine. 2 years later I…read morebroke it and lost several of the diamonds. I live in NY and could not find anyone able to repair it. I called Bliss and they said send to them they will fix it no charge. Life got in the way and here it is 2025. I called they said NP. I sent it and I am now wearing my gorgeous bracelet again. The customer service is unmatchable!!! Nicole Miller goes above and beyond Everything and everyone involved were Outstanding . The only complaint I have is that there is not a Bliss in NY !!

I have friends that live in Marathon so I am in the Keys several times a year. We rarely go farther…read morethan a 3 mile radius.....except for fishing! This last trip it was windy so we actually drove up and down the Keys multiple times being tourists. I stopped in my favorite bookstore in Islamorada to purchase another copy of Capt Fizz's book on Treasure Salving to re-read. When we got home, I started looking up some coin information online. I have a 1 Reale pendant that I love for the shape and I started thinking about maybe getting an (authentic) 8 Reale for my husband for his upcoming birthday. After quite a bit of looking, I kept coming back to one listed by DePaula Jewelers. Not so coincidentally it was a Capt. Fizz coin! I kicked myself for not getting this idea while I was THERE and could have shopped in person. I sent an email with a couple of questions and got a response the next day. My questions were answered and I was offered an incentive to purchase. SOLD! I PayPal'd the money and my purchase was mailed immediately. Thankfully the husband went offshore fishing today so *I* got the mail. O_O. The only drawback is that now I have to wait to give the gift! It is SO cool. I feel like I got 5 star service even with an online purchase. And I like that I got to shop from my home away from home. I recommend this store for unique items and superb service.

Billy and the rest of the gang here are just awesome. They really go out of their way to help you…read more If they don't have something they will make it. Quick easy turnaround time and quality work. I get all my jewelry from these guys and have had some repair to old stuff as well. I bought a watch from them that had a problem. It was within the warranty period from the manufacturer. The manufacturer was giving me problems about fixing my watch. I contacted them and Billy had the issue resolved almost immediately. This is a great local establishment. I shop mostly at the south store here in islamorada because of close proximity to home. However don't forget to check out their other great location up in the Winn Dixie plaza. Great customer service guys. Thank you. Keep up the outstanding job.

Thief's, Please do not use Alo Jewelers. Before my scuba…read morediving I decided to get a new battery, the watch was working fine. They made we leave my watch, which I thought was odd. Two weeks later I get the watch back with a bag of parts. The gentlemen owner felt contrite and offered to repair my watch at his expense. But Sofia got involved and would not hear of it. I have never written a review before good or bad, I'm confident the damage to watch was accidental. But stand by your mistake, this is a terrible way to run a business. If I can keep one customer from going to ALO JEWELERS, I will be satisfied.

Great service courteous staff very attentive prices are decent what they like and Flara they…read morecertainly make up for it and great customer service definitely would recommend

I was looking to buy a ring I thought I lost and I was so heartbroken. I found one on the…read morewebsite for Blue Marlin along with matching earrings. I was so excited. I have the necklace and wasn't aware of the earrings. And the artist Denny Wong isn't easy to find in a lot of jewelry stores. My friend from Hawaii got me into him and told me he's the Cartier of Hawaii. I'm a big fan of Steven Douglas as well. They both do a fine jewelry with sea life collections as well as other beautiful creations. Anyway I called and spoke to Aimee to be sure they had the ring and earrings. I explained I couldn't find my ring and was interested in replacing it and getting the earrings. She had them to me in 2 days. But I was preparing to get an appraisal done and found my ring. So I called her and checked to see if I could please return just the ring. She was happy I found it and was so great about the return. I told her I collect sea life jewelry - and mainly starfish. My mother had a beautiful starfish necklace she wore and I guess it was lost or stolen I had always planned on inheriting that starfish someday and was so sad when my brother told me it was gone. So I started collecting starfish and a few other sea life fine jewelry. When I told Aimee about this and I was talking about rose gold and how I have a few pieces but I hadn't found a starfish in rose gold yet - she said I have an idea. I'm going to text you a picture of one we have. Maybe we can workout and exchange since I was sending the ring back that morning. The starfish is so beautiful- I got it in just 1 day and it is so much prettier then the picture. I have an Elsa Peretti from Tiffany in yellow gold with diamonds - this rose gold starfish is even prettier and more sparkly. They're both about the same size. I definitely suggest looking at the website or if you live near there or plan on visiting Florida - take a trip over there. Or just call Aimee. It's so great when you can connect with someone who understands what you might really like. She could have just accepted the return But instead she tried and successfully found something I love. It did cost more but it's worth it I know I'll treasure this starfish! Thank you Aimee

I rarely write negative reviews, but my experience with Blue Marlin Jewelry was extremely…read moredisappointing. I brought my watch in on June 19, 2025 for what should have been a simple clasp repair. I was never given a written estimate before the work was approved. Later I was told the clasp/buckle needed replacement and I verbally approved the work based on the information provided at the time. When I came back to pick up the watch, I immediately noticed that one of the hands had fallen off the watch. This means the watch was damaged somewhere during the service process while it was out through their service chain. That should never happen when a customer leaves a watch with a jewelry store. Because of that damage, the watch had to be sent out again. From the moment I dropped it off to the moment it was finally ready, the process took about eight months. Regardless of where the delay occurred, that is an extremely long time for a customer to wait for a watch repair. What was most surprising was the way the situation was handled afterward. Despite the damage occurring while the watch was in their service process and the extremely long delay, I was still expected to pay the full amount for the buckle replacement. There was no real effort to acknowledge the customer experience or take responsibility for what happened during the process. Unfortunately, that level of professionalism and accountability was not demonstrated here. The response I received from management made it clear that the focus was on explaining their internal process rather than understanding the situation from the customer's perspective. When a business stops caring about how the customer experience feels on the other side, it becomes a serious problem. I remained patient throughout the entire eight-month process and tried to handle the situation respectfully, but the overall experience left me very disappointed. If you are considering doing business here, I strongly recommend that you get everything in writing before leaving your watch or jewelry. Based on my experience, this is not a level of service I would expect from a professional jewelry store.

I got my silver cross necklace repaired here and absolutely loved the result. I told them I needed…read morethe necklace and charm to be stronger and secure(after I broke the charm after many years of wear), they took my needs and made them into a reality! Fast, beautiful, and durable work with a reasonable price. Thank you again for saving something so priceless to me.

They fixed my necklace perfectly, and gave me a complimentary necklace box! I loved the kind staff.read more

An "aquatic"-themed jewelry store on Duval Street... good shop! Lots of gold and silver, many…read moreocean- and Key West themed items. Lots of coins, etc. from the local ship wrecks made into jewelry ... quality goods IMHO! The staff was nice, friendly... it was fun to peruse the merch! Recommend you stop by ...

Neptune Designs is so amazing!! I wanted to buy a queen conch pearl and have a friend mount it in…read morea ring. He was hesitant. The owner helped us so much! Made the ring and mailed it to us. Had it in less than 2 weeks. Highly recommend!