This is a place I can say I actually HATE eating at. I've been here for lunch a few times and dinner once, and I think just for drinks/apps at one point. My first lunch there was my worst experience, but my subsequent visits didn't improve much. My lunch experience was truly and rage inducing, insulting experience. (don't worry, I held myself together). I was there with a co-worker and two clients for lunch. We are not a large group (physically I mean) and 4 people literally didn't fit in the booths comfortably. The restaurant was just crammed with tables everywhere which made it nearly impossible to move around. The menu for lunch that day was...2 items. 2! And granted this seems to be a THING in Madison (and maybe other places in the country, but I'm seeing this as a trend in Madison for sure), this concept of "chef's choice". I've seen this at upscale restaurants and simple soup/sandwich places as well. The "chef" Is literally telling you what you are going to eat. This makes sense in a high-end place or a place that has a famous chef or something, but in a wood-fired brick oven pizza place? Come on.
Anyway, thankfully the one of the two pizza options they had was something I liked so I ordered that (as did everyone else at the table because there REALLY was no other choice). Pizza and a little salad. How bad can this be? Well, let me tell you. VERY bad. VERY VERY bad. The pizza's show up and they are tiny, which for lunch is probably ok. These are like 4-inch pizzas though. It's barely a snack. Again, it's lunch so whatever. This tiny little pizza is served on a wooden plank next to a pile of...salad I suppose. I like, salads, and I like fancy/unique salads. I'm not an iceberg only guy or anything, but this was literally a pile of weeds and other lawn waste - stems and all. No joke. Anyway, I gave it a shot, but two bites in and the was no saving this pile of whatever it was. There was some sort of dressing on it, but it was either the cause of the nastiness or at least did nothing to save it. Just bitter, bad...ugh.. my stomach is actually turning now as I'm recalling it.
Moving on to the pizza. It looked really good. Hand made crust, with fresh mozzarella and tomatoes on it. One of my favorite things on this planet. ...and nope. I have no idea what they put in this thing, but it was horrible.. the sauce.. was... I don't know. I can't even describe it... the cheese was stringy, and more/less flavorless. and gosh I can't even remember what else. I remember trying to focus on the crust hoping to find something good about, but I seem to recall nearly breaking a tooth on the edge and the rest being over powered by whatever it was they put on it. I was starving at this point, so I forced the first piece down... and started into the second...I got two or 3 bites in and my body started rejecting it. Like it went into defense mode and wouldn't let me swallow any more of this nonsense. So, I stopped eating and tried to be casual about it. As we left, I noticed that most people had left most of their lunch on the wooden plank as well.
Anyway, I won't go in to as much detail on my other visits, but they ended much the same way. Drinks maybe. They seemed to have a good beer/wine selection, but the mixed drinks were super weak and expensive. I was there for a drinks/apps night with some business partners we all commented on how weak the drinks were. The apps, I don't seem to recall what we had. Anyway. This place is stupid, crowded and the brick-oven/wood-pizza thing is little more than a gimmick. Heck, I'm seeing food trucks at street fares with "brick ovens" in them making MUCH better pizza. This is ANOTHER Madison restaurant I will be actively avoiding. read more