The best hand roll spot in the area. A hidden gem inside Tokyo central. We were quickly seated at the hand roll bar. The service was friendly and attentive. I ordered the five hand roll set which consisted of bluefin tuna, yellow tail, salmon, scallops, and snow crab. They lightly toast the seaweed which gives it a nice roasted flavor. The rice is seasoned with red vinegar and is served room temperature, which allows for the flavor of the seafood to shine. All the seafood was fresh and tasty. Overall, the experience was excellent and I will definitely be coming back for more. read more

6-handroll set 5-handroll set Chutoro handroll Bar seating. Inside of Tokyo Central left bottom corner by the claw machines. The difference between the set of 5 and the set of 6 is the unagi. Big fan of the red vinegar that they add to their rice. Enjoyed the tuna and unagi handroll the most. The crab handroll threw me off a little bit. It didn't taste fresh but the handroll set was good overall. The pacing of the handrolls was good and didn't feel rushed. Good amount of food. Shared parking lot with other businesses in the plaza with ample spaces. They also have an omakase chefs choice menu posted at the store for those who wants to try something different off menu. read more

Hand Roll Factory is a nice addition to the Tokyo Central Market. They served up some quality hand rolls and the staff/service here was excellent. The chef took great care of my wife and I. He was very personable and allowed used to even sample some of their spicy options. The bar can seat maybe 15+ people at a time. It's well kept and clean. We had just finished shopping and decided to give it a try. We chose our seats as it wasn't very busy. We ordered the 4 Hand Roll set. It included: -Bluefin Tuna -Yellowtail -Salmon -Crab Each of these rolls were delicious and the fish was definitely fresh. Our chef very personable and conversational. I felt like the pricing was adequate and affordable. I was pleasantly surprised at the quality of hand roll for the a spot located in the grocery store. I recommend giving Hand Roll Factory a visit. It was a great dining experience for us! ( ^_^)b read more

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Hand Roll Factory is a newly opened restaurant (back in April), found inside Tokyo Central with bar seating available, making for an intimate setting. My husband and I ended up having dinner here towards the end of May, on a Thursday evening. We arrived around 6 pm and were greeted and able to pick from a handful of seats. We ended up choosing the following for our dining experience: 6 Hand Roll Set, $31 prior to tax- I decided to get the 6 hand roll set because I wanted to make sure that I did not leave hungry. This hand roll set comes with BlueFin Tuna, Yellowtail, Salmon, Scallop, Crab and Unagi. I really did enjoy all 6 of the rolls but my favorite was the scallop and crab. You also have the option of getting a spicy salmon and spicy yellowtail for an additional $1 each. But I don't eat spicy foods so I declined the offer. Everything was fresh and delicious. Omasake 5 Hand Roll, $28 prior to tax- My husband had some of the same rolls as myself but he also had a seared wagu beef roll with tamago. I do remember that he had another roll that was different from mine but I don't recall what that was. But my husband did enjoy his rolls. Miso Soup- Normally $3.50 each but during out visit, if you spend $25, then you are able to get a free bowl of miso, in which we both were able to have a bowl. It was nice to have a nice warm bowl of soup since it was a colder early evening on the day we came for dinner. Hot Water- we each had a cup of this and it was complementary. ----------------------------- (Total= $64.75 after tax, prior to up) The chef who made our hand rolls was very nice and made some light conversation (I am sorry that I did not get his name to mention him properly). He was telling us when they first opened there were a lot of challenges but they are doing much better now. He also told us that they did not have their liquor license yet and so we were not able to do a sake tasting. There was another couple that was also eating their meal when we arrived. I overhead the female tell the chef that she didn't think the 6 hand roll set would be enough food but was actually surprised that she was not hungry after finishing her last roll (she also had a bowl of miso soup like us as well). I have to agree that I was also surprised that I was okay with the amount of food I had. This made for a light dinner and because of the pace, it was good for the amount of food. Overall, we both had a great dining experience and see ourselves returning again in the future. read more

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First time trying the Hand Roll Factory, located inside the Tokyo Central Market in West Covina. We wanted to grab some hand rolls for a quick snack, and we were impressed by the quality. Tokyo Central Market explicitly advertises that the Hand Roll Factory exclusively uses premium Hitomebore rice imported from Japan for their sushi base. The fish was incredibly fresh, the Hitomebore sushi rice was perfectly warm and seasoned with their signature red vinegar blend, and the Ariake nori (seaweed) was freshly toasted right before serving, giving it an amazing, crispy crunch! The hand rolls themselves were absolutely delicious. My only minor critique is that the portion sizes are a bit small. It is the perfect spot for high-quality, authentic snacks while grocery shopping. We will definitely be back! read more

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Anthony and staff were all awesome!! Highly recommend this spot and the Handroll Omakase. The quality of food was most excellent. Thanks for a great time and fantastic service yet again! read more

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Came at 12noon on Sunday. It's inside the Tokyo Central. Limited seating but luckily there were still seats available. My husband and I ordered the 6 hand rolls set menu. Every hand roll was very delicious. The Bluefin chutoro was my favorite. They have a promo if you spend $20, you get a free miso soup. There's also an alcoholic beverage menu. Shoutout to the great service, especially to our server Alexander. Very attentive and friendly! read more

Hand Roll Factory - Menu - Sushi Bars Near Me - West Covina, California

Loved the food, and the employees are so friendly to the point I could have a conversation for 1 hour!!!!!! read more

Hand Roll Factory - bar area - Sushi Bars Near Me - West Covina, California

Hand Roll Factory is a hidden gem of a restaurant. Located inside the Tokyo Central Market, it may not look like much but you will definitely be surprised in a good way. It's super affordable and tasty. I ordered the 5 hand rolls that have Bluefin Tuna, Scallop, Salmon, Yellowtail, and Crab. The service here is fast and friendly. Emilio and Isaac are super friendly, and very conversational. The restaurant seating is bar style, super clean, cute, and cozy. Definitely give them a try. read more

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No nonsense, low entry level hand roll bar located inside of Tokyo Central. Man, I remember when that nook was first used to host cooking classes and Pocky deco for Valentine's Day and when it was the anime/kawaii corner shop. Now it's the Hand Roll Factory and I hope it does well as it's a source to dine in at Tokyo Central, something I feel that this location is severely lacking in comparison to the other locations (I know space is an issue but still). That ramen shop that they had inside didn't last, so fingers crossed. I came here on a Monday afternoon and I think the other party before me ordered to go, so I was seated immediately and solo dined my entire time there. No other people pulled up, but I also hilariously ate my hand rolls pretty face due to my big back nature. Didn't know that they were supposed to come out one by one as you eat them, so you learn something new everyday. There's only 12 seats here since it's a bar, so it might be more fisted during busier times, but I believe they have a buzzer system. Currently, they didn't have their omakase ready to order, but I was informed that it was going to be available soon by the gentleman working there. Instead, I got the 5 Hand Roll and the hand rolls it came with were: 1) Bluefin Tuna: -I made this spicy (add an extra $1). -Delicious start, nice and fatty but and some firmness to it with a kick from the spiciness. 2) Yellowtail: -My friend who used to work at a sushi restaurant says that a great pH test for freshness of fish is to try their yellowtail and this didn't disappoint. 3) Salmon: -I made this spicy (add an extra $1), -Nice texture to it, but this was definitely one that was a bit saltier than the others, not sure because of the spicy sauce and the seasoning of the rice, but it definitely didn't need to be dipped into soy sauce and wasabi. Perfectly fine on its own. 4) Scallop: -Small scallop bits in the hand roll, nicely moist and not dry. This had some sauce in it too, good balance of creamy and umami. 5) Crab: -This is a popular one and I can see why. One of my favorites of the set too. -Deliciously fresh without tasting too fishy. Rich flavor with some saltiness to it. I'd get this again for sure. They put in a lot of effort and care into the preparation and the ingredients with the imported rice seasoned with their dark vinegar (mixed with rice and red vinegar) and they sear and toast the nori seaweed before creating the handrolls. Adds a slight smokiness and delicious crunch. Good stuff. I feel like with the dark vinegar and rice, it negated the need to use the soy sauce and wasabi. It can get a bit salty with that, so just keep that in mind. I'll come back for sure. Great balance of fanciness without too many bells and whistles attached. read more

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Michelle was amazing - extra star for service. I believe the rice used is a red rice vinegar - not quite my cup of tea. Fish was fresh - and the miso soup was solid. I got the 4 item set - did the job. Similar to Kazu Nori setup but not quite KN. Ambiance is what you would expect being part of a supermarket. Clean - well lit - might come back again. read more

Hand Roll Factory - Menu - Sushi Bars Near Me - West Covina, California

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Located inside of Tokyo central in West Covina. I was so excited to try this spot. The rice is different from most hand roll spots I've tried. It's made of Red and black vinegar so it gives it a little color. The fish is fresh, of course. I'd be very surprised if it wasn't since Tokyo central is known for fresh catches. It's bar seating only. They also have authentic Japanese green tea. It went perfectly with the hand rolls I ordered. You have the option of a la carte or set rolls. read more

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i have heard good things about the handroll factory in yorba linda and when i saw one coming soon closer to me, i just could not wait to try it. on a weekday afternoon, after my appointment, i finally was able to try this spot and it definitely exceeded my expectations. it is tucked to the side in the tokyo central with some floral decorations and partitions to set it apart from the store. as for the food, first off, their sushi rice is seasoned with red vinegar which adds more flavor. second, they also add a little heat to crisp up the nori. third, their fish taste nice and fresh. and lastly, their fish to rice to nori ratio is perfect. the one who helped me was michelle. she has such a bubbly attitude and was the one who made my experience delightful. she made every handroll with lots of attention and care. i will definitely be back and i can not wait to bring my loved ones here !! read more

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Surprisingly, solid hand roll experience. It is not a 5 star restaurant and it's not Japan. That being said, it is a solid causal dining spot. We had the 5 hand roll meal and the uni roll. All were good with the nice touch of crunchy nori (seaweed). Service was great. We will definitely be stopping by often. Missed the pictures because I was so eager to eat. read more

Hand Roll Factory - Menu - Sushi Bars Near Me - West Covina, California

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Decent spot if you're looking for a quick sushi/hand roll fix. The rice is a bit heavy to fish ratio. Would recommend asking for less rice. I got the 6 hand roll set for $31. They were also running a promo for free miso if you spend $20. read more

Inside tokyo central Finally have a good place to eat after or before shopping They have 28$ omakase now The uni is a bit pirecy but its fresh and good And server friendly chat with u sometimes read more

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tried out hand roll factory during their soft opening. it's located inside tokyo central near the exit. walking in, the place looked minimalistic and clean. i ended up getting the 4 set combo including bluefin tuna, yellowtail, salmon, and crab. an additional madai roll recommended by the chef. it was amazing! i love hand roll experiences because it is so fresh and crispy. the fish tasted awesome. shout out alvin for helping me today! the service was wonderful and everyone was communicative and friendly. 5/5 would come back! i recommend you give it a try post grocery shopping :3 or for a quick lunch read more

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Was excited to see the Hand Roll Factory finally open up at this location! My husband and I stopped by for a quick lunch when they opened at 11 so we didn't worry about a wait but was told there is a buzzer system for the busier hours. My husband went with the 5 rolls set and I went with the 4 roll and added the chutoro roll. Before i dive into the food i wanted to give Emilio a special shout of for his hospitality! It was great speaking with him while he made our rolls. We enjoyed the quality of the fish and I loved the season rice. I didn't really need to add soy sauce! This is a nice small, simple hand roll spot and is a great addition to West Co's Tokyo Central. We overall enjoyed our meal but only thing I will note is I wished there was slightly more protein added in the rolls. I've been to other handroll spots that charge the same but had more fish inside and was still the same price as what they charged here. But what's also great is you can just get your hand roll filling from here then walk around the market to try their hot food items too! Nonetheless this won't stop us from coming back as we still enjoyed everything, just wish there was slightly more protein per roll. read more

Hand Roll Factory - Bluefin tuna, yellowtail, salmon, crab, chutoro - Sushi Bars Near Me - West Covina, California

I almost don't want to post about this place because there's limited seating, but the hand rolls are really that good. Made to order, everything is of high quality and super fresh. The rice is impeccable, and Emilio was fun to chat with. They even had the nori packaged for to-go orders so it doesn't get soggy. Will be back soon! read more

Hand Roll Factory - Blue fin tuna hand roll - Sushi Bars Near Me - West Covina, California

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Very fresh ingredients. Sushi rice is a more sour and salty than other sushi places which I love!!! Food is served at the bar table, chef makes their roll in front of you. I will return again and again read more

This new spot inside Tokyo Central Market hasn't officially opened yet. As of this visit, they were still in training, with their grand opening scheduled for Wednesday, April 8th. The counter seats about 12 people, so if you plan to dine in, expect a wait. I wouldn't recommend coming with a large group, though they do offer takeout. Since everything here is hand rolls, it's mostly finger food, but you can use chopsticks if you prefer. The chefs prepare each roll right in front of you and place it on the counter for you to pick up yourself. Every roll is made one at a time to keep things fresh, and the quality really shows. I'm a medium‑sized person but I can definitely eat, and so far I've tried the bluefin spicy tuna (no photo), salmon, A5 wagyu, scallops, spicy salmon, bluefin chutoro, madai, and tamago. All of them were excellent. I really like the madai. Really refreshing with the mint leaf. I'd absolutely recommend trying this place, but since it's newly opened, patience is key. The chef I watched was trained by Japanese experts and paid close attention to detail with every roll, which made the experience even better. read more

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My first time trying this place! I love Japanese food so I was super excited that this is inside of Tokyo Central! I had the five roll set plus one extra Tuna chu toro. I forgot to take pictures for some of the rolls because I was too hungry. First of all, 5 stars for the Chef. He was friendly, patient and attentive. He was also very detailed with preparing each hand rolls. The five rolls included Salmon, bluefin tuna, scallop, crab, and yellowtail. My favorite was the scallop. The chu toro was pretty good too. The fish quality was about a 4 stars quality to me. I eat a lot of sushi overtime so I know what a good quality sushi place tastes like. For the price they charge here with such a small sized hand-roll, I expected better quality fish. I also didn't feel very full even after the 6 hand rolls due to the small sizes. I am not someone who eats a lot in general. So it's a pretty pricey place but the quality isn't up to a high quality sushi restaurant. However, I do love the fresh crunchy seaweed paper and the warm rice. The ambiance is clean and comfortable and intimate with the chef right in front of us. Fun to watch the making process! It was a nice experience overall. But I probably wont be back anytime soon. read more

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Arrived early afternoon on a Friday. There were maybe 4 other customers at the time and still plenty of seats. At the time we went, they were offering free miso soup with a $20+ purchase. My partner and I each selected the 6 piece course and ok, we agreed this place was not bad at all for being inside a market. The seaweed is even toasted before using to make the rolls, which helped the seaweed not get soft as quick. Will be back! read more

Tucked away in Tokyo Central, you can find a handroll bar. This is a nice addition to our city as it gives a glimpse of what you'd experience in LA but don't have to drive out. Happened to go to here after the gym to see if it finally opened, to my surprise it was day 2 of soft opening. Initially got the set of 5, but I couldn't help but try more. One of the customers was raving about the Unagi and said she doesn't have to go all the way to Japan anymore. Although I've never been to Japan, I would definitely rank that as my top roll. The staff was really great at reccomending what to have based on my faves from the set. Other top choices: Yellowtail & Spicy Salmon (tasted like butter) Madai was a unique one I've never heard of, it had a citrusy taste w/ oohba leaf Music always catches my ear & the song that played was September by Earth, Wind, & Fire - a classic Shoutout to Kiana, Maria, Cassius & Tsuyoshi Thank you & good luck team! read more

Been here 3 times and third times the charm! I was accommodated by Alex and Emilio, they were nothing but the best at preparing the food and creating the experience. The rolls were made fresh and tasted delicious. Got the 4-Set Menu which came with Tuna, Salmon, Yellowtail, and Crab. Alex graciously subbed out the crab for me with a Tamago roll and prepared it all with ease. Will definitely be coming back for more and asking for Alex/Emilio as well! Thanks guys! read more

I already knew the prepackaged handrolls in the supermarket area were good, so it really comes as no surprise that the fresh ones taste even better! The little food bar is located on the left side of the supermarket when you enter. The bathrooms are located conveniently nearby. Not to be weird, but it smelled and looked really clean in there. I think that's worthy of praise in it of itself haha The employees here all seem so friendly and welcoming! They are also very quick! My friend and I got seated right away and got our drinks only moments later. The hot matcha tea went well with the 3 handroll meal set that I chose. I loved being able to see each of my rolls being made. Seeing all the steps made me have a renewed appreciation for how they are made. The employee helping us--Michelle--was so kind and thoughtful. She took extra care to prepare each roll in succession just as we were about to finish the one before. Having each one prepared like this ensured that they were each eaten at peak freshness. Although they were all good, I must admit that I loved the scallop handroll the most! Michelle was also kind enough to answer all my questions and recommend some rolls she thought we would like. I saw a lot of customers coming by to pick up some food to go. I think that's a great idea because you can get your grocery shopping done and have dinner ready before you get back in your car again! Now that I think about it, I should have brought some more home with me! I guess I'll just have to come back again soon to try even more of their delicious handrolls~ read more

Went to the gym and needed something quick to eat after, so I ended up finding this little hand roll spot. Honestly one of the best random finds. I was craving sushi and the hand rolls were fresh, simple, and perfect after a workout. Watching them make everything right in front of you made it even better. Fast service, good quality fish, and not too heavy. Definitely a solid place if you want a quick meal that still feels fresh and satisfying. Adin was my server... he was a cool n chill dude.. read more

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I stopped by Tokyo central on my way back from a client visit in rancho and saw this spot as I was walking out from the market. Got crab and scallop to start as it was their soft opening. Their rice is tasty, and an interesting hue, due to the vinegars they use. Came back today with the wife so she could try it. We eat at Kazu Nori/Sugarfish quite often so we have a good baseline. Quality was good today. Price is on par with other hand roll spots. I hope they do well, but I'll be bummed if I have to wait for a seat when I stop by read more

This hand roll place is so good!! They have a set menu you can order from or you can order individual handrolls. I highly recommend the unagi and spicy salmon. Seriously delicious, hits everytime Service is always great. Alexander served us today and was super nice! read more

Hand Roll Factory - Sushi Bars Near Me - West Covina, California

My husband stopped by to pick up some hand rolls after work on a Wednesday evening and they did not disappoint. The spicy salmon was my favorite and he enjoyed the blue fin tuna. We want to go back for some very soon. read more

Fresh and good! Service is one on one if there is not much people or one assigned for every two. The 1st set is only 3pcs and not enough for me. The other sets are good but I don't want yellowtail. I wish there was a list we can choose from. When the sushi maker talks to you it's cool but just to each other is not and feels ignoring you per my husband. I don't like when people talk too much, the spit may fly into food. I especially like the service this one cute Asian girl, I wish I knew her name, she gives the just right service. But overall it's good, I crave it sometimes. This place is clean and nice. I'll still be back. I wish they were open later 8 is too soon. read more

my go to after the gym. One of the friendliest staff I've met and their food beat $30+ sushis

Great food. Great chef, Cassius, who helped me chose which hand rolls. Ready for when they can serve beer with my hand rolls.

Was glad to see it when I shopped at Tokyo central and end up ordering for take out. The roll was sooo good! The rice is perfect and the seaweed itself is very crispy. So glad I finally get to try it! Will definitely come back for more read more

Was shopping in Tokyo central and saw signs everywhere talking about this new handroll factory so I came to try it. They had great food and atmosphere the prices are great for the quality and gave me light rice when I asked. Yoshi and Joe had the best service I have had at any restaurant. 10/10 read more