01/30/36
Gone are the days of enthusiasm in retail sales…read more There used to be a thrill of serving a customer, a rush of adrenaline to get them to buy, a challenge to get a multiple sale on shoes. Nowadays, the thrill seems to be gone.
I walked into New Balance, Garden City NY, I got half way in the store and it was quiet. No greeting, no, how can I help you today, or what kind of tennis shoe/ sneakers are you interested in. It's more like you're here for a reason and you're not going anywhere else.
After I spoke first to the young sales rep and asked for the men sneakers and the wife with liye weight sneaker, he indulged me.
Going forward, after I choose the type I was interested in, the rep brought the sneakers over, took the sneakers out of the box and left me alone to engage in conversation with his coworkers.
Presentation not only matters with food, it matters in all things. The sneakers he brought over, laces were on a unattractive pattern. I'm not nitpicking, just noticing the difference in the present and the past.
I'm all about paying a pretty penny for comfort. When I used to run half marathons, I tried to skimp on a pair of running shoes and long story short, after a 5 mile run, the next day, my feet hurt so bad, I could hardly walk, no more $65 imitation of NEW BALANCE. So I chose a two pair $199 and $94. I would say that the value I received was pretty fair for the type show I needed. I need one for physical therapy and one for every other day use. Of course after the weather clears up.
In conclusion, there are improvements needed but time has changed and those changes may never come back. Not for nothing, a little bit more of working one on one with the customers when there's 4 customers in the store and 4 sales reps on the floor.
Inspire more, yelp more!