Specialties
Dru Erin is a fractional COO and business strategist for wellness businesses and founder-led small businesses. I work with yoga and dance studios, doulas and birth workers, retreat leaders, sound healers, somatic therapists and holistic practitioners who are excellent at their craft and overwhelmed by the business around it.
I offer three services:
Clarity Session: a two-hour strategy session for founders who can’t see what to fix first. You leave with a written plan within three business days.
Fractional COO Partnership: a part-time operations partner who runs your systems, team, pricing and planning, so you can lead instead of manage.
Website and Brand Builds: websites and brand guides for wellness businesses, written in your voice, with Google and AI search built in.
Every plan is built around the hours and energy you actually have. I work virtually with founders across the United States.
History
Established in 2021.
I’ve spent over a decade inside businesses, building the systems that keep them running. I ran a photographer’s business and co-created a print magazine in Beverly Hills. I managed a yoga studio and co-founded Five Sense Collective, a Los Angeles sound bath and wellness company. As COO and Chief of Staff of AHA Sound Sanctuary, a global sound healing academy, I rebuilt the team and the company’s revenue tripled.
In 2021 I opened my own practice to bring that same support to wellness founders and small businesses who need COO-level help without a full-time hire.
Meet the Business Owner: Dru H.
I’m Dru, a fractional COO with 750 hours of somatic and nervous system training and certification as a postpartum doula. I’m also a mother. I know what it’s like to run a business and a household out of the same calendar.
Most business problems are also capacity problems. I help founders settle, see clearly, and build a business that runs without them holding every piece. My goal is always a business that no longer needs me.