Paid for express shipping on an item shown as in stock. Days later, I was told it's actually out of stock with a 3-4 month wait, while the website still displays misleading delivery estimates. You're then directed to email customer support, who don't reply. Charging for express delivery on unavailable stock and ignoring customers is deceptive. This business operates like a scam. read more

On 19th March 2026 I ordered a second hand Nikon D3100 Body Only online as a gift. When opened it was found to be dirty around the mounting ring with corrosion on the locking pin. This was eventually cleaned by my son to a stage where the locking pin would work. There was also dirt/corrosion on the SD card cover which needed removing and on the mirrors. I contacted the Sydney store (which I believe is the one which shipped the camera), requesting advice on how to complete the clean and for assurances that (for future customers) staff be advised to check items before shipping. The reply was:- "This type of item is normally has a dent, and dirt. To compensate we would like to offer you a $20 voucher code that you can use on your next purchase. Or if you would like to return the item, we will assist on how you can return it. Please advise" I have now sent a response stating that I am not interested in their offer of a voucher or return but a guarantee that they fulfill the claims made on their website. We will see what happens. read more

Beware- SCAM They sell you products saying they are in stock, I paid for express shipping only to be informed a week later that there was no stock. you can't through to anyone. Please do no buy from these scammers. read more

James was persistant in downloading firmware for a Nikon FTZ lens I purchased at the store several days before and which had difficulty functioning due to a firmware download problem . Two of his associates were friendly and helpful as I wished to have problem solved . However the initial store assistant was very combative not listening to me explaining my concerns and said the policy was not to accept a returned product!!!!. I didnt wan't to relinquish the lens but just wanted help fixing the issue. My initial contact with a staff member where I expressed desire for him to consider the difficulty I was experiencing with the firmware was diametric .Here was rude and defensive very off putting . I persisted to get help for my problem and fortunatly I was served by a more engaging stall who accepted the challenge to get my equipment to function as they hadn't encounted this particular problem before. When after further attempts failed then JAMES stepped in and whilst I chatted about underwater photography the solution was found and I left very pleased. Message fortunatly some of the staff are helpful but another was very rude and unhelpful. read more

Ordered a brand new Nikon Z5II,on 27/8, then received an e-mail saying "Out of Stock" next day ! I did get worried, but then received another e-mail, 6 days later, advising that it had been shipped & today I have it sitting in front of me ! Great service, good communication & a great price ! read more

I selected click and collect, they advertise it will be available within 4 hours, unless it needs to be shipped to the store from another store, then it will be 24-72 hours. In my case, it needed to be shipped, fair enough. I am a little worried about getting my camera in time, so after around 48 hours, I contact support and check in, they assure me everything is fine, and to just wait for my email. 72 hours passes. It is now outside the time window they specified. I contacted them again, and once again, told to just wait for the email -- I don't accept that, and continue to press and press. Eventually, they acknowledge that they don't have any stock, and that they never did try to ship it to the store, and that I would need to wait 3-4 weeks, or maybe 2 months or more. They can't give me an exact date, so, I ask for a refund. They offer me store credit or a $50 voucher to stay on their wait list. I pushed for a full refund to my original payment method. I was told they would need special approval from management which would take 24-48 hours -- once again, I pushed until they agreed to give me a refund. They issued the refund and it took a few days for me to get the money, and then I was able to order the item from Amazon and it came within 1 day from Amazon. If they have your item in stock and you can hold it in your hand before you buy it, might be ok, otherwise, buyers beware -- check the reviews, there are so many people saying their money gets held ransom, don't be the next victim. read more

I have recently been looking for a new digital video camera and during my hunt I across Sydney I discovered the shop Digi Direct. I have not yet made my purchase, but the staff at Digi Direct have helped me narrow my decision making process. There are so many options of brands and technical specifications on offer now that it can become overwhelming when trying to make a decision and when spending a lot of money it is important to make the best decision or at least one I will not regret. Digi Direct helped me understand some of the different options and what the cameras can do and how they are different and unique, so at least I know what I am looking at. Digi Direct are not a big shop, but they have a great selection of the latest camera from the biggest brands and they provide the kind of knowledgeable service I want when making this kind of purchase. read more

digiDIRECT - Photography Stores & Services Near Me - Sydney, NSW

Been to the Melbourne store lots of times over the years, but my last experience really upsetting, when asking about a price a staff member belittled me this isn't Queen Vic Market, yes i am Asian and this doesn't mean i only shop there. Extremely upsetting and left items behind as i was embarrassed in front of all the staff there. read more

I ordered a Lowepro Flipside Sport 20L back in Jan 18, 2016 and it took Digi Direct about three weeks to let me know it was out of stock. When I eventually got the email, it was dated after close of hours on a Friday. The website showed the bag being advertised the day before on Thursday. That means someone sat down and modified the website on Friday but failed to let me know before close of business so I could make a new decision. (The bag is still seen on their blog to promote the sale, so obviously Digi Direct thinks the bag is still usable to advertise but not sell.) Ordered a new bag, the Lowepro Whistler 350 AW as a replacement, and I was assured when I was doing my research and asking questions, that it would take Lowepro 4 days to send the bag in. Now please keep in mind, I asked the online store about the bag, the person on the phone looked up the bag, said it was in stock in a store in Sydney but could not reserve me that one so I had to wait for Lowepro to send a new order which I thought, ok, that's fine. His exact words were "It takes 4 business days for Lowepro to send us stock that we order, we will get this bag in 4 days when you order it." Which means that I would not have to wait long. A day later, I make the purchase once funds entered my account, I asked about how long it would take as I was assured the day before it takes 4 days for an "in stock" bag to be sent, I was then told that there were so many people ordering it that I would have to wait because Lowepro assigns small amount of this new bag to them at a time and they already made a back order for their other customers and I would have to wait for the next back order, and they said, I quote "We only get a small batch of bags to arrive because Max (Maxwell Australia) only sends us a few bags each time and this is a very popular bag." I am then informed that it would take 7-14 working days for the bag to arrive. Obviously I call them out on this, and after speaking to two different people, I am then told "Don't worry, you will get your bag when the next order comes in" because they already made an order for other customers and that they expect the next shipment in soon (no time frame given this time) I agree to continue the conversation, and I ask them to charge my card as soon as possible if this is the case. But they will do it the next day as they have closed for the day (even though it was 4:40pm). I call the next day to check if I can get an email or some kind of confirmation that they have charged my card so I had evidence that this transaction took place, as it is a requirement to receive a receipt of order which I never got. They then tell me they charged my card and that the bag is on its way, it would take 7-14 days because it was so popular and that they placed the order that day. Hang on, wasn't there already an order and I was in line for that? They reply, I quote "We send in the order to Lowepro and they send us the bag, they only send us a few of these bags at a time." (dejavu? I was obviously a bit upset now). After being put on hold for 5 minutes, the guy I spoke to the day before got on the phone and said "We have more bags coming than orders for them." I asked if there is still a 4 day waiting period or 7-14 days and he sighs and makes a sound of disdain and says "When we had this conversation I said it normally takes 4 days for Lowepro to send us stock, not this bag, you never mentioned this bag." I retorted that I did and that he even looked it up for me and said there was one bag in a store in Sydney but they couldn't reserve that one. He does not address my concerns and says "You will get this bag when the next shipment gets in, we ordered this already and you will get one, it will take 7-14 working days." Confused with his response, I eventually agree and hold them to this claim. It is now February 13, I made the order on January 18, and I have a 7-14 day wait for the bag to arrive then another 3-5 day wait for it to be posted to me, and I paid more for the privilege. Digi Direct is good only for prices, but when you expect customer service, that's what you sacrifice for, and honestly, I don't believe it is worth it. They did the same thing to me with another Manfrotto Lighting roller bag I ordered where it was out of stock but it took some time to inform me that it was not in stock, then it took several more weeks for it to arrive and then almost as long to be shipped, it also happened when I made an order with a walk in store and took months for something from Elinchrom to arrive and then I was denied the "promotion offer" even though I ordered it on time but Digi Direct didn't order it on time with the supplier and I was left waiting because they never told me until after the product arrived and was forced to cancel the order and waited for another promotion and bought it direct from the supplier instead. It was a $4000 order and they just did not even apologise or do something else for me, but ins read more

Bought a d7100 camera body only that well beyond my budget. They gave me an opened d7100 lens kit box with the lens taken out. I asked if that was the norm, or if they sold the camera boxed by itself. Smart ass salesperson (who was also very abrupt and rude when I was in-store) says that it should matter since "You don't take a photo with the box". Bloody unnecessary attitude. I spent over a grand in your store and you have to belittle your customers. Would have appreciated to have that new camera feeling and open a new box myself. Is that too bloody much to ask? EDIT: Chris the manager defused my anger a bit. Good manager. read more

Placed an order for a GoPro mouth piece that I needed for a canyoning video by the end of the week, I hopped online and went through JBHIFI, City Beach and other online stores to see that I would need to order them in if I wanted them. I thought I'd go to Digidirect and saw that the price was slightly cheaper if I picked it up. I thought I'd come in the following day to pick it up. On my way there I thought I'd call to confirm and they had sold out. They had sold out and hadn't informed me that they were out of stock, I had to call them. In summary there was no point doing pick up because they didn't have it anyway, the cost I've spent on travel now will be exceeding the cost that a delivery fee would have costed. Don't go with Digidirect, they're not proactive, stick with the reliable brands. read more

Bought a GoPro last week which had a dead pixel on the screen. I took it back to the store (today), they got me a new one, and upon inspection on the spot I noticed the new one had a dead pixel too. They wouldn't exchange it any further and the manager tried to convince me that - and I quote "all LCD screens have dead pixels". Right buddy. So basically I can spot a dead pixel on a 3" GoPro screen but somehow I've missed it on all my other devices including my 12.9" iPad. Righto. I have no idea why 2 cameras they supplied turned out to be defective, this is concerning in itself. I wouldn't care if they were to honor the warranty Granted a single dead pixel doesn't hurt my usage, it's more a matter of principle, why should I accept a defective product if I'm buying brand new? I didn't have the time or energy to argue with him so I gave up, but be aware that this place is dodgy at best in terms of customer service. Update: Their management person touched base with me after i posted a google review and got me to walk into the store to swap it around. When I went there, I was asked "So what do you want us to do with it?". Me: " em. get it replaced or repaired?" They didn't have one in stock and I was told to come back, during the course of the conversation i was told that "You talk too much" and then the attendant proceeded to say F%ck in response to his frustration with me expecting a repair or replacement for a minor issue. The manager then stepped in and assisted me, definitely a person with more than half a brain that the rest of the staff have. No idea why they treat their customers with such utter contempt for what is essentially warranty service (within the first week of purchase). shocking. read more

Great staff who are willing to spend time finding you the right gear at the best price. Was really happy with the prices I got and all was in stock to buy on the spot. Highly recommend these guys :) read more

The service is terrible. I was buying in store. And one of my item is not available and they said they have one at bondi and will send to city for about 3 days. 11 days later i still haven't got any call then i called them. They said my item is sold out and only have at Germany. Then i asked for refund and need to go in store to get it. After i arrived there, they said they don't have enough cash and i need to come back tomorrow to get my money back. What a terrible store. read more

Helpful staff, good range of cameras which you can compare and test with. Pretty competitive pricing for a bricks and mortar store. Would use this place again when it's time for the next camera. read more

Flexible prices, friendly and knowledgable staff and just a great place to spend money. Yes, I said it, a flexible price. It's rare to find camera shops in the Sydney CBD that are willing to sell at a great price. The best part is they have everything on hand. It does get busy though so service can take several seconds but its good to be acknowledged at least unlike other stores. read more

super not friendly sellers, unless you buy something expensive, wait too long to get served.

I was looking for a good online camera store in Australia. I found DigiDirect and thought it'd be okay to order from them. How wrong I was!! No updates until I had to call the store 1 week since I'd placed my order, then nothing was done even though I sent my identification details as I'd been requested and patiently waited for another half a week until I have to call back again. From the moment I placed my order until it was shipped, it took me 5 phone calls and 4 emails, and 2 weeks of waiting. Worst part was, it was sent to the wrong address!! I'd even sent my details over twice for identification check to "be safe, for security," they said. How could it be sent to the wrong address then?? I literally bolted out to the address it was wrongly sent to as soon as I found out. I was lucky that the tenant was a good and honest person. So much trauma for such a simple order!! Do not buy online from this company!! read more