Excellent, unpretentious service for fairly priced wines. After striking out online and at other stores, I went to Deer Park to find an organic red wine from Europe. They helped me find everything and taught me how to navigate the confusing world of European wine labeling. A lot of variety and good pricing. Will definitely return! read more

Deer Park Wine & Spirits - A keeper :) - Beer, Wine & Spirits Near Me - Aptos, California

This place is great. They have some unique items, friendly staff, and good suggestions. I'm 42 and one night the gal working said she thought I was in my 20s . So that right there was reason to go back lol . This week I picked up a festive gin and Spiced Pear liquor I'm super excited to try. I just moved to this neighborhood and I'm glad this place is so close. read more

Great selection, experienced staff, very nice layout. Stopped by today looking for some bourbon and was blown away with there selection. Ample store picks! Hanes helped me out, very personable and made great recommendations. read more

This is the best wine and spirits store in the Santa Cruz area!! Two amazing clubs for wine and whiskey, an amazing, diverse and curated selection to choose from, and knowledgeable staff. There is also a "tasting room" portion of the store where club members can taste their club selections before purchasing. The clubs are low commitment, high reward. Highly suggest joining! read more

First, I am the real JP. Deer Park Wine & Spirits is more than just a friendly neighborhood store. This team is amazing. Cheyne is the leader of this knowledgeable, engaging and uber enthusiastic team. Cheyne's spirits knowledge is off the charts and he is especially adept at assisting in concocting the best recipes for your favorite cocktails new and old. Caileen is the masterful curator of the wine clubs and the wine department. The wine selections are the best in Santa Cruz county and her knowledge of wines around the world is second to known. Just tell Caileen what's for dinner and she will curate a selection, in any price range and flavor palate. These folks are an amazing part of a great community. Cheers to you all! read more

owner should invest some time training the staff unless rude and dismissive is what they are going for. clientele in this part of town are generally educated successful people not used to that. read more

My 2 stars are based on the ambiance. I've been to this shop several times, mainly just to pop in and grab a water and snacks. Every time I've been in there, the young women working doesn't greet me, smile or show any customer service whatsoever. Each time I've gone out of my way to be friendly but it doesn't seem to help. I'm hoping that speaking up will bring to to the managers attention that their staff (female) is unfriendly and rude read more

My go to wine place! They always have such a great variety of wine to choose from. Also, I love how the staff knows which bottles give back to charity and special causes. Staff has always been super welcoming and friendly. read more

Went in. Smarmy attitude. I usually try and patronize small businesses Left and went it to Safeway read more

They make their own vodka, and it's damn good! I came here looking to try a different brand of vodka. Something different from the same old, same old. The lady behind the counter started telling me about their vodka that they make. It was on sale for $20 so I figured, why not? It is damn good vodka. I almost couldn't tell I even had vodka in my glass it was that smooth. And before you question my pour, I measure. So I knew it wasn't a situation of a light hand. Highly recommend this place AND their vodka! read more

Deer Park Wine & Spirits - Deer Park Vodka - Beer, Wine & Spirits Near Me - Aptos, California

Fantastic store. Great selection of beers, wine, and spirits. Their whiskey selection is top notch and the prices are the best in the area, even for hard to find high end stuff. They have well run whiskey & wine clubs and the staff is always friendly and helpful. They even host tastings for club members to explore and try new offerings. read more

Wish I could give this a zero. Walked to this store with my brother on our last night in the area. The store hours happen to be optional apparently as the hours listed were until 9pm and the man working the front desk closed at 8:30. Normally I would've let this go if it weren't for it being our last night in California. I stood at the door until he came and talked to me and he was leaving early for the night. I've never heard of someone leaving 30 minutes early on a Friday night. Wish I could do that at my job CHECK THE HOURS BEFORE GOING HERE! Or don't. They might change them in you anyways! read more

Deer Park Wine & Spirits - Beer, Wine & Spirits Near Me - Aptos, California

Great Wine & Liquor store. Also wine tastings for $5.00 with a knowledgeable young woman pouring - with all the information you'll need about the wine offerings. They also change it up-had a great time with their "blind tasting" just recently. read more

Do you guys have ice? Yea! Open on New Years Eve at 8pm, even better! Came here to get some ice but got distracted at the different kinds of alcohol they had. Saw others in the store enjoying their experience from the wine tasting- looked like a good time! After getting some ginger beer, some MGD beer, a bottle of vodka and paying $30 something for everything-the owner reminds us of the ice. Wow! Awesome service and he tells us its on the house! Super awesome! Woulda went to the party with no ice! He saved us! Thanks! read more

This liquor store is rockin!!! The staff is all so sweet and helpful. The owner Stewart is always there to assist in picking just the right libation, whether it be for a special event, a friend, or even just a quiet night by the fire. From Beoujolais to Beer, they have it all. Stewart has even added a beautiful wine tasting bar. Vendors come in and allow you to test the vino before you buy. So much fun, you almost forget you are in a shopping center! Stewart knows a little bit about a lot of stuff, super fun to chat with. The pricing is very fair and Stewart always has great deals and specials. Also, check out his cool line of surf tees. The motto is, "surfing sucks, don't try it!" A tongue in cheek reference to keep the waves from being "oversurfed." read more

PHENOMENAL service. After hours, the worker allowed my son and I to grab some chocolate bars and while doing that, he was extremely kind and friendly. While working with us another customer walked in and he allowed him to get a diet coke. If you ever stop by Aptos, come here if you want great service. We appreciate the service and highly recommend this place! read more

Top notch spot!! Prices are great and selection is the best. The staff is very friendly, knowledgeable and always willing to help. Bourbon!! read more

The best place. Shane went out of his way to find and get me a special bottle of tequila. In less than a half hour he got it for me. Great place to do business. Highly recommend! read more

Great selection, prices comparable to BevMo or the like, and very friendly, helpful staff! We went to Deer Park to find some good vermouth because the Safeway options were disappointing, and found that and so much more! Excellent selection of bourbons and gins we love (and everything else you're looking for) along with great wine, all price ranges. read more

An updated review for continued excellent service! We ordered wedding libations here. Staff helped us plan what we needed and how much we needed. There were a lot of options, including different brands and different ways to get it (e.g. beer in kegs or beer in bottles). We got exactly what we needed and they even delivered to our (nearby) venue. 'Can't thank everyone at Deer Park enough for helping to make our wedding party a success! And yes, we will still be attending wine tastings and other events at the shop. read more

Please note that the Phone number listed is out of service/ disconnected. Friendly local vibe and employees always offer helpful tips on wine and spirits. read more

Friday and Sat from 3 to 7 they have wine tasting !!!!! I thought that this was such a great idea! Nice store. Great service and killer selection. read more

Great store. The staff is friendly, knowledgeable, and helpful. Super bourbon selection and a very cool and well run whiskey club.

Feeling thirsty on a hot day?got the munchies for some reason?just want to get drunk and boozed?well this place is for ya!!friendly staff and has some decent offerings,just not enough selections on the cold beverages.beggars cant be choosers when youre really thirsty right?? read more

Stopped by this liquor store ten minutes before closing time. After we picked out a few items, the cashier was super rude after my friend politely asked to make our purchase into separate transactions. Considering we were spending $25+ and there is a grocery store next door, we expected a little courtesy. We did not appreciate his comments like, "Jesus Christ... I can't believe this... you guys are pulling this five minutes before closing time." We used to come here regularly, but next time I will go five minutes up the road... I'm sure Aptos Village Liquors would love our business, no matter what time! read more

Recently, we used Deer Park Liquor shop as our "Booze for the wedding weekend festivities" store. We chose Deer Park over Costco because of customer service, convenience and to support a great local business. The staff is very knowledgeable and helped us select our red and white wines. We could have saved $50-$100 up front at Costco, BUT Costco won't consider returns. DP accepted the couple extras we had that were in good condition. So in the end we spent less at DP. And we got the joy of getting to know the staff. Deer Park has a great selection and can match any budget. We highly recommend using Deer Park for your events booze needs. Oh and your everyday needs :) read more

Great little spirit shop for the Seascape locals!

Great for a little pick-me-up-whatever-I-need. Don't know why 3 -$ signs. They always have great sales on wines, some interesting, some not. Under 10 bucks! read more

Deer Park Wine and Spirits offers a wide variety of wines. Their beer and hard alcohol selection is great as well. The prices are a little high, as is most everything else in the Deer Park Center. They have been known to offer wine tastings as well. The owner, Stewart, is really helpful, friendly and knowledgable. read more

Let me start off by explaining what happened. I live about two minutes up the street and because of it frequently come here. Because it's the only one in walking distance I have never really had a problem putting up with the slightly higher prices, dusty store, and difficulty locating what I was looking for. But today was horrible. I walked in with my girlfriend (who also has been there with me plenty of times) because she wanted to grab a couple tall cans for the beach. She grabbed her beers and went to the counter to pay. Now, she recently lost her wallet with her CA state issue drivers license so she wasn't able to produce the standard form of ID; however, she did have several other cards and forms of ID from reputable places (Scuba ID, Cal Berkeley Student ID, insurance card, etc.) that had both her picture and her date-of-birth on it as well as the DMV paper issued as a temporary license by the DMV when a new drivers license is being sent. She tried to use this as ID (just to clarify I'm 22 and she's 23) but they wouldn't accept it, which is fine I understand people have standards and guidelines. But the worst part was how the man helping us (taller, older man, probably about 6'2") proceeded to raise his voice and throw around her different cards and paperwork when she tried to present her case just a little bit. I gave him a chance to calm down a little (every one gets annoyed every now and then right?) while she was putting away all of her stuff in her wallet but it only continued to escalate. I finally had to tell him he needed to calm down put it didn't get any better. She finally packed her stuff and we just took our business next door where I used my ID to get beer instead. Having worked in customer service jobs most of my life I was absolutely shocked at what I had experienced. If there is any sort of issue with a customer one should always kindly explain it with absolutely patience. The fact that he treated a customer and more importantly a woman with so little respect was appalling. If today was any indication of how he treats woman in general I feel bad for whoever is his wife. read more