I am a 55 year old sales professional. I have (had) been suffering from a gradual loss of hearing for many years. I was in radio broadcasting for 8 years and I am certain I damaged my hearing from wearing head phones (way to loud). Forget conversations in loud places. Background noise made it impossible to have a conversation. Conversations with my wife were me repeatedly asking "what"?, "Huh", "Pardon". It was frustrating (for both of us). I admit, I went way too long to do something about it. I finally read a great article in Consumer Reports about hearing loss and hearing aids. They recommend "Connect Hearing" as their #1 choice! Costco came in a close 2nd. However, this place is so more personal and private (than the later). Park right up front and walk right in. No crowds. Just a friendly receptionist named "Diane". Greeted kindly and filled out a minimal amount of paperwork. We (my wife and I) were introduced to Kristin Dennis. Very professional and kind. I was put through several different hearing tests. This determined not only the amount of loss of hearing, the range in which I was most affected and how it can differ from each ear. This was a Wednesday. I selected a hearing aid that I felt comfortable with and she said she would have a pair for me to try on Friday. Each programmed for the right and left ear. On Friday, I came back and tried them on. The improvement was immediate and amazing. Needless to say I purchased a pair of the Phonak B-10. Very small fits behind each ear (virtually invisible). Small clear tube inserts into your ear canal. I bought a pair that requires batteries (last about 5 days). They provide you with 3 years of batteries for free. Very easy to install and the hearing aid itself is very easy to put on. I take my off at night. I realize there has been a stigma for hearing aids. I now realize that they are as important as my reading glasses (maybe more so). I have had to ask my wife to repeat herself maybe 2 or 3 times since I got them (I do get highly concentrated on things some times and probably was tuned out). They have made a tremendous difference in my life thus far. This Friday will be one week and they will make some adjustments as they only start you off at 80% of their maximum power. We used CareCredit to finance (18 months 0 interest). I am so glad I finally swallowed my pride and did this. If you saw me in public you would probably never notice the tiny hearing aid tucked behind my ear. By the way, I am a sales professional and I hate high pressure sales people. I never felt the slightest bit pressured to buy anything. I was just given the facts and options and this visit was FREE. What are you waiting for? You have nothing to lose and much to gain. Thanks for "listening" read more