To say I am disappointed with Bill Jacobs BMW in Naperville would be a gross understatement. I'm so disgusted with many facets that it's hard to even know where to start, so I guess I'll start with the most basic part - trade in value on a vehicle purchased originally from another Bill Jacobs dealership, their store in Hinsdale, Landrover Jaguar. Purchased a 2016 Audi Q5 from them a couple years ago. The vehicle had low mileage for the year (59k), and was pristine inside and out. Not a blemish on it. Bill Jacobs BMW offered me $12,000 for this vehicle, a ridiculous lowball offer that was insulting. They had no room to budge on this offer. I ended up selling the vehicle to CARVANA, of all places for $18,400. That's a $6,400 difference, from CARVANA! Let's move on from that to the next issue, financing. The day we went to look at the vehicle, in order to hold it we were required to leave a non refundable deposit, which we agreed to. We were then told I had to complete a credit application in order to verify my identity and that a hard pull would be run. This makes no sense. As someone in the financial industry, I know soft pulls (which don't impact score or inquiries) are used for ID purposes. I questioned this and a manager, Gigi, came over to talk to us. Gigi initially tried to stick with the "credit app verifies your identity," but quickly changed her tune when I told her that is not true. She then stated the reason for the credit app was to move the process forward faster. I shared that I intended to finance through my employer. Gigi then told me they do not accept checks from other banks. I asked her specifically "so, if I finance through another bank, you will not take the check?" Gigi confirmed that no, they would not take the check. The only options for money to come from another bank would be via wire transfer or a personal check. When I stated I would just forget the whole deal and leave, suddenly Gigi said I no longer needed to complete a credit application and she could email me a link. She still insisted I could not bring a loan check from another bank. Upon getting home, I went on the Bill Jacobs BMW website and learned they do in fact take loan checks from banks as long as the lien information is on the check. This made me feel uncomfortable with them right off the bat, but I went forward anyway. Shame on me. We went a couple days later to close the deal on the car. We were sold an extended warranty (which we normally don't go for) under the guise that it was somehow an extension of the BMW factory/BMW certified warranty. It was in fact not. It was a warranty provided by a sub par company called Assurant. Upon leaving and doing more research (we felt really pressured while at the dealership), we decided to cancel the warranty. Since we closed the deal on a Saturday and it was now only Monday morning, we also inquired about potentially rewriting the deal since the paperwork had not yet been submitted to BMW Finance, to shorten the term from 48 months to 36. We were told this was not possible under any circumstances. We called BMW Finance, who told us this was absolutely possible, and dealers do it all the time, but if Bill Jacobs didn't want to, they didn't have to. While cleaning the wheels the day after we bought it, my fiancé noticed grooves in both rear brake rotors. He took the vehicle to another local BMW dealer and 3 local independent shops. They all told him the dealer obviously "pad slapped" the rear brakes, meaning they installed new pads on bad rotors to save money. They all said the dealer should have replaced both rear rotors, pads and sensor. After going back and forth with the dealer, sending pictures, speaking with Mike Alder, the GM, they said they would not do anything. We found out that it would cost them less than $1k to make things right, and the brakes safe. He offered no resolution at all. We have filed a few formal complaints with BMW customer relations, for what it's worth the BBB. We will also be posting reviews anywhere we can. read more

Bill Earnest, once again, provided excellent and impeccable service throughout the entire purchasing process. I have purchased 8 BMWs from Bill over the last 16 years. He knows what I like and always finds the perfect vehicle at the perfect time. I told him years ago that one day (when the stars align) I'd be behind the wheel of an M6. Bill was taking a pristine one in on trade and called me immediately. I bought it sight unseen. Once I took delivery, it was every bit as perfect (if not more so) than Bill described. This is how he and I operate. When I'm ready for a change, Bill knows I'm patient and willing wait months or even years for that next car. He's hit it out of the park 8 times in a row. Additionally, I believe that Bill's capabilities as an excellent salesperson are a reflection of the support and family-like mentality that I have witnessed over and over at BIll Jacobs. Unfortunately, I have not lived in Naperville for over 12 years (but I do make a point to visit Chicago annually), so I have had to take my cars to other BMW dealerships around the country where ever I've lived. I've seen the rest, so I know that whatever recipe Denise and her team are using there, it works - and it works better than any I've seen in 6 cities across 3 states outside of Naperville. If there's a better place, I haven't found it. I refer all of my friends to Bill, and they've come back with the exact same experience. There at least 4 BMW's in Texas that Bill has sold us in the past few years. It says something when dealers in Dallas and Houston can't compete. When Bill makes it worth a trip to Chicago to get your car, he's doing something right. As far as quality of vehicle goes, every one of mine have been pre-owned. I've had no major problems with any of them - pretty much routine maintenance and wear and tear (all covered by warranty too). The lone exception was a 540i, which I was stupid enough NOT to have bought from Bill Jacobs, having decided to give a local Houston dealer a try. read more

A recent "New Car" purchase has compelled me to make a heart-felt endorsement.... This January , 2021, I purchased yet another BMW. A new 5 series. And while the car is OUTSTANDING, I feel the need to mention the people who helped make the transition from "one 5-Series" to "the Next 5-Series" possible! First of all, my compliments to the Bill Jacobs BMW Dealership in Naperville, Illinois, for being the Most Professional, Most Genuine, Most Considerate, Most Transparent Dealership I have ever dealt with. There are several people who helped to make this happen: First, Mr. Steve Lagioia! Steve was the architect of the deal and deserves a true "Thank you" for helping to make this transition happen. Second, and Most Important, is Mr. Bill Ernest! I have known Bill for more than a decade and he has FOREVER steered me in the right direction. Always advising me on what he knew I would LOVE in an "Ultimate Driving Machine"... Always following-up!... never "pushing"! Pleasantly patient...always understanding and accommodating! Bill has always been a dear friend and a Very Trusted Advisor! I will buy EVERY BMW from Mr. Bill Ernest! Thirdly, it is important to understand that, with an "Ultimate Driving Machine", you need an "Ultimate Driving Machine Technical Service Advisor". For almost 20 years, Mr. Mike Alwin has kept me on the road! Always looking out for my satisfaction and safety! Mike Alwin is another Powerful Reason that I deal with Bill Jacobs BMW, Naperville! If you are interested in a New Vehicle...If you are considering a BMW, (and you SHOULD BE!), I suggest you contact these 3 gentleman! YES, Gentleman! The EPITOME of Professional and Genuine! These are the "Triumvirate" of THEE BEST when it comes to "The Ultimate Driving Machine". Thank you Steve! Thank you Bill...dear friend! and Thank you, Mike, THEE BEST! And thank you, Bill Jacobs BMW, for having such a stellar staff with these 3 Gentleman as your headliners! read more

What amazes me, when we see a great car fly by us on the highway, we all wish we were driving it. We want it bad , but sometimes do not realize what it takes to get one. It's the same ol' story in life, you get it and then buyers remorse sets it. You have to take care of it ,if you want it to last and look great. What amazes me , people get a new BMW and think because its German Engineering, they fill it with gas and turn the radio dial... You can buy whatever you want in this country....... The purchase is one thing, the maintenance and the love of taking care of it for a while is well worth it. BMW's ARE MADE TO LAST. STOP AND PAY ATTENTION.... These cars last 20 - 30 years... Just like your body,, you need to adjust. An ounce of prevention is worth a pound of cure..... Bill Jacobs is the place to buy your next BMW. No smoke.. Call Bill Earnest to get the service you need to get informed first. Get the information on the care you like and need... The variety is unlimited to fit anyone's needs. Don't over buy or under buy... The problem is most car buyers want everything in one car.... Not going to happen, I want 120 mph car that hols 7 people comfortable and gets 40 miles to the gallon... Bill will help you figure it out. Tommy has also given me the right information to select the car I want in my garage. The service dept tells you like it is.... Here is the maintenance schedule you should follow to keep it for ever....If you cheat, guess what may happen... Get it looked at right away and maintain the car. The people there are great for services and for the car washes. Yes people judge sometimes by the CAR you drive. life is too short to drive a car you really wish you never owned. BMW is quality, reliable, and safety. Measure that for security and a piece of mind when your wife and kids go out the front door... read more

I waited a few months after the purchase of my BMW 528 xDrive to write a review of the Bill Jacobs dealership and Aldijana the client advisor who sold me the vehicle. It has been an exhilarating experience driving this flawless vehicle, un-paralleled to any in terms of technology, driving, handling and class. My experience with Bill Jacobs and Aldijana has been one of the best, if not the best, in my 30 years of buying cars from various dealerships. Everybody treated me like a king, from the client advisor, to the person handling all the finances to the technical advisor who explained the cars features, to the BMW genius who helped me understand various connectivity features with my iPhone. Aldijana was the most enthusiastic and caring of all. She made sure that everything went very very smoothly. Since the vehicle was a special order and had to be manufactured in Germany, she gave me links to follow the manufacturing progress. Heck, she even gave me a link to watch the ship bringing my BMW to the port of Baltimore. During the entire period of waiting, Aldijana kept in touch with me and when the vehicle arrived, very enthusiastically she took me for a drive to show me in excruciating detail all the features of this outstanding car. What more can I say.. Aldijana and the Bill Jacobs personnel make me feel so very special anytime I go there. A few days ago I had to go to adjust the tire pressure (due to colder temperatures), and I was treated so nicely. Everybody in the service department was pleasant and friendly. Aldijana greeted me once more very warmly and enthusiastically and asked me if I needed anything else. No regrets even for a single penny I spent for my BMW. Thank you Aldijana and thanks to everybody at Bill Jacobs who made this exhilarating experience come true. read more

I own a Dinan badged BMW X5, and a 7 series. Both have around 60k miles, and rated 93/100 in overall condition. This was not an easy task if the dealership and their service dept was not top notch- Bill Jacobs BMW. I have taken my X5 to another worthy dealership, but what Bill Jacobs excels at, is unparalleled. Going the extra mile and accommodating you for an appointment, the ease of getting an appointment, the willingness to work with your schedule and get you a comparable loaner, the upfront honesty and integrity, the 'you are our valued customer' attitude, and the tremendous amount of service and technician talent that they possess... makes me happy to have them as my BMW service center. This is true of each and every employee, sales, service and technicians. If they overlooked anything, they were prompt to admit it, and remedy it quickly. A blow out of my main hose a week after the comprehensive inspection (level II), came as a shock to me. I was stranded with a toddler, but they sent a tow truck, and a loaner, waited patiently for us, and waived every charge. (even though no warranty will cover wear and tear of rubber parts). This goes a long way to show the genuine commitment towards a customer, their needs, and a honest and humble business partner. I have tested them many times, and they are as yet to let me down :) It would be unfair to name only a few good ones out of the excellent staff they have, but I am happy to endorse the entire Service dept (Joanna, Don Pawlik, Scott, and so many many others). Kudos to all the folks, I will be happy to buy a Hyundai from them, if they were a Hyundai dealership :) Heck, I'd buy snow from them in the middle of a blizzard too. read more

I had an excellent experience exploring and ultimately purchasing a BMW from Bill Earnest at Bill Jacobs BMW in Naperville, IL. Like many people, I approached the dealership with a mixture of curiosity and excitement, but also apprehension - bracing myself for the the stress of the purchasing process. I was so pleased as my dialog with Bill unfolded because he recognized in me from the beginning a deliberate, methodical decision maker - and he said something in our first meeting I sincerely appreciated. He said, "I'm not going to pressure you. It's your money." What a great, simple statement of attitude and respect for the customer. I didn't have any background with BMW. I was attracted to their reputation for quality and I do love to drive. Bill helped me begin to "discover" the world of this excellent automobile. I had great fun driving a range of vehicles - from a full sized 5 - series to a super-quick coupe. I finally landed on a beautiful 328i X drive after resolving my concerns that there is in fact plenty of room in the back seat. I have been having an incredible amount of fun driving the car for about three months now. As I said to Bill and will restate here, many people dread buying a car due to the stress involved in negotiating. After purchasing 6 cars (Hondas, Toyotas and a Ford SUV) in my lifetime, this is the first car-buying experience I've had that I can say was quite literally stress-free. What a pleasure. I highly recommend this sales professional - Bill Earnest - and the folks and products at Bill Jacobs BMW in Naperville, IL. read more

I worked with Preston O'Sadnick at Bill Jacobs BMW on the purchase of a 2025 M340i xDrive. Preston was always professional, positive, and accommodating as we worked to find the right car for me. I was originally looking for a used vehicle but decided to buy new instead. There was one 2024 M340i xDrive on the lot that suited my needs, but I dragged my feet and someone else reserved it. I ended up customizing and reserving an inbound unit. At no point did Preston ever try to up-sell or pressure me to buy. I completed the order on August 11 and was given a late October, early November timeframe for delivery. The manufacturing and shipping Fates aligned, and the car arrived September 24. I took delivery on the 25th. There was always clear communication and updates provided by Preston, as well as the General Manager, Mike Alder. Preston went beyond what I've experienced from other salespeople to earn my business, and I received a substantial discount off MSRP. I know the dealership still made a solid profit, but I feel the deal was very fair. During the purchase process, everything went very smoothly and quickly. I worked with April in Finance, who was also very professional and efficient. She went over the various incentive packages and was willing to discuss "a la carte options." We even negotiated a discount on the wheel, tire, windshield, paintless dent repair, and key package. Again, there was no pressure to buy any of the incentive or warranty packages. I highly recommend Bill Jacobs BMW overall and Preston O'Sadnick, in particular. read more

Bill Jacobs BMW has earned my (repeat) business. The dealership makes you feel welcome from the moment you step in. The staff makes sure to greet you and acknowledge your presence. They don't hover over you as you are browsing, but are very accessible should you need them to be. It's evident that they strive to eliminate the anxiety a potential buyer might have when walking into a dealership. For the past ten years, I have worked with Bill Earnest at Bill Jacobs BMW; he's an absolute pleasure to do business with. I have found him to be very knowledgeable about the BMW brand and vehicle line up (one would think that would be true of all BMW dealerships but I assure you from past experience that is not the case), extremely patient, and best of all, a no-nonsense guy (i.e. no high pressure sales tactics or gimmicks). One of the biggest reasons I continue to purchase/lease cars from Bill Earnest is his approach to the sales process. He truly listens to what I'm looking for in a car. If I tell him I'm interested in a black car with black leather and an upgraded radio, that's what he shows me; he doesn't try and sell me a white car with tan leather that has the upgraded radio. Even more importantly, is his approach to negotiating a price. Each and every time, that I have selected a car, Bill has aggressively discounted off MSRP so that there is no reason to shop around. He presents his best price from the very beginning. I HIGHLY recommend Bill Earnest at Bill Jacobs BMW when you are ready for your next vehicle purchase or lease. read more

I had the pleasure of working with Russ Millard at Bill Jacobs BMW, and I can confidently say it was one of the best car-buying experiences I've ever had. From start to finish, Russ was incredibly attentive to our needs, maintaining the utmost professionalism while ensuring clear and open communication throughout the process. At no point did I ever feel pressured, which truly set the tone for a stress-free experience. A notable moment was when we discovered an oversight a few days after the purchase--our approved student graduate discount had not been applied. When I reached out to the dealership, they were extremely understanding and went above and beyond to resolve the issue. They voided the original contract and created a new one with the discount applied, ensuring we received the benefits we were eligible for. This level of integrity and customer care is truly commendable. Additionally, although a technical support person was unavailable to explain the features of our new electric BMW, Russ stepped in without hesitation. He spent close to an hour with us after the purchase, patiently walking us through the car's technology and helping us set everything up. His dedication to making sure we were comfortable and confident with our new car was remarkable. Overall, this is the type of experience every car buyer deserves. If you're considering a BMW, I wholeheartedly recommend Bill Jacobs and especially Russ Millard for his exceptional service. Thank you for making this such a positive and memorable experience! read more

Last week I found out that Ted Saras has joined Bill Jacobs BMW to manage the internet department. I bought several cars from Ted when he was with Napleton Acura. I have referred friends, family and co-workers to Ted and he has always come through with professionalism and a level of service that is unsurpassed. He has picked me up at the airport. He has come to my home several times to give me additional tutorials of the features of my cars. When I was unable to make it into his office, he brought paperwork to my home and completed the sale at my kitchen table. Ted is the best I've ever seen. Yesterday I brought a friend into Bill Jacobs BMW and Ted again helped us through the process. We were treated like we were the most important people in the dealership. He was assisted by John Duvall the salesperson and Tom Van Fleet the sales manager. Both of these people are at the top of their game. I forgot the finance manager's name, but here again we were treated with courtesy and respect. My friend bought a 328i and could not have been happier with the experience. The dealership is the most beautiful we have ever seen, with amenities that sets them apart from any other dealer. Ted only is involved with Internet customers, so if you want to have the best car buying experience you've ever had, request an online quote through the Bill Jacobs BMW website. If you buy a car from him, you will have a partner that will stand by you for years to come. Napleton Acura's loss is Bill Jacobs BMW's gain. Thank you Mr. Jacobs. read more

SO today i experienced what i can only call excelence in customer service. I visited the was qrong with my Dealership for what another dealership gave me mixed views on what actually wrong with my car. I was recommended to go here and See Mitch. So i did and now i know why. Before going i called and spoke to him and he set up a time for me to be there. On arriving i asked for him and he even remebered the phone conversation and my name. He then proceeded to sit me down in what can only be said an awsome service area. Looking around boththe BMW and MINI side of the businness i saw how the attention to details makes a customer welcome and Awwed. As Mitch got the details from my car he offered me water or snaks while i waited. (nice touch and they were free). He was quick to evaluate that things were not uptodate even with my key ? I didnt even know that it needed updating. And considering i had been to another dealership twice since January and they had not mention any of this, i was very surprised. Well ive left my car there for some service and because i had asked for loar wich Mitch had gased and clean ready for my arrival too. I can only say my confidence in Bill Jacobs BMW is already strong with how and what they will do for me already. I may well be considering a change in car and if thia is how good their service is then buying from them would be a good idea too I think. Thank you Mitch for the reassurance that not all dealership service sucks after buying a car. read more

Exceptional Experience at Bill Jacobs BMW - Highly Recommend Russ! I recently purchased a brand-new 2026 BMW XM from Bill Jacobs BMW, and the entire experience exceeded my expectations from start to finish. From the moment I walked into the showroom, Russ made the process smooth, professional, and genuinely enjoyable. Buying a vehicle like the BMW XM is a big decision, and Russ demonstrated an impressive level of product knowledge, patience, and transparency throughout. He took the time to walk me through every feature of the 2026 XM, answered all of my questions thoroughly, and made sure I felt completely confident in my purchase. What stood out most was his no-pressure approach. Russ truly listened to what I wanted and worked hard to make the deal happen in a way that felt fair and straightforward. Communication was excellent -- he kept me updated at every step, and delivery day was seamless and exciting. The BMW XM itself is absolutely incredible -- powerful, luxurious, and packed with cutting-edge technology -- and Russ made the buying experience match the level of the vehicle. If you're considering purchasing from Bill Jacobs BMW in Naperville, I highly recommend asking for Russ. He delivers top-tier customer service and makes what can sometimes be a stressful process feel effortless. Thank you again, Russ, for making this such a fantastic experience! Alex Jayson read more

Bill Jacobs VW is the best dealership. I found my dream car on their web site. Within 15 min of a request for them to contact me I received a call from a very caring internet sales staff. She promptly started the application process which was a done deal by the next day. I live 5 hrs away but had a brother-in-law who lives in IL test drive my car. The sales staff at Bill Jacobs made sure everything was ready for him when he came to represent me. Told him everything as if they were talking to me. Bill Jacobs cars are certified. I got the thumbs up which I knew I would and took a 5 hr drive to pick it up. Just a couple of phone calls and everything was taken care of at the dealership for me. No surprises. It was on the showroom floor when I got there with a big red bow. Beautiful, full tank of gas and ready for me to drive home. Everyone at the dealership was friendly and made my husband and I feel welcome. The dealership is clean, professional and NO VULTURES!! Fresh brewed coffee to welcome us. Friendly, honest staff. No pressures on anything. They went though every part of the car so I knew it , explained their process to certify their cars , had the car fax info , financed it and matched my local credit union. It was as easy as that. They met all my expectations plus. I would without hesitation deal with this outstanding family owned VW dealer in the future!! read more