FIVE STARS FOR ERIN. Sweetest woman ever. Super helpful. Incredible memory. Best customer service…read moreI've probably ever received. She was so kind & compassionate. I'd recommend her service (i.e. this entire DQ) to anyone lookin for a kind soul / some delightful ice cream. :) 10/10

Obviously there are more expensive and fancier places around, but you can't beat the small town…read moreexperience that Briq's delivers. They have a great selection of ice cream treats, with excellent soft serve in dishes or cones. The waffle cones are delicious, and the ice cream and cookie sandwich is awesome! Sit at one of their picnic tables on a warm summer afternoon or take your order to go. If you are camping at Council Grounds or just throwing a big party, they actually sell bags of ice for $1!

This place is awesome!!! Servings are HUUUGE! Even though the staff was clearly in the weeds, it…read morewas worth the wait!!

They team always does a nice job of getting customers served and with a smile. They have a nice…read moreselection of other treats and fun item, too!

This is someplace special! It's certainly worth going out of the way to visit, although it happens…read moreto be right in my route to and from the relatives. Everything is made fresh, right here, except for a few Cedar Crest flavors if you happen to be so inclined. There's no indoor seating, but plenty on the porch. Their ice creams and gelatos are openly on display in a glass display case so you can choose from a wide variety of flavors placed in a cup or waffle cone. Standard flavors are available in good old soft-serve. Over 21? You might opt for the addition of adult flavoring (think of the days when you'd spike the punch). Vodka in lemonade seems to be a popular choice, for some reason. The store is located on Neva Road, which is US 45 on Antigo's north side. The sign is a little small, so you have to be watching for it. It's kitty-corner from that frozen custard place that shall remain nameless since I'd rather have Twisted Ice Cream. Try them a couple of times, and you will, too.

Stopped in Antigo at this little shop for a treat on our drive home and got so much more than we…read morebargained for! The 21 and over flavor had enough Jack Daniel's to make me grin! This little family owned place is meticulous on the details and their presentation. The "Some More?" Tasted like real toasted marshmallow with actual crunchy pieces of graham. While we were inside (only seating is outside with shade) they were drizzling toppings for every flavor keeping them looking fresh constantly! It's only open May thru Labor Day but we will be back for sure. Like another reviewer, they gave me a free treat for my pup... no charge

Friendly service, good ice cream, and even better burgers. Recently sold and the new owner has…read morechanges some things like the beef for the burgers. Worth stopping if your passing by, I'll continue to walk over for lunch when the weather is nice.

So many ice cream options and Heather and her girls are always so sweet! Definitely recommend to…read moreanyone that's in the area!

Briq's is a super-solid solution for ice cream cravings. They serve just vanilla and chocolate soft…read moreserve--including 1-pound cones--but where they really shine is the variety of sundaes, shakes and flurries (like a concrete from Culver's). They have about 20 flurry concoctions ranging from Yeti Traxx with marshmallow fluff, cookie dough and hot fudge to the Homer with locally-made doughnut holes. I tried a peanut butter pie crust sundae and was not disappointed! I came with a group of 18 people, and the people at the window were very patient and got all of our orders correct! They have several tables outside for summer seating and a large parking lot, so you don't have to worry about parking.

Love their ice cream. I go to the one in Minocqua and was sad that it is only open in the summer…read more So whenever I come to Wausau, I have to stop!!

An OLD-SCHOOL Ice-Cream stand by the side of the road. Looks like it's been there for 75 years. I…read morecan imagine before Interstate 39 was elevated out of the realm of mere countryside highway, this was a welcome diversion for all heading towards the Northwoods. It's a bit of a cruise off the big road now, and I imagine it's hard to find if you're not from the neighborhood. Put it in your GPS and have patience. There's a golden reward at your destination. A couple of nice Vanilla cones under the big tree is bliss incarnate, and the SoftServe is delicious indeed. The fine fellow on the other side of the order window was as cheerful as could be. A team of Disney imagineers or a Hollywood brigade could not conjure up a slice of Americana like this, in their wildest dreams. It's heartening in these days of AI, rampant artifice, misplaced truth, stultifying anxiety in all things and profit-at-any-cost. I feel like a dolt pointing out my only gripe. They could use a menu near the window. Other than that--sheer and utter beauty and perfection...

Briq's is an old fashioned ice cream stand that was a pleasure for us to find. After hours of…read morehiking at Rib Mountain State Park, the pups deserved an for being so good. We even got cones for ourselves... two "medium" twists. The cones were humongous! Just three dollars each, and left us wondering how big the large cones were. If you're in the area and deserve a treat, stop in for an excellent soft serve at a retro price visit Briq's.

For this visit it was my first time using the mobile app to order and I did so because they now…read morehave a points system and I was given a 25% off coupon for signing up. I'm used to using mobile ordering so it was very easy for me. I ordered the chicken tender basket with fries and a drink and because of the coupon it came to $6.50. It took maybe about five minutes to get my order which was great. I also had a custard coupon from a previous visit so I used that to get custard. Once again, had a great experience. Will continue to go back when I'm in the area.

I purchased a two piece fish dinner around 5 o'clock on Thursday. At least six french fries were…read morerefrigerator. Cold in the middle and one of the fish pieces was refrigerator cold in the center. This two-piece dinner cost $15 with a senior citizens discount and if I hadn't been very hungry, I think I may have taken it back to them. I will not be going back for this again. I would give them zero stars if possible.

A gourmet burger it is not!…read more But... for the price, you can't beat Chip's. Quick, efficient service, and a burger, fries, and soft drink with one refill for like $6 are features of this quaint, old-fashioned burger joint. All of the food is delicious, and to get anything better you have to go up to at least Culver's-level establishments and pay 2 to 4 dollars more. Friendly teenagers along with some more mature folks to keep an eye on things take your order and get the food prepared almost as fast as any actual chain fast-food place. Another reviewer mentioned Kopp's in the Milwaukee Area as a point of comparison. Kopp's burgers are bigger, but otherwise it's a fairly close comparison in style and substance. If you are camping at Council Grounds or otherwise cooling your heels in Merrill, a stop at Chip's followed by a stop at Briq's soft serve has to be on your list of activities!

Food is good if they make it the way you ask I ordered super…read morecheese with bacon lettuce, and extra extra sauce and order of cheese curds with ranch. They didn't do the extra extra sauce and because they have no inside service I couldn't walk up and get more. When it came time to pay, it was $18.53 for a burger side and a small drink. They charged me for the lettuce, the bacon and the ranch for the cheese curds I used to eat chips five days a week now with no inside service and crazy high prices once a year

Great location for a soft serve ice cream shop! It is located along the river next to WOW and the…read moreplayground. Great place to stop for a baby cone for the kiddos after a bike ride or playing on the playground. The service has always been prompt and courteous. Recommend!

I was disappointed with the quality of the soft serve. There is a very high water content and the…read moremouthfeel came off as rough and icey. Good soft serve needs to be smooth on the palate.