This is the best store to find great vintage clothing, accessories and toys for kids! There is also…read morea selection of resale children's clothing. The new owner has two children of her own and recently moved to Michigan from Seattle where she spent years developing her natural gift and skills for resale and finding beautiful vintage clothing. Jovan is a bubbly, helpful person and has a good eye for quality and a heart for children. She also supports local charities and humanitarian causes. You won't regret making this your regular shopping stop in Grand Rapids off Plainfield!

From the owner: We are a locally owned Children's Boutique that carries locally made items, new gifts, toys and…read moreclothes. We also have a room dedicated to premium consignment and resale. Here you will find vintage, high quality clothing, shoes, books and toys. Clothing is available in preemie to size 8. We buy gently used items every day, without an appointment. You can receive cash or store credit on the spot. We also offer consignment if you are wanting to get the most money possible from your things!

Cute new boutique to add to the east town shops. Friendly staff and a lot of neat stuff to look at…read more Big baby/kid section as well as bath, jewelry and plant/decor sections. Great place to get Baby Shower, Mother's Day, etc gifts.

Super cute shop! A little bit of everything. Dinner and drinkware, rustic soaps, candles, holiday…read moredecore, leather and metal jewelry, clothes for kids and women. Maybe they had mens too, but l can't remember. Staff said they bought the shop next door to make it more of a women's boutique. I forgot to take a pic of the womens clothing, but they had cute sweaters and hats. Excited to explore that once it opens! Lots to look at, unique items, not too pricey, pretty much what l would expect from an independent shop owner. Hey, they got bills to pay too, right? All their items looked like they were made from quality material. Highly recommend for unique gifts!

As a 30-year Ada resident and local business owner, I've truly enjoyed watching our downtown area…read morecome alive again -- new restaurants, shops, and a sense of community that reminds us why we love living here. I was especially excited to see BEYOND, the new outerwear store apparently affiliated with Bill & Paul's Sporthaus in Grand Rapids, open its doors right here in Ada. Their selection is undeniably high-end, featuring premium outdoor brands most people would recognize. And yes, prices reflect that -- but this is Ada, after all. I was happy to support them anyway. I purchased a winter coat for one of my twin daughters and received a "BEYOND Bucks" coupon worth 10% off my next purchase. Great idea in theory -- a nice way to bring customers back. Two weeks later (exactly 14 days, in fact), I returned with my other twin daughter to buy her coat. When I mentioned the coupon, the owner/manager informed me that without the physical coupon, she couldn't honor the discount. Fair enough -- but when I asked if she could simply verify my previous purchase in the system, she said they had no way to track or confirm any of the coupons. That surprised me. When I got home, I found my original receipt -- and right there, printed clearly on BEYOND's own receipt, was the "BEYOND Bucks" coupon number and value. Meaning, all the verification she said was "impossible" was sitting in her own system the entire time. So, I drove back again -- twice in total -- with all my receipts and the coupon in hand. The transaction ended up being as simple as crediting my card and reapplying the purchase. The "coupon" itself wasn't needed at all. What was needed was just a little bit of effort and common sense on their part. In the end, I did get the discount -- but it left a genuinely bad taste in my mouth. It wasn't about the 10%; I could easily afford to let that go. It was about the principle and the example I was trying to set for my daughters: that customer service matters, and that good local businesses go a little out of their way to earn loyalty. Ironically, their own promotion expires at the end of November, so it's not even a long-term incentive program. Most of their prices are at or above MSRP anyway, and while I understand it's a boutique experience, this encounter just came off as petty and indifferent. I wanted to love BEYOND and keep supporting a new Ada business -- but unfortunately, this experience makes it hard to recommend them. Sometimes, it's not the product that matters, but how you treat your customers.

From the owner: Beyond by Bill and Paul's. A specialty clothing retailer aiming to elevate your outdoor experience.read more

Staff take personal shopping care with us each time we visit and I find just the right look we…read morevisited the store to find. Thank you!

Wonderful selection and the owner is always attentive and knowledgeable. Great summer sale as well!…read moreSupport small businesses!

What a cute store! I think this store is a perfect addition to the neighborhood…read more When you walk in the space is very bright feeling and full of natural light. There are items for babies and children, men, women and home decor. Really a one stop shop to find many gifts for a lot of different people in your life. From what I can tell, they really pride themselves in selling only items that are made in the USA. They even have a large focus on small business in Grand Rapids to help support local and expose shoppers to locally made goods. Speaking with the employee there, she was very welcoming and informative. She was happy to shop the multiple uses of some items, as well as more information about the artist that made the item. It is a great place to walk in, look around, shop and then pop next door or across the street for a meal. I look forward to coming back!

My go-to store anytime I need a gift for a family member/friend or want to add an extra special…read moretouch to my home. The store is designed to easily "parooz" all the delightful items. The ladies are friendly, knowledgeable, kind, creative, and fun. Prices are comparable to other similar boutiques in town, if not even a bit lower. I rarely shop anywhere else for items I didn't know I needed but have enjoyed having or giving to others.:)

My favorite place to find clothes, toys and shoes for our son. The clothes and shoes are always in…read moregreat condition and reasonably priced. I have brought so many friends to the store to share all the good finds! Last Christmas many of the toys my son received were from here - some still brand new in the box! Also a great place to find maternity clothes!

The selection of kids clothing is consistently great. No musty smell and everything is organized by…read moresize then color. Always in very good condition. They have great sales and Grandparents discount on Tuesdays.

Customer service is absolutely non-existant. Ordered according to their posted size chart…read more Sweatshirt arrived huge. Contacted them to exchange for the smaller size and explained chart was wrong, was told I had to pay to ship the larger one back. Explained that their own site was incorrect and got nowhere. Should have read the other reviews online before ordering. Reached out to owner directly though Facebook and got no response. They obviously have no intention of standing by their products. DO NOT RECOMMEND.

This store is a joke. I should have checked reviews here before purchase. The item I received is…read morenot even remotely close to the item shown on the site. I commented on a facebook post that I was disappointed and they commented back with a laugh emoji and said "you're super alone in this opinion" with a wave emoji. I commented back "I don't mind being alone" and added a picture of the item. The company blocked me. Extremely unprofessional. Poor quality AND super rude. I went to instagram and found their page stating that it was u professional and I would like to return the item. Their responare "It's super easy to find on our website" with a link. ITS NOT EASY TO FIND RETURNS on their website. Their return policy is "store credit" ... as if I want more junk. Ill donate this item to a landfill.

One of my fave fave consignment boutiques…read more They pick well, fashion- and quality-wise, and have very reasonable prices compared to say (Urban Exchange). I always find the best deals and sales too and love that they have a mini baby/kids section. Nice space with ample walk space/fitting room area with a parking lot in the back. I always find street parking right in front too. Nice location in Cherry Hills/Eastown where you can grab a bite nearby and do some shopping with your friends/daughter/mum for some great finds. They have had quite a few events here like Shop Hop and do some special deals/treats at those which is nice. Friendly helpful service from the staff and the owner Abby is great if you ever get to meet her when she's in, I'm so glad she opened this store Go local! Go mom-trepreneur!

Super great selection of clothes, nice, big dressing rooms, reasonable prices and sales, and the…read moreowner is very friendly and helpful.