I've been looking for a gothic style store for a while... sadly, most of SF 'gothic' like stuff is…read moremore fetishwear. Disapointing anyways, this store has some 'designer' level clothing at varying prices that very wildly. Buying a 100 dollar pair of somewhat gothic style pants, the original owner guy I purchased from was kind of cool. we chatted things up, he kind of gave me some pointers for sf fashion spots, talked to me about some of the other items around the shop (including a 1000 dollar concealable leather pouch). I usually like to give things time... evaluate places before sticking with them... so opting to wait on anything else... I make a trip to japan (where I purchased another gothic style pants from the yellow house... which were even more disappointing that Ceiba. Details are in the review I made for them). Also, mind you, both pants are elastic and the material is a little thick, they were both very comfortable. after coming back, I had to get both pants repaired. the ceiba pants I've had to have repaired twice (but it still has more damage on it that I haven't gotten repaired. the pockets are falling apart for one) now while the japanese yellow house pants I've had to have repaired 3 times now. It's rare that I need to have my clothes repaired... mostly its seams coming undone and I can usually fix those myself.... usually... but these were more that the fabric was giving out. the seams were strong but the pants were fraying or giving out around the seams. I cant just sew that back in. I've gone to Ceiba twice to try to talk to them about the material, the pants, repairs... and just to find solutions. the first time for them to give me advice on to handle it myself... and the second time, after SEVERAL times having to pay to get them fixed, to see if maybe the item was just bad or something and finding more vendor and patron solutions. both times it was a woman this time and both times she could not help. I do not recommend people come here for clothes, its a nice name place to show off a bit and pretend to be more socioeconomically established but little more than that.

I came here shopping for outfits for Coachella, and Ingrid went above and beyond helping me put…read moretogether the looks. She was helpful and friendly, provided honest feedback, and was so patient with me. And last but not least, the things they have here are so cool and unique, definitely recommend!

wow i had the most amazing experience at angelic pretty!! yukari helped me so much and she was so…read moresweet. i don't dress in full lolita but she was so welcoming and made me feel right at home. ^__^ this store has an amazing selection of lolita pieces from full coords to hair accessories, tights, long socks, short socks, heels, flats, platforms, tights, keychains, cards, necklaces, rings, hats, the list goes on and on. they have a wide variety of the cutest most unique prints and colors! there's something for everyone absolutely. i spent like an hour in the store with yukari and i just have to say she is so so sweet. she helped me choose the cutest shoes ever and it didn't feel like she was just trying to sell me stuff. she genuinely was interested in talking to me and i felt so welcome. i'm so happy i went in!! ^_^ the quality of everything is amazing. no cheap fabrics. everything feels heavy and well constructed. highly recommend checking out angelic pretty

Angelic Pretty has been here for 15 years, and I'm pleasantly surprised that they are still here…read moreafter so long. While I no longer participate in the lolita scene (due to how expensive it is to invest in quality attire and accessories), I do love seeing the dresses and accessories and appreciating the visual aesthetics. On my most recent visit in February 2026, they lock their store even during business hours, and you have to ring the doorbell to enter. Photos inside the store are forbidden. I bought a Haenuli The Story You Don't Know enamel pin, and was thrilled to find it here, as Haenuli is one of my favorite lolita designers (I had modeled for her in a fashion show, and owned a few of her designs and art). The staff was so sweet as always.

I bought some of my favorite pieces in the store. The staff are always knowledgeable and helpful…read moreand it's always a good time .

Overall my experience with SF thrifting so far is that there's quite poor bang for your buck…read more Fashion exchange is unfortunately another such store. Their shop was so packed with clothing that I noticed a sign on the window saying that they were no longer accepting donations, they were full. And with their prices and the quality of the pieces, I don't think they will be making room any time soon. They did have some interesting and unique pieces, as well as a small collection of designer goods, but everything was genuinely so expensive. They did have a lot of harnesses, fishnets, and sparkly dresses that might work if you were looking for performance or costume pieces. I walked out after about 15 min of increasingly astounded perusing with no plans to return.

As a size 18 girl, I don't easily find pieces 1. That fit me, and 2. If they fit me, that I…read moreactually think are cute and that I'll wear. But at Moody Goose I found both!!! I wish I didn't live all the way in LA because I would be back sooner to shop if I wasn't so far. There's a plus size rack when you come in that had a pretty good selection. And soooo many things on the rack were cute. The employees were very kind to me and had a warm presence, communicative and helpful. I always get a little nervous going into a vintage shop because I feel like they are usually disappointing. A cold presence from the workers, slim to none selection for someone my size, and ridiculous prices - however, that was not the case at Moody Goose and I will be back!

Such a cute and clean vintage store! It's next to muse juice bar and they sell these cropped San…read moreFrancisco shirts. Has a lot of colorful unique pieces and I would come back here if I ever need some unique finds!

Harajuku Hearts is better than ever. Now in addition to Putumayo, Atellier Pierrot, and Enchantlic…read moreEnchantilly, they carry Q-Pot, Listen Flavor, Aqua Doll, and Tyuake Tyoke. Q-Pot is a really awesome jewelry and accessories line. It mostly has a food theme so think chocolates, lolipops, and sweets with a cutesy twist. Their rings are adjustable, so good for those with chubbier fingers. Tyuake Tyoke is a shoe line. They have shoes with mirrors on the heel. They run small, I don't think they go beyond a size L. Aqua Doll is a wig line. Listen Flavor has a more casual feel to their clothes. Most of their shirts, jackets, and hoodies are oversized so if you are plus size, you will probably appreciate the sizing. Listen Flavor has a lot of pastel colored pieces so if you like the Fairy Kei Look, this would be a good line. They also have gothic themed items too like cute demon bunnies. The store is also having more events which is a plus if you want to meet others in the Lolita community. You are able to buy tickets after purchasing a certain amount of merchandise. The week before Valentine's Day, they had a novelty fair (gift with purchase). I ended up with a cute pass case, perfect to put my clipper card in. I didn't think it was possible to love this store even more than I did but Harajuku Hearts has really outdone itself. I recommend checking out their Facebook page for news and coordination ideas.

Kawaii!! Cute little store that provides lolita, cutesy, and Harajuku fashion!…read more As I was walking on the street, I couldn't help but be pulled in by the cute pink storefront! The staff here are friendly and attentive. As soon as I got in, the employees made sure I was served. I couldn't help but be mesmerized by all the alternative Japanese fashion and cute pink clothing. However, I was put off by how expensive everything was. That's too be expensive with this kind of imported clothing, but I wish I could afford it! In a sense, this place makes you feel like you're in a pink adult dollhouse. It's a good find!

Wedding dress shopping with my daughter. We had been to one actual "bridal shop". That was a fine…read moreexperience, but being the Vintage loving clothing hound that she is, I knew my Otter needed to keep hunting. We visited a few shops in SF before we landed @ "Missing Audrey Vintage" So glad we went! They were wonderful and we found "the dress". No regrets. Thank you ladies

Cutest neighborhood gem :)…read more One of the best vintage shops in San Francisco. I especially love their collection of slips, cool accessories, and vintage tees. The staff, especially Sabrina, are so lovely and kind! They'll help you with any questions you have. The selection is wonderfully curated and fully of great, unique pieces that are reasonably priced. Definitely stop in to browse (you may even leave with a 1963 playboy)!!

Hands down, THE best place to buy a gift in Nob/Russian Hill. Every single item is thoughtfully…read morecurated by Teresa. Can't go wrong, even if you try really hard.

Four stars not because I was a huge fan of their merchandise but because I thought the store was…read morevery neat and curated. This store seems to have some few new pieces from brands like BB Dakota and some vintage pieces, as well as a surprisingly large stock of qi pao shirts and dresses. I've never seen the appeal of vintage clothing (like 90's and earlier) so I passed. But the store was arranged really nicely and felt very feminine. So, YMMV.

After reading some of the previous negative reviews, my daughter was a little nervous coming to…read moreBTSSBB. I accompanied her on her visit and have to say that the service was outstanding. Staff was very helpful in suggesting accessories, as well. The clothes are expensive but are high quality. Things to know before you visit: 1. You can only try on three items a day. Yes, it sucks but since they limit the number of people trying on clothes (only one on the day we were there), it ensures that more customers will get the opportunity to try on clothing. 2. No photos allowed. Not even in the dressing room. 3. Staff must assist you with fastening the dresses. 4. You must remove your shoes before trying on clothes. 5. Don't wear makeup or fragrances. If you wear makeup, they will give you something to cover your face so that the makeup doesn't get on the clothes. 6. All sales are final. No exchanges or refunds.

Overall: 1/5 Staff were unfriendly and overly control…read morefreaks. Fashion you can get cheaper online. Would not recommend. Value: 1/5 Overpriced. You can buy cheaper online (check Chinese fashion stores). Fashion: 3/5 It's meh. Some interesting stuff, but you can find the same stuff online a swell. Service: 1/5 Staff didn't seem to care about the customer experience, and had a lot of ego. Very strict about policies and kept reminding us about them (even tho we never broke any policies) and didn't treat customers like adults.