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Greensboro, NC

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The View On Elm

3.4 (28 reviews)
Ultra High-EndEyewear & Opticians
Closed • 10:00 am - 6:00 pm

Services - The View On Elm

Eyewear fitting

The View On Elm Photos

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8 years ago

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6 years ago

I love my new glasses! They are absolutely worth the time and money invested. Thanks Becky.

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7 years ago

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Review Highlights - The View On Elm

“I went with a friend who warned me l might not like Becky (the owner) because she is opinionated and brusque.”

Mentioned in 15 reviews

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Visionworks

Visionworks

4.3(19 reviews)
3.9 mi
•$$$

I just had my first appointment at Visionworks at this location and it went so smoothly. When I…read morechecked in, the man at the from desk quickly went over my insurance, telling me what is covered and what is not covered which was very helpful. The lady who took me through all the machines at the beginning of the appointment was very thorough and walked me through each machine, telling me what each one was for. My prescription update was easy and checking out went fantastic. The lady at the front desk walked me through me ordering my new prescription of contacts and was such a joy to chat with. Overall, a great and smooth experience!

My first time visiting here and the customer service was outstanding. Everyone was so helpful and…read morefriendly. Dr. Young is who I saw and she took her time and patience and explained everything she was doing and why and then asked if I had any questions. I certainly did. She answered everything single one. Maurice is the gentleman who helped me finish with my glasses before I left. What a pleasure and very efficient and helpful insight with cleaning them etc. he went out of his way to make sure I was comfortable with the glasses I chose and explained exactly what I got and how they were going to work inside and outside and at night. I definitely would recommend going there if and when you need glasses. They have many choices for women and men. All different styles and brands. It was like being in a candy store I couldn't make up my mind

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Visionworks
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LensCrafters

LensCrafters

2.2(28 reviews)
2.5 mi
•$$$

I had a fantastic experience at the Lenscrafters at Friendly Center. We worked with Raye. I…read morehighly recommend her. We were a complicated customer in that I had my oldest daughter with me who was getting glasses for the first time, I also had my youngest daughter's glasses with me needing updated lenses. I only had the name of my insurance provider, without any policy numbers. Raye multi-tasked like a pro. She got my older daughter started looking at frames, and in the meantime quickly identified my insurance coverage. She compared those benefits to my AAA benefit to the in-store promotions and it was easy to identify the best way to process my purchases. She shared in the enthusiasm of my other daughters first set of glasses and patiently helped her pick out the best pair, and got the lab working on them immediately. Because we were going out to dinner, I was planning to pick up both glasses the next day (the replacement lens wouldn't be ready until then anyway). I received a text that the new glasses were ready earlier than promised. By the time we finished dinner and drove back to Lenscrafters it was about 8:10 pm. They close at 8:00 pm. My daughter was disappointed. Just for the heck of it, I knocked on the door. The general manager, Mike, came and unlocked the door. I apologized to him and asked if we could possibly get the glasses even though they were closed. I'm sure Mike was ready to go home, but he graciously invited me in and seemed genuinely delighted to get the glasses for us. That's great customer service. The next day (today), I went back in to get the second pair of glasses. The store was packed. Raye saw me come in, smiled, walked across the store and asked how Eliza like her glasses. I was blown away that she remembered my daughter's name based on the volume of people in and out of this store. I will continue to go here for our entire family's glasses needs. I highly recommend Lenscrafters at Friendly Center, and want to thank Raye and Mike for the excellent service.

When I walked in, I was little worried about the wait. There were a lot of people in there and…read morehardly anywhere to sit. The lady at the front desk that wasn't on the phone could've been a little nicer and acknowledged me when I walked up instead of just looking at me and then doing something else and then acknowledging me. Other than that, the wait wasn't too too long, and everyone else was really nice.

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LensCrafters
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Friendly Center

Friendly Center

3.9(22 reviews)
2.8 mi
•$$

As soon as I knew I was moving to Greensboro, I looked for some of my favorite national chains and…read morefound them right here. The first place worth mentioning is REI. I usually park nearby, peruse the garage sale items, then go on a stroll around the whole shopping center. While I do like Whole Foods and will go there for certain specialty items, I tend to spend a little less at the gigantic Harris Teeter. There's a huge selection of clothing stores, you can get a legit (if pricey) massage at Hand and Stone, get your haircut, see a movie, and grab a great dinner from a wide range of restaurant options. This might be the most upscale shopping center in town.

In the 80s and 90s, the mall we went to the most in Greensboro was Four Seasons Mall (now Four…read moreSeasons Town Centre). It went downhill and beginning in the 2000s, we went to Friendly Center instead. This has been a general trend in America where people have shifted from going to traditional indoor malls to outdoor malls, some integrated with mixed-use developments and/or repurposed sites. Funny thing is Friendly Center has been around since 1957 and Four Seasons 1974. Both have changed over the years, for better or for worse. I came here multiple times with friends and family in 2008 and 2009. With my friends, we'd go to stores like REI, Great Outdoor Provision Co, and Barnes & Noble. It was around these years that I picked up a MacBook for my mom from the Apple Store. She returned several times for One to One trainings on how to use various Apple devices. Since 2018, I've been going to Friendly Center for Schiffman's Jewelers, for the most part. That's because I got my wife's engagement ring and wedding band from Schiffman's and have returned for inspections and cleanings. We returned just a few weeks ago to see Frances, who just celebrated 45 years at Schiffman's. Last month, I accompanied my wife and sister to Sephora and Anthropologie. Other brands that were or still are of interest to me at Friendly Center include Brooks Brothers and lululemon. There are also a Whole Foods Market and Williams-Sonoma. Friendly Center was sort of patchworked together over the years, so the design and routing aren't ideal and getting around can be confusing. It would be nice if there were maps of the property on-site, but we didn't see any during our recent visit. Also, at the time of writing this review, the map on their website is down. "Couldn't fetch map data." https://friendlycenter.com/directory Depending on what section of Friendly Center you're in, it's sometimes better to get back in your car and drive to another store than it is to walk. This is because of the awkward, inefficient layout and lack of sidewalks. Again, not ideal. The brands are the draw. Check out Friendly Center on Facebook and Instagram at the links below. The mall is currently active on these platforms. FB: https://www.facebook.com/FriendlyCenter IG: https://www.instagram.com/shopfriendlycenter/

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Friendly Center
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The View On Elm - opticians - Updated October 2026

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