I've known Sam for about 6 years or so and figured out pretty quickly that he really knows bikes inside and out from being around him and riding with him. (He has an engineering degree so he REALLY understands geometries and the mechanicals of bikes!) I rode mountain bikes a lot with him for a couple of years and then stepped away from the sport for a few years for personal reasons. He knew I had a passion for riding and was essentially one of the driving forces to get me back into something I absolutely loved. When it came time to building a new bike because my old one was given to my daughter, I knew there was only one person that would be up to the task. I was very particular about this build and Sam was so very accommodating to me and I trusted his advice because he knows my riding style. He wanted me to be completely happy with the bike and love it because if it came up short, I might of stepped away from the sport completely. Granted, he doesn't know the riding style of everyone that walks into his shop but he will ask the questions to get the feel of what the customer wants and help them choose what best fits them. I love the location of his shop too and not to mention Laney the shop dog that loves to greet you! read more