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The Hook

4.0 (48 reviews)
Open 9:00 am - 9:00 pm

The Hook Photos

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Out front at night!
Brendon N.

Beautiful new location for a great business! I've been going to their flagship location in Capitola for a while now. Their stock can be somewhat limited, but for what they have, it's hard to beat the price! This Watsonville location is super new and nice. It's very open, spacious, and well-lit (pun intended). It's located conveniently off Airport Blvd. and there was plenty of parking in the lot when we came on Wednesday evening. We walked up to the front door, it was one of those split doors with the top half open and bottom closed. We checked in with the girl at the desk (Julia) who scanned our IDs and let us in. She gave us a little welcome and invited us to look around the front lobby area as long as we'd like, however if we placed an online order, we could bypass the 6-8 people standing in line and head straight to the "Express" Line. The main lobby room has display cases with sweet neon lights highlighting the various types of product they carry (edible, vape, etc.), as well as some old-school crane style arcade games with the ability to win actual product. Julia informed us that photos were allowed in the main lobby area, but cameras had to go away once inside the order/pick-up room. After getting some pics of the displays and games, we walked in past the line (of course I pre-ordered). As soon as the bud-tenders were done helping their customers, we jumped in next in front of the walk-ins. Richie helped us out and was super awesome. They had just run out of one of the items we ordered, though they had screens at each register with the ability to show you the inventory and walk you through building/editing your cart. I can not recommend enough that if you're coming to either Hook Outlet location ~~ PLACE YOUR ORDER ONLINE! ~~ **Note that both locations have different inventory. The Capitola location is actually closer to us, however the Watsonville location had a larger selection of certain items. Julia mentioned that it partially has to do with some restrictions Capitola has on selling certain brands due to territorial conflicts. *ALSO, the inventory can change day-to-day. Something you see one day may not be there the next. Ordering online allows you to casually browse all categories and brands, save time by skipping the line, and also helps to know exactly what the grand total is (including tax) so you can make sure to have enough $$. ~They are *CASH ONLY*, but do have an ATM onsite. Everybody we interacted with was incredibly friendly and patient, I really appreciate not being or feeling rushed. I recommend asking questions and asking the bud-tenders for brand referrals if you're unsure. They deal with these products all day and often hear feedback (positive and negative) about the items they carry. I highly recommend checking out The Hook Outlet's new Watsonville location! The savings are worth the drive!!

Pre Roll and Stiiizy Blunt
Manu P.

Cash only policy, but one of the atms wasn't working, but the in house pre roll was amazing. The employee was nice, however no one knew whether the pre roll is outdoor or indoor grown cannabis. Good experience. The in house pre roll was only $7

Maya started out the day !

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6 months ago

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Riley M.

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9 days ago

Everybody who works here is so helpful and kind, Star helped me out today and it's always a joy when she does :) she's a star

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11 months ago

Great prices and awesome staff. Seriously, everyone is so helpful and kind. Special shout out to Alyssa for being such a sweetheart!

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Riley M.

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2 years ago

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Riley M.

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4 years ago

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Riley M.

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8 months ago

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Riley M.

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1 year ago

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Riley M.

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2 years ago

They have the best prices around and their stuff is great quality. They also have really good sales all the time.

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Riley M.

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2 years ago

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Riley M.

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7 months ago

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Riley M.

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3 years ago

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Riley M.

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2 years ago

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Riley M.

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3 years ago

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Riley M.

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3 years ago

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Riley M.

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2 years ago

Best dispensary in Watsonville, hands-down. Best prices and customer service. Awesome

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Riley M.

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Photo of Jake H.
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2 years ago

Great deals, and Sandy was awesome! Got me everything I needed and then some. Definitely coming back.

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Riley M.

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4 years ago

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Riley M.

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2 years ago

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Riley M.

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2 years ago

Bryan was very knowledgeable, I had several questions that he answered without hesitation.

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Riley M.

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2 years ago

Real good service always a good experience! Shout out to Brian for helping out ended up getting a real good deal on some good products!

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Riley M.

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1 year ago

The reason this place is cheap is because the quality is cheap . Never constant . Always check there dates on all product .

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Riley M.

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2 years ago

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Riley M.

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2 years ago

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Riley M.

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2 years ago

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Riley M.

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4 years ago

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Riley M.

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3 years ago

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Riley M.

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2 years ago

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2 years ago

Best dispensary in the 831. Great quality and best customer service. Lupe in the Watsonville branch is the sweetest, thank you!

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Riley M.

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2 years ago

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4 years ago

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Riley M.

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2 years ago

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Riley M.

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2 years ago

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Riley M.

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2 years ago

This is my go to dispensary, great prices and friendly staff. My go to bud tender is Fabi, she is very knowledgeable and knows her stuff!

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Riley M.

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2 years ago

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Riley M.

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3 years ago

Love the vibe and the customer service. First time to the candy store and I enjoyed it

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3 years ago

The hook outlet in Watsonville is a great place and very affordable. Jas helped me tonight and was kind, knowledgeable and very helpful.

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Riley M.

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3 years ago

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Riley M.

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3 years ago

Great Prices, one of my favorite dispensary, nice location too but some of the bud tenders are kinda rude lol but other than that excellent

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Riley M.

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3 years ago

Love Coming Here.Lupe Has A Great Custumer Services Always With A Positive Attitude And A Smile

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Riley M.

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3 years ago

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Page 1 of 2

Ask the Community - The Hook

How do I get to your online menu? I'm coming from Monterey and would like to know what vendors you carry for bud?

Hi Todd, apologies for the delay! You can find our online menu at watsonville.hookoutlet.com We are open from 11:30am-7pm every day and we hope to see you soon!

Don’t See Your Question? Ask Away!

Review Highlights - The Hook

Alyssa and Starr aren't just helpful -- they're genuinely kind-hearted, warm, and so easy to talk to.

Mentioned in 3 reviews

Read more highlights

Treehouse Dispensary - Treehouse budtender sharing knowledge with our community.

Treehouse Dispensary

(123 reviews)

The vibe in this dispensary is so fun and earthy with a bunch of cool wood working. It totally fits…read morethe name. They have a very good selection of products for a wide range of prices. Every time I've gone they've been really helpful and answered all my questions. I really like the Wyld and Lost Farm edibles. I would highly recommend this location.

Treetop House Dispensary Review…read more Had the privilege of working alongside Jenna and the rest of the Treetop House crew during their 4/20 event--and let me just say, it was a vibe. During this monumental day, patrons were encouraged to spend a set amount for a chance to spin the prize wheel, making the experience fun and genuinely rewarding. Despite the crowds, the entire team stayed hands-on--helping customers with punches, educating everyone on current deals, and even managing the scene outside where patrons were encouraged to stick around, socialize, and soak in the community atmosphere. A refreshing change from the usual "hurry up and buy" dispensary experience. Whether I'm working alongside their team or just stopping by as a regular customer, Treetop House has consistently met all my cannabis needs. Plus, they host dope art meetups, adding even more culture and creativity to the mix. (Definitely worth checking in to see if they have a set day each month for those art shows.) All around, Treetop is setting the standard for what a real community-centered dispensary should feel like.

The Hook - cannabisdispensaries - Updated May 2026

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