Overall I think Novella is not bad, but their lead alteration person is retired and while I was…read morecoming in, she was retiring. I ended up being charged more than the quoted amount and had to bring my dress back a few times because she missed some basic things. I don't think the person whos doing alterations there is still there so perhaps this review is quickly outdated, but I would say there's definitely not the kind of attention to detail I would have appreciated being at this price point and for this kind of thing where attention to detail for wedding dresses is so important. Every time I've been there, there's been some brides trying on beautiful gowns, so it seems like they have a good selection of dresses if that's what you're in the market for!

I visited Novella bridal on a whim yesterday after having spent the day in the city. I had gone…read morebridal dress shopping twice previously, with two different entourages in two other cities, and I was feeling discouraged about what I wanted, and pleasing others. First of all, PLEASE make an appointment with them. They have a small staff, and are quite busy accommodating brides! I was incredibly lucky to be greeted by Seneca, who after listening to my sob story offered to squeeze me in for an afternoon appointment to try a couple sample dresses I'd seen listed on Stillwhite. She was such a sweetheart, and when I returned for my appointment, had the two dresses I'd requested pulled, as well as a few others of the similar style. Although I didn't have a group with me, Seneca was incredibly patient and supportive while I mulled over the dresses, and hyped me up to fall in love with my original vision. Some of the sample dresses being sold are quite affordable for the budget conscious bride which was a huge plus! Additionally, I've seen fantastic reviews about their in house alterations. Highly recommend whether you're lost in your wedding dress search, or if you want an exceptional experience picking exactly what you want!

Lace & Liberty delivered the dress of my dreams. I first visited their San Francisco showroom with…read morean inspiration photo I had saved for years, hoping to create something similar. During my initial consultation, Nancy took the time to understand what I liked about my inspiration and helped me think through the possibilities of a custom gown. The final design ultimately became a beautiful blend of my ideas and the team's expertise, and it felt completely like me. From there, I worked primarily with Alison and the rest of the team throughout the design and production process. They were thoughtful, communicative, and incredibly accommodating every step of the way. They shared progress photos along the way, and when we realized there was a mismatch between how I had interpreted part of the sketch and how it was being executed, Alison immediately jumped on a call to listen to my feedback and help adjust the design. I always felt heard and supported, and it was clear that everyone genuinely cared about getting the dress right. The craftsmanship and quality were exceptional. I chose a custom gown with mikado silk, a square neckline, pockets, a full skirt, and a long train with buttons down the back, and every detail was beautifully executed. Even more impressive, the dress fit perfectly despite measurements being taken about eight months before the wedding. I fully expected I'd need alternations closer to the wedding date, but the only alteration I ended up needing was adding a bustle. On the wedding day, I felt confident, comfortable, and completely myself. Looking back at our photos nearly a year later, I still love every detail. If you're considering a custom wedding dress, I highly recommend Lace & Liberty for their craftsmanship, communication, and genuine care throughout the entire process.

I initially became interested in Lace and Liberty because of their promise to create a completely…read moreunique wedding dress tailored to your preferences. That concept really stood out to me, so I scheduled an online consultation with high hopes. Unfortunately, my experience didn't live up to expectations. I met with Ali in March, and after the appointment, I realized that many of the 1-star reviews I had seen mentioning similar concerns were not isolated. Throughout the consultation, her tone came across as condescending and indifferent. As someone who has never been married or shopped for a wedding dress before, I naturally wasn't familiar with all the bridal terminology. Instead of guiding me through the process, she seemed irritated when I didn't know certain terms and made me feel uncomfortable for asking basic questions. At one point, I calmly mentioned that Lace and Liberty was just one of several options I was exploring, hoping it might shift the tone of the conversation--but it didn't. The interaction remained tense, and it became clear that this wasn't going to be a supportive or enjoyable experience. Wedding dress shopping should feel exciting, special, and fun--not stressful or discouraging. Because of this experience, I chose to go elsewhere, and I'm so glad I did--I ended up finding my dream dress in a much more positive and uplifting environment. If you're looking for a more welcoming and enjoyable experience, I would recommend checking out Janene's Bridal or Trudy's Bridal, where the atmosphere felt far more supportive and aligned with what dress shopping should be.

I went to four different bridal shops and my mind kept going back to this shop , it's so cute and…read moremarina made this experience amazing. She made this whole process so easy and she was so patient and she helped me find the perfect dress! I love how she listened and I didn't feel any pressure! She's the sweetest ! So thankful for all her help !!!! I ordered my dress around December and it came before February, I picked her up a week after and she is beautiful!! I got to try her on and they gave a list of places I can get alterations done as well as some places to look for shoes. All around the service was incredible and I highly recommend getting your wedding dress here !

I cannot say enough thank yous to Marina at Bridal Breeze…read more Honestly, I was getting so tired of wedding dress shopping that I almost canceled my appointment with Marina. I'm beyond grateful that I didn't. If you are looking for a personable, intentional, and truly exclusive experience full of unique dresses, this is the place to go. Marina curates every single dress in her shop herself, and it shows. She knows exactly what she has and listens to what you're looking for. My favorite part of working with Marina is that she wastes no time. We had a detailed consultation and went straight into trying on dresses. She guided the process so effortlessly--pulling styles, letting me react, and identifying what I liked and didn't like about each dress. Every minute felt purposeful. She could tell right away if I wasn't in love with the dress and she narrowed it down with each try. We got closer and closer until we found the one! The dress was completely unexpected and not at all what I thought I wanted. It was straight off the runway, and somehow--with Marina's magic touch--I squeezed into a size 00. When I walked out of the dressing room, I knew immediately. There was no doubt. That moment alone was worth everything. I bought the dress that day. Marina took my measurements on the spot, and it arrived months ahead of my destination wedding. Throughout the process, she emailed me updates and checked in, which gave me so much peace of mind. I ultimately ended up getting my veil there as well because I trusted her eye completely. What truly sets Marina apart is the value she provides beyond the dress itself--her expertise, efficiency, and her care. You're not just paying for a gown; you're investing in confidence, clarity, and an experience that saves you time, stress, and second-guessing. Marina made the entire process stress-free, efficient, and genuinely special. I felt seen, supported, and taken care of in ways that other shops didn't. I am incredibly grateful for her and cannot recommend Bridal Breeze enough. Thank you Marina!! You've helped me in so many more ways than you know.

This is a very nice bridal boutique with huge collections of wedding gowns . They are categorized…read moreby different designs ( A line vs ball gown ) . A line has a small waist, fitted bodice that flows continuously to the hem , forming the shape of a Capital letter A . A lot of French Chantilly lace are on this type of A line dresses . The Ball Gown created a balance hour glass figure by cinching the natural waist and extending outward . The materials are usually satin , organza or layers of tulle to maintain a grand , floating shape . This place is popular. A appointment is a must . They charged $55 for one hour of trying on 10 gowns with a stylist . It may run over time a little bit but they did not charge us more . Each bride to be and friends got their own changing room and full body mirror , sofa to sit and wait . They serve you ice water with no charge and a menu to order latter and other drinks for a fee . Our personal stylist is Tiffany . She is great . Very patient and helpful to help the bride to come to the conclusion of what type of wedding gowns she actually likes the most . It was an elimination process . We started with 10 gowns and went down to the top two at the end . The prices vary depending on the materials. It ranges about $2000 to $6000 . Veil And alternation fee are extra . It takes 6 months to order a wedding gown if your choice. Then two months before your wedding day they would made smaller adjustments and alterations to fit you perfectly. This is a pleasant experience and highly recommended to come to this bridal boutique.

After recommendations from friends, I purchased my wedding dress from Janene's Bridal San Francisco…read morein September 2025 for my wedding in May 2026, and my family and I had a fun and memorable experience trying on dresses. The following months, however, were filled with uncertainty and confusion about when my dress would arrive. With an estimated delivery timeline of 4-6 months, I initially tried not to worry. In December, I was informed that my gown was in the final stages of production, and I paid the remaining balance. As March approached, my family and friends began to grow concerned alongside me. While the responses to my calls and emails were reassuring, it became increasingly difficult not to feel anxious as the wedding date drew closer and our energy and attention needed to be focused on other aspects of wedding planning. We were told that the delays originated with the designer. This is understandably not in their control, but more proactive communication and transparency about the situation earlier in the process would have been appreciated. Ultimately, the dress shipped at the end of April and arrived in early May. Despite this experience, I am still giving Janene's Bridal Alameda 4 stars because of the kind and responsive staff. The alterations team did an excellent job with only about 2 weeks to work with, and every staff member was pleasant. I especially appreciated Jessica, Tiffany, and Mary Ann for being so accommodating, patient, and supportive throughout the process. At one point, I left an item there and the team were very communicative about searching for and locating the item until my return. Most importantly, the business went above and beyond to compensate me for the inconvenience and stress of receiving my dress so close to my wedding date. After everything that happened, I was hesitant to have my alterations done at Janene's, but the team ultimately turned the experience around and made it a positive one. Their excellent customer service and dedication helped make up for the stressful situation. Thank you for making things right and for taking such great care of my wedding dress.

Judy was so amazing in helping me design and craft my absolute DREAM wedding dress that also worked…read morewith my budget! I couldn't be happier!!!! Seriously I am so overjoyed and cannot wait to wear my dress at my upcoming wedding!! I was introduced to her by a friend who bought 3 wedding dresses from her and I was floored to see how beautiful and quality they were without costing an arm and a leg and 2 Bay Area mortgages. It was a no-brainer for me to contact Judy! Overall Thought: Judy is very professional from beginning to end. Booking an appointment was easy. When I got to her studio, she was very friendly in greeting me yet very efficient, clear, and honest in asking about my vision, budget, timeline, and how we can make that happen together. After the initial visit, she was very responsive via email, and I was never left unsure about what the next step was. A super great bonus is that she is very supportive and encouraging in discussing my ideas for the dress and coming up with the design. I cannot emphasize enough how positive she made me feel throughout the design process. She was gushing over the different ideas I brought up like a very excited maid of honor! But was also realistic and honest with ideas that she thought would not have worked. Process Details: Judy offers a few different design/manufacturing/budget options, so there's a good chance that she will have something that fits your need and vision. You can get off-the-rack gowns, or pick from an existing design and she'll make a dress to fit you (either Judy's own or certain other designers' designs), or she can help you design a brand new gown from scratch. The last option is what I went with. My design was fairly simple, and she recommended some manufacturing options that could help me stay within budget. This was the perfect solution for me! I wanted a custom design, but another local designer I contacted was out of my budget range even though my design was super simple. I found a few overseas designers/manufacturers who could help create a custom design and ship the final product to me, but I was apprehensive to work with them since they cannot take my measurements, work with me in person during the design process, and provide a final fitting service unless I can make an international trip to see them. Judy was the perfect happy medium that did not compromise on design and quality! We started by having a one hour meeting where she listened to my ideas, reviewed reference photos, showed me fabric swatches, took my measurements, and sketched designs. She then sent a summary email of the design, and we corresponded via email and at a second meeting to make some adjustments until we arrived at a final illustration. Judy was very meticulous in following the details we discussed and the details that I did not have the expertise to request. For example, the types of hooks and zippers used, the linings, and the silicone liners to hold up the top, etc. Nothing was overlooked. My dress turned out even better than I had hoped for, with me having to do almost zero work after we agreed on the design and fabric. I received multiple photos to confirm the final product. And I asked a LOT of questions, all of which she answered with patience. The dress arrived within the expected timeframe, and Judy did a final fitting with me. The hip area was too narrow (which she fixed without a hitch and I came back to pick it up later), but otherwise, the dress fitted like a glove! She even helped me match my dress with the veils and gloves that I bought separately. All in all, I would 10/10 recommend her to any future brides I know! It was not only a successful process but also a genuinely pleasant one!

5 Stars! I had the most magical experience at Selena Judy…read moreBridal! I found both my wedding gown and my first dance dress here, and I couldn't be happier. The selection was stunning--elegant, romantic, and so beautifully detailed. Judy was incredibly sweet, patient, and really took the time to understand my vision. The fitting process was smooth and stress-free, and both dresses fit me perfectly. I felt so confident and beautiful--exactly how every bride should feel! Thank you, Selena Judy Bridal, thank you, Judy, for being such an unforgettable part of my big day. Highly recommend to any bride-to-be!!!

I had the loveliest time at Janene's Bridal, my stylist Maesa is the sweetest ever and helped me…read morefeel comfortable and confident in my first ever bridal try on session!! He helped me pick out gowns according to my preferred styles (ballgown skirt, and colorful details), and I'm so grateful to him and the Janene's Bridal team for the loveliest experience. I also love that Janene's Bridal has various promotions available and the dresses are amazing value.

This review is long overdue! I had an appointment with Maesa to look at wedding gowns, and he was…read moreabsolutely amazing. I came in with some inspiration, and he not only pulled similar styles but also introduced me to some cleaner looks I hadn't considered--and ended up loving. He was attentive, friendly, and professional, and truly had a great eye for picking the right dresses. Don't hesitate to visit Janene's and book an appointment with Maesa! I was initially worried these dresses in downtown SF would all be over $10k, but they actually offer a wide range of price points. The gowns are beautifully made, and they can even accommodate tighter timelines. Highly recommend Maesa! Go see him!

Loved my dress! Everything I hoped for all my special day. Thank you very much for all your help.read more

Marie was AWESOME (I was not the bride) however she was very attentive, honest and conversational…read moreabout what the bride was looking at. Ima very small boutique with lots of character!

I found my dress here! Such a great shop- this was the third place I went and I was feeling pretty…read moreho-hum. I loved how down-to-earth and intimate Emerald City felt. Claudia was super helpful and I appreciated being able to go through the dresses together and talk about what I did and didn't prefer. The try-on area was pretty, spacious, and clean, and everyone was really friendly. They have a very good selection of reasonably priced dresses. Mine wound up being a discontinued one and the final price was $1,200. I knew my girl (dress) when I saw her but wondered if I was just drawn to the novelty, because it was the first time I'd tried on that style. They let me put a hold on it, for a one-week $150 fee that went toward the final price. They let me swing back by a few days later to try it on one last time- again, super friendly, helpful, and just a nice environment to be in. They made it super easy and comfortable and I definitely recommend!

I didn't end up getting my gown from here, but it felt like such a comfortable and positive…read moreshopping experience that I came back twice (strongly considered both times!) and followed them on Instagram. They have some truly unique selections and a wide, inclusive array. I absolutely love that they seem fair to brides reselling on consignment, as well as helpful to brides that are on a budget. My first visit was with Emilie, who took a great deal of time asking about my wedding, vibe, vision, etc. - then taking note of what I liked and disliked to make thoughtful "pulls". Aliyah was also sweet and not pushy on my second visit. It was just a little tough that the ones that were the "right" size numerically had been altered (understandably) by the bride that wore it before you. So it becomes sort of an esoteric search and hopefully right find for something that fits both the style and sizing you want - otherwise you're looking at lots of alterations costs tacked on, which frankly to me, felt like I should go for new instead. Ultimately, I just found a dress elsewhere that I couldn't pass up, but Emerald City definitely is worth a look or two.

Absolutely amazing experience at Unveiled! I worked with Diana, and she was so helpful with every…read morestep of the process. She answered all my questions and never rushed me or pressured me into buying a dress, but I did end up finding my dress there! They have so many gorgeous gowns to choose from. I'm also very happy with the pricing! Overall a fantastic experience!

Unveiled Bridal is absolutely exceptional. Sarah made the process so stress-free and was so…read moreaccommodating- I highly suggest you go here for your wedding dress!!!

Omg. We loved our visit to Kinsley Couture! The decor inside immediately welcomed us and put the…read morebride to be at ease for this monumental appointment. Nicole was our hostess and she sat with the bride to be to understand in detail what types of dresses she would be interested in trying on. She had a trainee working with her and it was great. They served champagne, water and a light snack, which was a nice touch. Nicole was able to help the bride to be narrow down a few choices. We will visit again soon for the bride to be to make a decision. Of thr four bridal shops we visited that day, Kinsley Couture set the bar for the others to follow. Great job! See you again soon

I WAS CHARGED 1000$ EXTRA FOR CUSTOMIZATIONS AND THE TOP OF DRESS…read moreDID NOT FiT. Kinsley James took my measurements, I verified the size, but the store manager insisted they never ordered anything but a B-cup for their dresses, Another 1500$ spent on Alterations could not fix the improper size and proportions of the top. Most of my wedding photos have a large bouquet covering the top of my dress. I would advise against a custom dress from their manufacturers or trusting their staff who were more concerned with tacking on fees and extras. I waited to review my dress, and hope this helps any bride he needs a tailored or custom fit to her dress.