1. Soco Private Security

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Santa Rosa, CA

Soco Private Security

5.0 (2 reviews)
Open • Open 24 hours

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Protection Services of California - Photo of his trucks door aligning with the damage done

Protection Services of California

(15 reviews)

Im a traveling salesman and carry tens of thousands of dollars worth of equipment in my truck bed…read morewas staying at the hotel Santa Rosa from June 1,2018 to June 12,2018 and was very satisfied with the onsite security. There guard Daniel was always on patrol and was quick to respond. Best security service I have ever seen. I would strongly recommend him to any hotel or place that need a good gard on site.

I entered this parking lot briefly so I could place an online order with a nearby fast-food…read morerestaurant. I couldn't have been there for more than a minute or two when a security guard pulled up behind my vehicle. I initially thought he was a police officer because of the lights on his vehicle, but I realized he was a security guard. Without getting out of his vehicle, he used his loudspeaker to announce that I was on private property and needed to move. I have no problem with a security guard informing me that the property is private or asking me to move. My issue was with how the situation was handled. This was his very first interaction with me. Instead of getting out of his vehicle, approaching my window, and simply speaking with me professionally, he immediately used the loudspeaker, which I felt unnecessarily drew attention to the situation and made the encounter more confrontational than it needed to be. Had he simply told me that this was private property and that I needed to move along, I would have done so without any issue. After that interaction over the loudspeaker, the guard moved his vehicle and continued on. Within about 30 seconds, I moved my vehicle from where I had been parked and drove around the area to locate him because I wanted to document the encounter by getting a photograph of him and his security vehicle. When I found him, I took a photograph. He saw me taking the picture and apparently wasn't happy about it. He told me that he had gotten a photograph of me as well, and I also heard what I believed was him calling me an "asshole." After that interaction, I left. As someone who has worked in security for several years myself, I found the way this was handled unprofessional. I've always been taught that professionalism, communication, and de-escalation should come first whenever circumstances allow. I understand that security officers have a job to do and that private-property rules need to be enforced. My issue isn't that he told me I was on private property or that I needed to move. My issue is how he chose to communicate with me from the very beginning and how he conducted himself afterward. There was no reason this needed to become confrontational. A simple, professional conversation would have accomplished exactly the same thing. Based on my experience, I found the guard's conduct unnecessarily confrontational and unprofessional.

Protection Now

Protection Now

(82 reviews)

Oakland Hills

Sometimes I refer to Yelp reviews to narrow down my decision in choosing a service provider. I was…read moreshopping for either DIY or professional install of security cameras -- for no particular reason at this time. And I only planned to have cameras installed after some work that was scheduled to be done on my new house. I reached out to Eyal of Protection Now via Yelp a few days before the escrow closed on my house. Eyal spent an hour on FaceTime as I showed him around the house to discuss the number and location of cameras needed. The house seemed untouched when it was filled with staging furniture for weeks. Stagers removed the furniture over the past weekend. Upon my visit at the house on Monday, I noticed the patio door of the ground-floor master bedroom was unlocked. I then saw there was water all over the master bathroom floor, the toilet seat was up, the shower door was wide open, residual water inside the bathtub basin, AND there was a lighter on the bathroom counter. Moments later as I was measuring the room, I noticed a partial footprint on the window sill and dirt smear on the side wall of the window. Of course, I called Eyal immediately. He speedily set in motion to get my cameras installed the next day. When Eyal and his team arrived on Tuesday, Eyal made a much-appreciated authoritative suggestion to me to also install an alarm system. They completed the installation of both security cameras and many alarm sensors in one day. Ernesto made sure the apps were set up correctly on my iPhone and patiently gave me a tutorial of the NVR functions. Everything was fully operational by the end of the day. All were done timely and within my budge to feel so much safer. Thank you, Eyal and team of Protection Now!

Here is a polished version of your review that keeps your sincere tone while making it clear,…read moreengaging, and impactful for future prospective clients reading on Yelp: 5/5 Stars I cannot recommend Eyal Kaufmann and his team at Protection Now highly enough. They recently completed a complex, multi-building installation for our condominium association--designing and setting up a 20-camera security system. The job required numerous long, difficult wire runs through finished interior spaces, and they handled it flawlessly. When we were interviewing vendors, Eyal stood out immediately. Unlike others who tried to sell us standard off-the-shelf templates, Eyal actually listened to our specific needs, working collaboratively and creatively to design a system tailored precisely to our property. Whenever we hit seemingly unsolvable logistical hurdles, his inventiveness and perseverance provided a smart solution every single time. His team--specifically Ernesto and Manuel--were an absolute pleasure to work with. They are exceptionally hard workers who take immense pride in their craft. Their attention to detail was outstanding, and they took great care to preserve the aesthetic appearance of our interior spaces during the wiring process. Clean, professional, and thorough from start to finish. If you are looking for someonewho is innovative, reliable, and truly cares about the quality of their work, hire Eyal and Protection Now.

Soco Private Security - security - Updated October 2026

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