Specialties
ADHD, AuDHD, Business, & Executive Coaching for neurodivergent adults (ADHD, Autistic, & AuDHD) in the San Francisco Bay Area and beyond. I specialize in working with women in tech, entrepreneurs, new moms, and creatives. I’ve coached neurodivergent professionals in leadership, product, design, marketing, sales, and engineering roles at companies including Disney, Google, Meta, Uber, and Salesforce.
My approach is affirming, collaborative, and highly customized—centered around each client's personal formula for success. I can help you understand how your brain works, uncover your strengths, clarify what matters most, and start taking aligned, sustainable action.
As a coach and multiply neurodivergent (AuDHD: ADHD + Autistic) person, I deeply value having an honest, kind, and fiercely compassionate partner to navigate the ups and downs of the neurodivergent journey. I strive to create a safe, non-judgmental space for exploration and connection, so that you can begin to unmask and start living a more authentic life.
History
Established in 2021.
I was diagnosed ADHD at 8 and late-diagnosed Autistic. Finding genuine interest in my first love, the theatre, helped me engage my strengths and grow beyond the limitations of my "condition." I earned a BFA in Musical Theatre from the University of Miami (Go Canes!) and worked professionally as a performer before founding and running a digital marketing and web design agency for over a decade.
I began to feel the pull toward a career change before my daughter was born in late 2019. But it was the overlap of early motherhood and a global pandemic that finally forced me to slow down. That unexpected pause created space I might not have otherwise claimed—to reflect, recalibrate, and reimagine my path. It led me to ADHD coaching, where I’ve been able to integrate my lived experience as an AuDHD adult, my entrepreneurial background, and my love of human connection into work that feels both sustainable and meaningful.
Meet the Business Owner: Caitlin B.
I’m an ACCG advanced certified professional ADHD Coach trained by the ADD Coach Academy (ADDCA), PCAC certified coach (PAAC), & a member of the ICF.
I am multiply neurodivergent: AuDHDer (Autistic & ADHD). I am also an entrepreneur, a performer (singer, actress, dancer), public speaker, mental health advocate, and a mother.