I've been going to Sev Laser in Hermosa Beach for several months now and it's my favorite spot for laser hair treatments. Parking is not an issue due to a parking garage located across the street and parking that can be found in the back of the store as well as street parking. Service has always been informative and quick. I'm always called promptly to get my treatment done and the people there are knowledgeable about time between treatments. They are also affordable and have various different treatments to pick from. I've had great results so far. Highly recommend! read more

Had an appointment at 10:35am in a Saturday morning and arrived at 10:39am. When I came in, I told the lady at the front desk "sorry I'm a little late" and she acknowledged me. I checked in at the kiosk as usual and then I sat down thinking nothing unusual, but after 20 minutes of seeing people come in after me and leaving while I was sitting there waiting, I went up to the same lady I spoke to when I arrived, and after I asked why I wasn't being seen, the lady just asked me my name and said I was next. So I finally got seen at 11:04am, and I'm in a bad mood. Luckily I had Sarah, and she was super nice and understanding after I told her I was sitting in the lobby for over 20 minutes. After the quick procedure, I checked out with the lady at the front desk and I asked her what happened to cause me to wait so long and she said "sorry about that" and that I wasn't checked in. Really? Why does this place even have a kiosk? This was my second time here. My first time was a lot better, with friendlier staff and a much more efficient experience. This second visit was weird. Painfully long wait and not very friendly front staff, like they were just herding people in and out like sheep. read more

This place is unprofessional, dismissive, and completely unaccountable. I bought a package and was never told when my sessions ended. After multiple attempts to resolve the issue, they ignored me, hid behind their policies, and offered a pathetic 50% "courtesy" discount--still forcing me to fight my bank to dispute charges. Save your money and sanity--do NOT go here. They clearly care more about collecting money than treating clients with basic respect. read more

DO NOT GO HERE! They will scam you out of your money!!!! I purchased a Groupon for 6 sessions of Brazilian and underarms and at no point was I informed that my sessions had ended. I booked another appointment assuming I still had sessions remaining especially since in previous visits staff would tell me how many I had left. At my most recent visit, I was charged $168 without being informed beforehand or asked for approval. I only found out after the charge was already made. This is completely unacceptable!!!! Having a card on file does not give permission to charge without clear communication or consent. It is also concerning that I was allowed to book and receive the service without anyone notifying me that my package had expired. Had I known the price I would not have proceeded. When I contacted customer service, I was told it was my responsibility to track sessions, which contradicts the way this has been handled in prior visits. No effort was made to resolve the issue or offer any accommodation. Plus how is it my responsibility to track the sessions?? Are you kidding me? This experience felt misleading and unprofessional and I will not be returning... read more

It's been good service, but I'm kinda pissed because I was going to buy their 10 session package that comes with unlimited touch ups, but I was convinced by the receptionists to only do an 8 session package. Today my technician told me that people usually need at least two 8 session packages. Seems like the receptionists scammed me into paying for more expensive packages :/ read more

I've been a loyal SEV customer for 6-8 years, first at their NY location and then religiously at the Long Beach, SoCal branch for the past three. I love my nurses--they do an incredible job with my full-body laser--but SEV's upper management and customer service leave much to be desired. Recently, I had a frustrating experience with Jasmine and Ariel in customer relations when I simply asked if my husband and I could share an 8-session full-body package. Since we both get full-body treatments every 10 weeks, this would allow us to finish the package sooner and purchase another one even faster--meaning SEV still gets paid upfront and would actually make more from us in the long run. Instead of any consideration or even a professional, empathetic response, I was met with a dismissive and rude reply: "Don't try to push an outcome you're not going to receive." Excuse me? A long-term, loyal customer simply making a request deserves at least some courtesy, if not an alternative solution. It's disappointing that SEV prioritizes rigid policies over customer experience, especially when their approach makes no business sense. I truly love the nurses and the quality of service they provide, but the poor management and lack of customer care make me seriously reconsider whether SEV deserves my continued business. read more

Very rude man answered my call. He sounded upset and mad. I bought a Groupon for small area, thinking happy trail would be included. He said no but he didn't offer me any help. DO NOT GO HERE AND DO NOT GET THE GROUPON. I have never gotten laser hair removal and obviously I will NOT be coming or recommend this place to anyone. Again, man was rude and seemed very unpleasant. How do I get a refund ? read more

I had a laser appointment at the Hermosa Beach location and unfortunately had a very disappointing experience. I paid $100 for a full upper lip session and a 10-minute touch-up, but the entire treatment lasted around 3 minutes total. All treated areas--including the upper lip--were barely treated, and there were no visible results immediately after the appointment. This did not match what was explained or paid for. Overall, the service felt rushed and careless. I would not recommend. read more

Bad business practices. Found this place through gifted GroupOn from a friend. It came to the last session of my package and they told me AFTER the session they would be charging me full price because they wanted to exercise GroupOn rule of expired voucher. After telling them I wouldn't pay it they ran my card without my authorization. I do not recommend them. read more

Very nice office. Friendly staff. Quick and easy treatments. Good location in Hermosa Beach.

Good results over all. Most of the nurses that worked with me were great! I do want to highlight SEV Laser's Customer Relations Team. Thank you for valuing your customers and making them your priority! I will schedule future sessions in the Long Beach area because it is closer to me, but the Hermosa Beach location has parking right across the street. :) read more

I've had good results so far. I am not a fan of their policies. I had to cancel for the first time the day of, since I woke up with a fever and they were going to charge me $129 (my appointment was for full legs). I feel bad for those working there since they are exposed to germs due to the very strict no cancellation policy. read more

I've been going to Sev since 2017. Love the services, love the results. Over the years there have been price increases - but the most recent price hike between 2024 and now (Feb 2025) is absolutely insane. Apparently they increased this January but the company did not warn its customers beforehand. No texts, phone calls, or even an email. For example my underarms (a 3-5 minute service area) that cost me $50 in December 2024, was $79 today. That's nearly a 60% increase. Again, I've been coming here forever and I really looked forward to trying new areas this year, but it's not even remotely affordable like it used to be & I find it disrespectful on behalf of the company to treat it's loyal customers this way. read more

I've been to this location a few times and I just saw, Lauren W. today and she never disappoints! So quick and painless! Always a great session. This location is clean and super friendly! read more

This rating is based solely on the front desk receptionist name "Ivy" I'm not sure that her real name is Ivy because when I called corporate to make a complaint while I was still there they informed me that I was receiving text from Brandy's account. I received a message 2 minutes into my appointment because I was running late, I was actually parking, at that point so I responded and said I was parking. When I walked into the location I was not greeted, however I spoke and told her my name and said that I was running late for my 5:30 appointment. She told me to sign into the iPad and as I was signing into the iPad she made a smart comment and I politely asked her who text me from the 424 number, because I'm aware that I was behind & I also let them know I was parking. She pics up a device and say "it was me and I'm not responsible for you being late and you not being able to get to your appointments on time" at that time I asked for a manager or another receptionist because her attitude, demeanor and response was completely offensive and off putting. She said "it's only me here & there is no one else to help you" I asked her what her name was and she said "it's Ivy, I-V-Y incase you need to spell it" at this time I could tell that she was being completely condescending and I could not think of any other reason besides me being African American. I asked her what her problem was because she was being extremely disrespectful and her attitude was horrible & for her to be in costumer service her actions were completely out of line. I knew she was trying to get a reaction of of me but I remained calm and informed her that I would be calling in to speak with corporate instead of dealing with her because she made me extremely uncomfortable. Another customer walked inside and of course she greeted them and the on appearance difference between the other customer and I was that she was not black. read more

SEV Laser - Laser Hair Removal Near Me - Hermosa Beach, California

Full Brazilian laser always is just the best. It looks sooo good every inch just pure perfection and smooth, delicious looking. No hair anywhere and it really looks delicious no other word to describe it. Brazilian area looks like Barbie, so very cute. If you want your Brazilian area to look perfect, soft, and yummy lasering is the only way. read more

I've been coming to SEV Laser for a long time and have spent a lot of money here, but after today, I'm seriously questioning if it's even worth it. The front desk female staff was extremely rude and unprofessional -- zero customer service skills or respect. On top of that, the technician/nurse I had was also rude and dismissive throughout my appointment. I've never felt so uncomfortable or disrespected here before. It's honestly disappointing how downhill the service has gone. If this is how they treat loyal clients, I can only imagine how they treat new ones. read more

I've been going to SEV for several months now, they always get me right. First off, the place smells amazing. Second, there are different nurses each session but all have been great, knowledgeable and make me feel comfortable. I always leave feeling more confident. Love this location. read more

SEV Laser - Waiting Area. - Laser Hair Removal Near Me - Hermosa Beach, California

Quality has gone down significantly over time. Been coming for years. New nurses seem to not actually zap what they should be, concerning with Brazilian. Think more often than not my clit is zapped and other critical areas are forgotten. The air seems to blow less with new machines. Front desk girls said I should be fine on the 4th under a canopy when I booked in March. Day-of told it's a no-go for weeks out. Booked months out for a reason. Don't think my pits were even zapped as they should have been. Since I've been doing it so long, I have a good sense of a quality session vs subpar. Last 2-3 abysmal at best. Was once a 5/5 experience. Review more around quality than my lack of planning re Sun exposure. read more

I am back to add that SEV has increased again since my review just a year ago. My services went up 42% between 8/2024 to 8/2025. This seems like more than just inflation, it seems more like greed as a result of the change in ownership. read more

Super disappointed in SEV- I've been coming regularly for over a year and started seeing my hair grow back exactly as it had before. When I asked, I was told that they must've gotten the cadence between appointments wrong and stimulated hair growth. I've messaged multiple times asking how to remedy and have been ghosted, and now are spending thousands to completely start the process over at LaserAway. read more

I received a Groupon package from my husband as a Christmas gift a year ago. The package included six sessions for underarms and Brazilian laser hair removal. After completing all six sessions, I expected to need additional treatments for the Brazilian area since it's a larger region, but I was surprised to see little to no results in my underarms. This was especially odd because all my friends who've done underarm treatments saw significant results after just six sessions. What makes this even more frustrating is that Sev Laser is highly recommended by so many celebrities who rave about their services and advertise it heavily. That's part of why I was so excited to try Sev in the first place I expected great results based on the reputation they've built. My husband purchased the Groupon because I'd been talking about wanting laser treatments at Sev due to the positive feedback I'd heard from others. He thought the Groupon deal would be a good way to get started. However, I can't help but feel like the quality of service or care might be different for Groupon customers compared to those who pay full price. Of course, that's just my assumption, but I was really disappointed with the lack of results. Sev continued to send me text messages inviting me back for more sessions, and I eventually replied to let them know I hadn't seen any results. Someone from their team called me, but the response was generic basically stating that "everyone is different" and some people need more sessions, which I understand. Still, I expected to see some results, even if not complete, but having zero progress felt unusual. In my experience, I'd recommend skipping the Groupon and paying the full price if you're considering Sev Laser. Given the celebrity endorsements and overall hype, it's surprising and disappointing to have seen no results. Unfortunately, the Groupon route just didn't work for me. read more

I love nothing more than a business where you're in and out quickly on top of the excellent service. Was introduced to SEV about 4 years and since then I have been coming back to do maintenance for some laser hair treatment. All my friends and family that I have recommended laser hair removal service has love the results they've received. Love the chandelier and fresh flowers decor, makes me feel like i'm walking into a boutique off Rodeo Drive or some fancy place like that. LOL Can't blame a lady for feeling special going to SEV. I have not any other treatment here but highly recommends anyone who is looking for laser hair removal, SEV is by far the best in the industry. Cool air is administered while the laser is being administered on you so you hardly feel anything. And within a few minutes Tadaaaa! read more

Clean, effective, and efficient! I have been coming to Sev for several months now. I visit about every six weeks. I've seen dramatic changes in hair re-growth over this time, and my biggest regret is all the time and money spent on shaving and waxing in my past! The staff is very friendly and my appointments are always on time. Shout out to Ashley who really makes you feel comfortable. She is thorough, and I'm certain that's made a different for my results. I can't believe I didn't invest in this before and I'll never go back to constant shaving and waxing again! Thank you, Sev! read more

I was optimistic at the beginning hoping I would be hairless. Since we're required to shave before our appointment the hair growth wasn't noticeable. I have been on vacation for three months so I haven't been able to go to my last appointment and my hair grew back. I'm doubtful that the last appointment is going to do anything for me.... To clarify I've done 5 treatments thus far, only one more to go. read more

Cold. Fast paced. Proven results. Pricey, although nothing is too pricey for beauty... Parking is hard to find.. at least at the Hermosa Beach location. As expected, be prepared to pay the meter fee. SEV is a little tricky to spot as it is jammed w other beach city parlors. Try them using Groupon if you're a first timer. read more

Bought a package deal through Groupon for 6 sessions and I went with underarms and Brazilian. I feel like the nurses did great with the underarms but when it came down to the Brazilian they did good going over the top half but out of 6 sessions only one nurse seemed to actually get the labia. My underarms and top part of my vagina aren't growing hair but the labia doesn't even look like it was hit by the laser which is disappointing... read more

Great location! I've only been to sev on the east coast so it's my first time going to a California location. The receptionists are always super friendly and they make sure to explain everything to you and make your next appointment. The nurses that help you with actually process are very experienced, which I feel like is the key especially in the areas that are a bit more sensitive. read more

I had a great experience with all the nurses, but especially Lauren (I believe that was her name). She was incredibly kind, knowledgeable, and took the time to educate me thoroughly about the laser treatment process. She made me feel so comfortable throughout the entire session, and her professionalism and positive energy actually convinced me to purchase another package! She was truly fantastic, love it here! read more

After seven sessions @ SEV I still have unwanted hair growing in the targeted areas :/ very disappointed

If i could give SEV 0 stars I would. I did not see an improvement at all, the areas I treated; it seemed like I didn't have anything done. This was supposed to be a retouch, since I have been doing laser for approximately 4 years. This is not the first time I have my laser done in the same areas. I decide to give them a try because they are closer to me. I was very disappointed. I was eager to try their laser technique, because I heard from a friend it blows air as they go Theo if h delicate areas. I decided not to go back because I did not see any difference. read more

Very friendly staff. Convenient location too! I like that it's not as painful and it's contactless laser. read more

I've been consistently on their schedule for about 2 years now. I am only getting the laser hair removal treatment for my face. I am not allowed to have facial hair for my job and shaving everyday was causing a lot of acne and ingrown hair on my face. Then my wife suggested I try laser hair removal and she likes SEV Laser. Since then, I've been hooked. My acne is nowhere to be found and I can go weeks without shaving. I've had other male friends interested because of how great my skin looks. The nurses and administration staff are all amazing, helpful, and really nice. This facility is really good, so their schedule is pretty full. But once you get on there, you can have up to 3 future appointments on the books. Highly recommend you give them a try if you're interested. read more

I've been with SEV in NYC for 3 years and was always buying packaged. today in LA managers refused to give me appointment because I was late for 8 minutes. you have grace period of 10 minutes and I was during from Marina Del Rey for 50 minutes and stuck in traffic. your management is awful. you just lost your loyal customer read more

If I could give them more stars I would! Everyone was so kind and made sure I was not in pain. It was also pretty quick. I was a bit nervous since this was my first session but my technician made me feel very comfortable. read more

SEV Laser - Front desk - Laser Hair Removal Near Me - Hermosa Beach, California

SEV is very vocal in telling customers it will charge them if they cancel their appointments within 24 hours of the scheduled time, but the same policy apparently does not apply to them. They cancelled my appointment today 15 minutes before the start time (it takes me 30 minutes to get there so I was literally 1/2 way there when this happened) due to a power outage. And when I tried to call to get more information their operator had no clue what was going on, and could not put me in touch with anyone who did know. Incredibly poor customer service and I will not be back. read more

First time here was excellent. Friendly staff, easy and straightforward process, and quick procedures. I was thoroughly informed about every process and step of the way! Would absolutely recommend. read more

SEV is a great place to try laser. They are efficient and quick. Smooth experience every time. Their office is right next to Hermosa Beach. They have a shared underground parking lot. Small but never had issues. One thing that can improve is their booking system. I recommend booking your appointments ahead of time because they tend to be fully booked. They give you a 5 minute grace period if you are running late. read more

SEV Laser - Laser Hair Removal Near Me - Hermosa Beach, California

Bought a package with Groupon for underarms and Brazilian. My results with underarms was great but for my Brazilian, all nurses I encountered rushed the labia. I did not get the results I hoped for and I am greatly disappointed. read more

LOVE! I have olive skin and dark brown hair, so I'm cautious about lasers darkening my pigment ... but I've had nothing but a great experience! I had laser done years ago on my underarms and it was painful when the first technology came out so I was hesitant to do my bikini line and underarms again. But luckily these new laser pump out cold air at the same time, so no need for numbing cream! Pros: -clean, beautiful location -good prices -laser with cool air so it doesn't hurt AT ALL -available Groupon -COVID compliant Con: -you can't book online for this location (as of January 2021) as "they are still fixing the website" -it's SUPER busy and getting an appointment is difficult if you don't book weeks in advance -using the Groupon and then adding services to it, and paying the difference....,can be confusing and even the front desk girls struggle Otherwise ABSOLUTELY love this place! read more

SEV Laser - Beautiful space and waiting area - Laser Hair Removal Near Me - Hermosa Beach, California