Promises made. Promises kept!
Why do I drive from West Palm Beach to Deerfield Beach to buy a bike?
Because the idiot owner of a bike store in a horse community threw me out of his store for asking questions on behalf of my 12-year-old nephew.
I am a 68-year-old retired attorney who likes to make an informed decision when buying, whether it's a $3,000 Cannondale Quick 1, or $660 Special.
So when the loathsome idiot owner of the bike store near me behaved badly, we drove 50 minutes to Deerfield Beach to Jim's Bikes.
J.T. spent more than an hour working with my nephew making sure his selection was absolutely appropriate for a growing young teenager.
When it was my turn to buy a bike, I opted for a Cannondale Quick 1.
After size and color was determined, JT called the factory to find out if any dealership in the country had a Quick 1 in inventory. He found one and at a significantly reduced price because the bike was eligible for end of season closeout pricing.
Jim, the owner of Jim's Bikes decided to pass along the significant savings to me, though he wasn't obligated, and I surely had no expectation as a new customer of getting VIP pricing.
Last week, another adult family member needed a new bike.
We made the 100 minute round trip journey to Jim's Bikes with great anticipation of how the purchase experience would go.
Jim, the owner, and JT both spent quality time with my 51-year-old family member. Though I could afford any bicycle in the store, they recommended the $600 Special, and that's what we ordered. J.T. delivered the bicycle all the way from Deerfield Beach and made sure that it was properly fitted.
However pleasant the purchase experience was, the defining moment of character came about at the cash register.
I had stopped by the store a week after the bicycle was ordered to pay for the bicycle. As it was JT's day off, Jim the owner asked me what price I had agreed on with JT.
I told him that J.T. had set a price of $600, but that I wasn't sure if that included taxes the very expensive night light and basket. Jim decided to honor the price that J.T., had quoted without checking with J.T. if the taxes, expensive light, and basket were also included.
SAFETY FIRST!
The guys at Jim's Bikes want their customers to bike in safety, and they do their part by offering a free spring tune-up for every customer.
George, the mechanic is the best mechanic in South Florida.
Much of what we purchase in commerce is subject to the old Latin saying, Caveat Emptor: Buyer Beware!
There is one extraordinary business in Deerfield Beach, where every person is dedicated to making sure your bicycle purchase is informed, and your bike purchase the stuff of which happy memories are made.
Frank Sinatra used to sing, "Fairy tales can come true, it can happen to you if you're young at heart."
Jim's Bikes of Deerfield Beach is in the happy memory business, whether you're on your first bike purchase or your tenth.
They promise to make your family member bike purchase safe, informed and honest. Jim's Bikes promise you happy memories and a great value.
Promises made. Promises kept.
Make the drive to Jim's Bikes of Deerfield Beach, Florida for your next bike purchase. You will be glad you did.
Sincerely,
Lawrence K.
West Palm Beach read more