Rigby & Peller is pretty much everything you would want from a lingerie shop. They have an…read moreexcellent selection--especially in larger cup sizes--of really good brands--especially Prima Donna. They have helpful staff and they're conveniently located in London--unlike where I live in DC, which used to have one. I came here to pick something out for my wife as a present. (As an aside, pro-tip is figure out what style of lingerie your wife likes and her size because it will pay huge dividends if you like seeing her in sexy things.) At first they really wanted to know my wife's e-mail to help look up what she had bought and her preferences. It turns out that was just because they wanted to help make sure I knew her size and brand preferences and once they figured out I already knew that, they were happy to help without any more delay. Basically, they just got out the drawers for her bra size and let me leaf through it to see if I could find anything. I wound up picking out a nice bra and then they help find the matching panties to go with it--they had two and I bought both. To my surprise, the whole set of three things was notably cheaper than even a set two would have been in the states, which was a nice surprise.

Walking back home after a tasty lunch at Cecconi's, I passed by this exclusive lingerie shop and…read morethought to myself get in and ask for bra fitting. I got in and the ladies squeezed me in without an appointment. Unlike other lingerie shops, there is no meter to measure around your bust and fit you in to the GG cup. Basically they don't follow the conventional way in measuring and fitting. It is all about the way you look in the bra and how comfortable you feel. Firstly, I was asked to wait for few minutes till my assistant is free and offered champagne or tea in a lounge that has magazines Secondly, I was ushered into fitting room and asked to wear a black silk robe Thirdly, the assistant kept on showing me different models and giving me very useful advices throughout the fitting sessions Service is free but bras are expensive But I had the best experience and few good fitting sets of lingerie that changed my whole posture There is a picture of the queen which the ladies told me buy hers from Rugby & Peller and that tourists usually stop to take pictures of the store for that reason :-)

Agent Provocateur sells the most beautifully opulent lingerie you can find on the high street…read more Whatever you buy from here is guaranteed to make you feel sexy as hell with a I-know-what-I'm wearing-under-here-but-yo u-don't (yet...) kind of feeling. Their lingerie is not only beautifully designed, but comfortable and well stitched even though most items are bejeweled with lace, diamantes, tassels and other lavish decoration. The collections are inspired by fantasy themes (at the moment it's a futuristic world of fantasy) so their boutique always has a playful atmosphere ready to inspire even the biggest bedroom bore. Whilst if open bras and burlesque pasties scare you, then they also have a wonderfully demure classic range and pretty hosiery to choose from. The staff are really sweet, clicking about the wooden floor in themed costumes, ready to find you different sizes and colours and are on hand to bring things back and forth to the changing room so you really feel as though this is a very personal shopping experience. Every girl deserves to have something from this special little boutique, so put your Bridget Jones pants back in the draw (or even better, in the bin) and celebrate true femininity.

People who have never been to Agent Provocateur unfortunately always associate it with the likes of…read moreAnn Summers. It is not. The range of lingerie is absolutely beautiful - amazing quality and really makes a girl feel her absolute best. If you need a bit of feel-good retail therapy definitely come here! The underwear sets are wonderfully made with fine detail that you just wouldn't find in any of the high street shops. They also have playful themes which sounds a little tacky but actually isn't and the garments are fun but wearable. Probably the best part is the gift wrapping - your goods are carefully wrapped in gorgeous paper that makes your purchase feel totally exquisite. Boys - if you have any apprehensions about buying your girlfriend underwear, buy it here and she will love you forever!

Tallulah makes an event out of buying a bra. The shop on Cross Street hangs knickers provocatively…read moreacross its window and nightdresses on a clothes stand by the door. There is a very deliberate feel of old fashioned romance and 1940's glamour to the whole place. Although there is a very limited selection of stock (understandable given the size of the place) the owner is very helpful and makes a real effort to find a size and style that will suit. She's not one of these awkward, obtrusive bra ladies either, you know the type that pull at the curtains before you've got time to make yourself decent? After turning on the changing room radiator for me so that I wouldn't get too cold, she left me pretty much alone, only interrupting to occasionally poke another option through the curtains. I love the set that I bought even though I could have got three for the same price at M & S. The owner knew it was just for me but she still spent the time wrapping it up beautifully in tissue and ribbon. It's touches like this that make the occasional spending splurge worth it! As I was leaving I noticed that they have a beautician's upstairs too. Although I'm yet to try it out it's definitely on the cards after all the great service I received.

When I came to Tallulah (Hopefully named after Ms. Bankhead), they were having a party. I was…read moreinvited in and offered a drink anyway and was able to browse after hours. I didn't drink the wine or nick Ferro Rochers ( I should have) but I had a good look around. Tallulah is a small shop, actually very small selling pretty lingerie that is really expensive and silky. All the lingerie here is nice but a silk robe here will cost you a hundred pounds and a silk sheath will cost you at least 70. There are a lot of designer names to be had like La Perla. You can also get private fittings. A lot of the time, this shop is closed and is viewable only by appointment. The Verdict: No bad for sexiness, labels. I think a lot of women will go crazy for this store. Good for a present for your girl. I'll stick with latex.

Finally there is a Victoria's Secret store in Europe ! I came all the way from France just to shop…read morehere !!! And I can tell you that it was totally worth it :) The store is absolutely gorgeous ! 4 floor of luxury, of decadent lingerie, of colorful panties and so much more !! I was in heaven, totally. You can find all the Victoria Secret collection. On the ground floor, start with some panties and bras as well as the bikinis and all beach clothes, on the basement, the Pink collection with the traditional yoga and lounge stuff, on the first floor, more lingerie and sexy neglige and finally on the last one, a vip fitting room. And, everywhere in the shop, you can see some of the angel's costumes, that were used on the catwalk at the last Victoria Secret Fashion show. Amazingly beautiful ! Too bad you can't buy one of those. Now it was time to have a look at all the pretty things and to make my choice. Which is not the easier part, trust me ^^ I wanted to buy some more panties that I've had discovered back in New York, when I entered for the very first time in a Victoria Secret store last year, as well as a new bra, and a neglige for my birthday. The choice is huge, it took me some time to see it all and find exactly what I came for. I was so happy :-) Then, a bad surprise it me when I saw the tag price... 27£ for 3 panties ???!!! 55£ for a simple coton white bra ???!!! You gotta be kidding me ! That's a little too much ^^ I can't believe it. Anyway, I bought the panties but not the bra, way too expensive for me. I remember that it was much less expensive in NY, so maybe next time I'll go there instead of London, when I felt a urge for VS shopping ! Lol To end my story, despite my bad feeling about the prices, I would say that I'm very happy that I visited the store which is absolutely amazing. End even if you're not a VS fan like I am, you have to come and see the store ^^ You won't regret it !

Beautiful shop with many choice : lingerie, accessoires, perfume…read more.. The boudoir Spirit of this boutique is too charming and project us in other world. I love to see the complète look of the fashion show just in front of us. I Think the best Victoria's secret shop with New York

Yes, it is an expensive place, but well worth the price in terms of selection, quality and service…read more Some of the most exciting and fun lingerie my wife has ever found. Isadora was incredibly helpful with fit and selection.

Coco de Mer in London reminds me a lot of Kiki De Montparnasse in New York: darkish, sultry with a…read morenice balance between erotic and educational. To me, the judge of any store of this variety is the quality of the brands they carry, and the ones of note for me are: Jimmyjane and LELO. Immediate points for Coco de Mer as they carry both Jimmyjane and Lelo. The shopgirl who helped me was knowledgeable and showed me a couple of other options I wouldn't have thought to ask about on my own. I really liked the feel of the YVA by Lelo, but the price tag was a bit out there (though considering it's £896 on Lelo.com I shouldn't be surprised.) However, the gold Little Something was over £200 at Coco de Mer but on Jimmyjane.com it's just $158 (the equivalent of £105.) Something's wrong with this picture. Right? Besides the price inflation, I found the book section lacking. Primarily how-to books and I didn't manage to spot a single Susie Bright title. Surprising.

I could not leave this shop. I seriously thought I was going to go into debt here. I saw Latex. I…read morefelt Latex. I wanted Latex! The salesgirls egged me on. Told me I could try to a corset dress or a mini skirt, told me that they would specially fit the latex to fit me. I tried fingerless gloves in Latex and a Latex choker. I looked at Latex Panties of all varieties, Latex hat, even Latex nipple covers. I needed to buy everything in this shop. All I want is a gift certificate to this shop for Christmas and some fingerless gloves as my dirty little secret that I can wear in public (the best kind). Come to Latex Showgirls..you will not be disappointed. The staff is all female and great! Next door they do porn and vibrators but this store is very hot and very select. Channel your inner burlesque queen here or be a Bizarre model for a day. Get gear for fetish parties. Do the whole designer S and M look. Cross dress. Do whatever. L-A-T-E-X H-O-T!

I am from the states…read more I was in London for holiday and while my parents insisted on doing tours (boring), i decided to wander about on my own. It is a bit of a walk from the underground btw. Not a hike or anything, but you have to keep your eyes open. I noticed the many adult shops and actually knew at this partucular time, Atsuko Kudo was selling certain items whose proceeds would go to Japan relief efforts (it was about the time of that crazy tsunami the year before). Atsuko Kudo is a well known name for latex wear: and not just sexy knickers. I've seen beautiful dresses, too! The building is a bit easy to miss. Then you get there and realize there is a buzzer. I was a bit worried, especially since it wasn't as busy a rue comepared to other parts of London. I felt it was borderline suburbia. The staffers were very nice and knew what I was talking about when I mentioned the Japan relief items. I had to describe it a few ways but we met on the same page. They also gave me a few tips as far as other adult stores I was searching for since I did a mix of yelping and london based search engines to compile my shoppe list. A lot of my shoppes were closed, which is why I had a mix of anxiety and dismay when I saw their building and buzzer: I still wasn't quite sure it was Atsuko Kudo vs being a random unmarked business.

I was very pleased to find S L Privee lingerie boutique in Richmond! Susana is such a lovely…read morecharacter, she knew exactly how to take all my needs into consideration, she knew better than me what I wanted or needed in terms of lingerie! Bra fitting was a free service, which is great as I haven't had this done before. I think I've been wearing the wrong size all along. I feel really great, I was welcomed to the shop, attended to with 100% attention and I left feeling fabulous and sexy :) Will definitely visit again, many thanks!

S L Privee Lingerie boutique in Richmond Surrey is a charming, welcoming and quite a unique place…read moreto go and get your luxury lingerie! Bra fitting comes for free, which is always great, however also the lady, Susanna who founded the boutique, has a personal way of dealing with her customers. I can certainly say she told me honestly what she thought of my old lingerie and where I should put it :) I was happy that I got professional, honest and really encouraging service for once and felt million dollars when leaving the shop. The experience really made me feel great and good about the whole day. I think I will definitely visit again! Many thanks!

I love this 40s inspired lingerie boutique. We seem to have lost some glamour since then but I've…read moreseen more and more of these independent stores opening up to revive a byegone era, especially since Burlesque has become so popular once again. The gorgeous boned corsets are a bit out of my price range and I'm not entirely sure about the pointy bras, but the retro seamed stockings and french knickers are super sexy and pretty reasonable too, starting at £4.50. If you want accessories to finish your look they also got satin gloves and of course high waist suspenders! Et voila, you're Ava Gardner.

I love boobs. I really do, but sometimes they get a little boring. "Boring?" I hear you cry... Yes,…read moredown right boring. I'm mean, there they are sitting on your chest, being all boobie-like. They can be pushed up, Wonder Bra style, or minimised down, M&S style. Either way, that's about all they can do. Now What Katy Did, is she re-introduced vintage undies. If you have tits, you can't wear other people's bras, that's like borrowing a fountain pen; it's been molded by its owners personal style of movement and shape. So if you want to explore the bra and undergarment styles of the past, buying them vintage is pretty tough. But here, you actually can have a clean, freshly made 1950s pointy bra. Don't think Madonna, think Joan from Mad Men. I promise you they are sexy. They also do fantastic sets and burlesque undies, all a little crazy for me, but fun to try on. The staff here, I will say, are very helpful, not very friendly but they certainly know their products and will advise you as to shape and style as well as sizing. This is a specialist undies shop. And if you want a new look for your boobs, you'll find it here. The shop is just inside the small arcade by the side of The Portobello Green Market.