I came across this lingerie brand recently at a small showcase in a bar. It's definitely one to…read morewatch for the future. The first collection was the Lee-Lee collection inspired by burlesque dancers. It is baeutiful girly frilly knickers, slips, bras and even a tutu! Each piece is handmade from either cotton or silk, and the detailing and care that has gone into it is obvious. I particularly like their website shop that opens with an animation of red velvet drapes to scenes of an art-deco / bordello inspired house! Pieces seemed to range from £30 for pants up to £125 for a basque or silk slip - not too bad when you compare it to some of the other brands locally at Spitalfields etc. I'm told by the designer that the next collection is out soon, so check it out!

Even though it was freezing cold outside, I was too excited about exploring what bizarre new treats…read morewere on offer at Sh this visit to accept the offer of a cup of tea or coffee from the sales assistant who lept up to greet me on arrival. Some people might need a warm beverage to relax them when confronted with the plethora of pleasure giving devices presented in this sexy grotto, I am not one of them, although I have to say, what a lovely touch. What I love about Sh is that they cater for girls and understand that most of us don't want to be confronted by a huge, black wobbly dildo when entering a store. Not to say that you cant buy one, or one covered in spikes or made out of glass or attached to a harness here (you get the picture) but they are tastefully presented and surrounded by feathers, bell adorned nipple tassles and rhinestone handcuffs amongst other wonderful inventions. The staff are pleasant, very knowledgeable and discreet, my first visit to the store was to buy a vibrator and the sales assistant recommended several, based on personal experience and sent me away very happy indeed with a waterproof 'Jessica' (£22). The variety of toys for men and women here rivals any similar store that I have visited and they also have a good selection of lubricants, literature and underwear.

It was the most comfortable experience coming into the store and purchasing my first toy! I felt I…read morespent a long time comparing the different items but I'm glad the ladies helped me out by answering the random questions I had, telling me their honest options about the models and giving me time to look without pressure. I truly appreciate their expertise and I highly recommend to come here if it's your first time or if your shopping in general! Also the cup of tea is quite generous! Thank you again ladies!

This is such an old-time glamorous place to shop for lingerie. There's real sense of nostalgia for…read morethe lost reverence women had when it came to shopping for their underthings. Everything here is such a fanatic combination of rich satins and delicate laces... styles that are both subtly alluring and fiercely sexy. The window displays are ever-changing and never fail to woo me inside... with very few exceptions (most waspies just aren't that flattering...) I could easily cart off all of the darling nighties and luxurious knickers they have hanging on their racks. They support and carry a lot of more boutiquey labels and independent designer brands - which means you'll find stuff here that you won't anywhere else. They even have a line for expectant mothers (literally, yummy mummies, oy). This is also your place if you happen to be in the market for a corset or any other burlesque type fashions - they can even hook you up with the same satiny corset designed for Ms. Dita Von Teese.

The service, selection and quality are all great. Well stocked and easy to get around in the shop…read more Highly recommended

A nice bar for a cocktail in the late afternoon. Friendly atmosphere, well located, and reasonably…read morepriced.

To actually be open. The shop is not here at all. What a wasted journey. At least take your name…read moreoff the list.

Adult stores usually give me the heebie jeebies, the tacky lighting and huge toys thrust in your…read moreface are enough to put anyone off. Madame Liberty is a refreshing change. The online retailer is new in town but has been launched in an attempt to revolutionise the industry. The sex toys on sale here look beautiful enough to display as ornaments! They stock the major brands including LELO, Jimmyjane, Icicles and Vibe Therapy, all at great prices. The checkout process was unbelievably smooth, no sooner than I had seen what I wanted, it was in my basket and purchased. Delivery is free over £50, which wasn't hard to achieve! I think Madame Liberty will be one to watch as she could rival other well known stores.

Yes, it is an expensive place, but well worth the price in terms of selection, quality and service…read more Some of the most exciting and fun lingerie my wife has ever found. Isadora was incredibly helpful with fit and selection.

Coco de Mer in London reminds me a lot of Kiki De Montparnasse in New York: darkish, sultry with a…read morenice balance between erotic and educational. To me, the judge of any store of this variety is the quality of the brands they carry, and the ones of note for me are: Jimmyjane and LELO. Immediate points for Coco de Mer as they carry both Jimmyjane and Lelo. The shopgirl who helped me was knowledgeable and showed me a couple of other options I wouldn't have thought to ask about on my own. I really liked the feel of the YVA by Lelo, but the price tag was a bit out there (though considering it's £896 on Lelo.com I shouldn't be surprised.) However, the gold Little Something was over £200 at Coco de Mer but on Jimmyjane.com it's just $158 (the equivalent of £105.) Something's wrong with this picture. Right? Besides the price inflation, I found the book section lacking. Primarily how-to books and I didn't manage to spot a single Susie Bright title. Surprising.

Just love this brand and to be able to try the clothes on was a privilege when you usually have to…read moreorder by mail. Sizes are small so if you can't visit. Always try one size bigger than yours.

Man, I luv this shop! It's a great shop for Vintage inspired Rockabilly clothes!…read more The dresses are designed for real women with real figures! Beautifully cut - to accentuate a womans fine figure! All the dresses are 40's & 50's style glam, very sexy and colourful - fun designs! They also stock coats, tops, skirts, cardigans, bags & shoes!! They are relatively cheap - especially the sale items. These are not designer pieces but they are based on the 40's & 50's design! Imelda May - Irish Rockabilly singer has brought this style back to the main stage - check her style out - she luvs this shop! Defo recommend for something a bit different from the current main stream of female clothes designs! Oh, the girls that work there all wear the clothes too, they look awesome! (There are a few branches around Town)

Exotica (Knickers From Brazil) is something I stumbled across by accident, amongst other shops, in…read morea small Parade that I was using to shelter me from the rain. I am vaguely aware that with Christmas coming up, I should start looking for something cheap and cheerful for my girlfriend, and something like.. underwear, garments like that, aren't something I've ever really shopped for before. I feel too intimidated by shops like La Senza and Anne Summers, too expensive and up market for me perhaps. So this place, with its 70% off sale, seems to be right up my alley. What I will say about this shop is it's tiny. The woman behind the till, a harassed looking lady who seemed happy to be quite harassing to me about what she must have saw as my 'impertinent' questions, didn't give me the time of day.. perhaps seeing that I wasn't a nailed on customer, she was happy to be haughty. The selection of knickers was excellent though and the stock is cheap enough so that I know I will be back later once I've stealthily obtained some measurements..

The lovely women working here were nothing short of fantastic. So kind, attentive, & willing to…read moreanswer any question you may have. Also, as someone from the US, I haven't been able to try on bras in a store back in America since I was maybe 16. So coming here and having a wealth of options was honestly overwhelming, but soso healing. Your boobs are normal!!! The people at Bravissimo help you remember that

LOVE LOVE LOVE this company! I owe the fact that I can stand up straight to them! I usually buy my…read moreBravissimo bras and swimsuits online and the only physical store I've been into is this one at Covent Garden. The store is easy enough to find and is nicely situated in Covent Garden which is great for shopping and eating. The store is bright, well presented and the lay out is good. The downstairs fitting area is very luxurious with lovely décor and a nice couch for bored husbands/boyfriends to sit and wait. The staff are plentiful, very knowledgeable and extremely polite, professional and friendly. I went to be measured as I realised one day that I had absolutely no idea what size I was and that every bra I owned was rubbish and didn't support me at all. The young lady assigned to fit me was very friendly and asked if it was OK for her to be in the changing cubicle with me whilst I was trying on bras which I thought was a refreshing change from the M&S fittings I've had where the assistant will just barge in on you no matter what state of undress you're in. Bravissimo don't believe in measuring women with a tape measure as apparently this is not at all accurate. They do it mostly by eye and it's a real skill. The girl who was fitting me told me it was her first time and when she called her supervisor to check if she'd made the right decision in determining my size, she had got it spot-on and I was very impressed! As it happens, I had been wearing a 38D when in fact I was a 32GG! Once we knew what size I was, she asked me what kind of styles I liked and went to fetch me some things to try on. I can't fault the quality of service at Covent Garden in the slightest. Where the store does fall down is firstly in the organisation of the stock on the racks. On the day I went, it was early and there were hardly any customers yet all the stock was completely out of order. You would think all the sizes would run from smallest at the front and have the biggest at the back. However, once I knew my size I had to spend ages going through the racks checking the labels on every single bra because they were all over the place. The second problem I have with this branch is that there was not a lot of selection. There was only a teeny tiny fraction of items available in the store that are available on the website and in the catalogue. There also didn't appear to be much of the newer lines in the store - a lot of what they had there seemed to be from the last catalogue and not the most recent one. However, you can order anything you want for home delivery and there is no delivery charge if you order in-store. Lastly, knickers. On my visit to Bravissimo in Covent Garden, every time I found a bra in a style I liked and spent ages rifling through all of them to find one in my size, I could never find any knickers to match. It was very frustrating and I ended up ordering most of the stuff that I had gone all the way from Hackney to Covent Garden to buy and bring home.