Astonished no one has reviewed this shop; it's an iconic brand. This is in a rapidly gentrifying neighborhood - last time I was in London there were a couple of similar fetishy shops and this is the last holdout.
If you're a larger size, ask for help. I was too timid on my last trip and after just browsing came away emptyhanded. This time I spoke up and they were really helpful: I bought a couple of nice pieces. I like vinyl/PVC and while this is mostly latex, they have some vinyl. Selection of styles and sizes is of course more varied on their website, but trying stuff on is the point.
Clothing downstairs (a bit packed in) with the occasional wig/accessory. Toys, etc. upstairs; didn't go upstairs on this trip so I can't comment on the stock. Several dressing rooms. They stock some fetish magazines (Skin Two, etc.) and you can pick up a free guide to local fetish/burlesque events. Open late; you must be buzzed in. read more