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New Leaf Community Markets

3.4 (75 reviews)
Open • 8:00 am - 9:00 pm

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The cupcakes were good at least
Billy P.

Tempeh- you offer this at all of your sandwich bars for a vegan option. Sometimes you have it, and then when you don't, you have no clue how to handle it. Here's how: train your employee to know what tempeh is, how to say it, how to prepare it, and where to find it in the store, so that when a vegan customer is giving you money for one, you give them what you baited them into your store with. Sometimes you have it. Sometimes you're fresh out. Sometimes you go and get some from the shelf (best choice). Sometimes you don't and just want us to choose something else. What else? Chicken? I would be surprised if anyone wanted your FTLAT and would sub animal parts- but maybe your tempeh is good enough for Meatmouths- which is great...so stock your tempeh! And advertise it! Employees being scared stiff and then trying to find a manager to make the easiest decision for them is...well I'm not going to start in on your employees (Itzel from the receipt was great) but your managers can't even agree. At least get on the same level of ineptitude. Sometimes they're two star service sometimes one...I'm looking for at least a three! Maybe I'll Yelp again one day and bump your score. But motivate yourselves y'all. Sandwich speeds, tempeh replacement speeds, delivery of similar management directives...

Dairy
Julie L.

I LOVE going into grocery stores all over the world and the Aptos New Leaf Community Market did not disappoint. The moment you walk in you see fresh and beautiful produce and flowers. The aisles look great and are loaded with snacks, different types of flour and baking items, a wide variety of cheeses and chocolates, fresh meats and fish and so much more. They have the best marionberry pie I've ever had. The crust was flakey and the filling sweet and the perfect consistency. They have a coffee bar, soft serve ice cream by Strauss and prepared food and even a make your own poke bowl. You can wonder around the aisles and have fun getting new food items and cool stuff for your pet, baby or yourself (lotions, organic body stuff). This is a top notch store for sure and if you have the time just enjoy wandering around.

cars parked outside
Elizabeth I.

Awesome market . Awesome employees . Very nice deli, bakery, salad bar, hot bar, pizza ect.I recommend that you come and check this place out .

Clean & spacious!

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3 months ago

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9 months ago

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10 months ago

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1 year ago

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8 months ago

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7 years ago

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3 years ago

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1 year ago

Always shop at New Leaf. No other market unless it's snacks. Produce at New Leaf is tasty. Great selections of just about everything.

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2 years ago

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4 years ago

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2 years ago

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2 years ago

Prices are too high & they only have Senior Discounts 2 days a week; Staff of Life Senior Discounts are every day.

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Nicole Vuletich

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2 years ago

Excellent produce, excellent meat counter... excellent deli. Check out is quick. Love the 60 + discount tues and Thursday.

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Nicole Vuletich

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2 years ago

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4 years ago

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5 years ago

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4 years ago

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4 years ago

Used to be privately owned now sold out to corporate. Uses canola oil like WF now, even in its house made pork sausage. Such a bummer

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2 years ago

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6 years ago

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Page 1 of 2

Ask the Community - New Leaf Community Markets

Review Highlights - New Leaf Community Markets

“My husband and I love this New Leaf, and not just because it's a new New Leaf (less than a year since they opened).”

Mentioned in 2 reviews

Read more highlights

AJ's Market - Teriyaki Chicken Rice Bowl

AJ's Market

4.1(221 reviews)
2.1 mi
•$$

A real Italian deli in Boca! authentic all the way, and so many delicious dishes to choose from…read moreI will be back and try many different items on the menu Expertly done and a true treasure

If you ever imagined what a friendly urban NY do-it-all local market with deli, butcher, coffee…read morestation, and ethnic selection would look like, then AJ's Market at the Chevron gas station in Soquel will completely change how you think about convenience stores. Yes, they have gas and a car wash, but that is just the beginning. Inside, there is a gourmet kitchen serving up locally harvested seafood and Harris Ranch meats. The burger here is hands down one of the best in the county. It is technically fast food, but nothing like what you would expect from that term. AJ's goes way beyond typical gas station fare. You will find organic produce and treats from around the world like English biscuits, real maple syrup, and a Southeast Asian spice rack. They also offer an impressive selection of local wines, baked goods, ice creams, and coffees. Owner Akhtar Javed, originally from Pakistan, opened the market in 1987 after falling in love with Santa Cruz. He became a local legend after the 1989 Loma Prieta Earthquake when he let customers take what they needed and pay later during the power outage. AJ's Market is a true gem and worth the stop whether you need gas or not. P.S. AJ also carries dried cuttlefish so you don't have to travel to San Jose or find a Ranch 99. P.P.S. In addition to the coffee station, they also had a full cooler of Marianne's Ice Cream!

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AJ's Market - Zz Plant

Zz Plant

AJ's Market
AJ's Market - Outside of AJ's Market

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Outside of AJ's Market

Trader Joe's - Main entrance

Trader Joe's

4.1(125 reviews)
3.9 mi
•$$

Along with the ocean breeze, perfect weather, and super surfers, Capitola-by-the Sea also offers…read morethe always popular Trader Joes! In an area of very expensive everything... TJs is a welcome sight. The Santa Cruz area is saturated with grocery choices. From quality, high-end (New Leaf, Delux Market, Shoppers Corner) to the usual suspects (Safeway, Nob Hill). Prices are steep. Away from home, I always hit up TJs for the basics. Breakfast items, fruits, cheeses, snacks, and alcohol. The joy of familiarity is wonderful. And this TJs location is a standout. Super clean, organized and the untraditional store layout which gives a spacious feel so rare in 99.9 percent of TJ stores. The amount of shoppers must be immense... locals and the never ending migration of tourists. Yet the store maintains a fully-stocked inventory and helpful employees. Yes!!! So other than a Piña Colada by the pool, having such an awesome Trader Joe's down the street and around the corner on vacay is priceless! Cheers!

A few weeks ago, I brought to the cash register at the Capitola store my shopping cart including 2…read morebottles of Lambrusco wine. A senior woman cashier asked me for my ID card. I told her I was and looked 88 years old, and that I never was asked for my ID card at any Trader Joe's stores before. She insisted, claiming "It was the law!" I refused, mainly for privacy. The manager was called and he agreed with the cashier. So I left leaving my full shopping cart at the register. I got my wine at the Santa Cruz store without my ID. Keep in mind that ours is one of the states that does NOT want to see your ID card to vote.

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Trader Joe's
Trader Joe's
Trader Joe's

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Whole Foods Market

Whole Foods Market

3.1(218 reviews)
3.5 mi
•$$$

I was not as impressed as I thought I would be. We went first thing in the morning so they were…read morestill doing some stocking and some aisles were almost inaccessible. We were having trouble finding what needed and it happened to be in one of those aisles. There was a very kind person working who noticed us and stopped to come help. He was amazing! He was willing to stay with us until we found everything we needed. He didn't seemed rushed and he was happy to help. The store also offers an Amazon returns kiosk. The cashier that checked us out was friendly and helpful. Overall the best thing about the store is the people working there. They made the difference in the experience!

Butcher Counter at 41st Location is a Problem: The rest of…read morethis Whole Foods is genuinely great, and the staff throughout the store are friendly and helpful. Unfortunately, the butcher counter is a serious weak spot -- both in quality and service. On the craft side, the butchering is sloppy. The NY strip steaks are being cut from the nerve end of the loin, which any skilled butcher knows should be repurposed rather than sold as premium full strips. The pork chops have the same problem -- end cuts with that ragged, uneven "cap" where the muscle narrows are being sold right alongside uniform center-cut chops, at the same price, with no distinction made. These aren't nitpicky complaints; they're basic standards that a full-service butcher counter should meet. With one notable exception (there's one guy there who's actually great - tall, Caucasian, ~30 YOM), the service ranges from indifferent to actively rude. Expect to be ignored before anyone acknowledges you. If you order half a pound of ground beef, they'll grab two-thirds of a pound and start wrapping without asking, then get an attitude if you point it out. Ask for two pork chops and you might get one that's half the size of the other. Request specific pieces from the case and you'll be treated like you're being difficult. The biggest issue for me: they wrap chicken directly in butcher paper without a plastic bag first. I learned this the hard way when chicken juice leaked all over my refrigerator overnight. That's not just sloppy -- it's a food safety problem. I want to support this store, and I genuinely enjoy shopping there. But the butcher counter's combination of poor technique and poor service means I won't shop here if I need to buy meat. It's a real shame.

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Whole Foods Market
Whole Foods Market
Whole Foods Market

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Sunnyside Produce - MelRoc organic LOCAL berries

Sunnyside Produce

4.5(40 reviews)
3.1 mi
•$$

I recently left a pretty scathing review of Capitola Produce Market near Gayles Bakery because the…read moreexperience there was genuinely disappointing. But right afterward we came to Sunnyside Produce and the difference was night and day. That contrast made me realize how important it is to give credit where it's due, especially after calling out bad service somewhere else. Sunnyside absolutely deserves praise. From the moment we walked in we were met with kind helpful people who were actually attentive and happy to assist. There was no attitude or indifference, just friendly efficient service. The team here clearly cares about what they do and about the customers walking through the door. The produce is fresh vibrant and well-organized, with a great mix of organic and local options that are thoughtfully stocked. Everything looked clean and cared for from the shelves to the displays, and it made shopping here feel relaxed and enjoyable. The prices are solid too, better than most other local places when you factor in the quality. It does not feel overpriced, and you actually leave with the sense that you got value for your money. What stood out the most to me is the atmosphere. This place has a soul. You are not just shopping, you are being welcomed. That is rare. After our visit I felt like this review needed to be written not just to balance out a negative one, but because Sunnyside Produce genuinely deserves recognition for doing things right. If you are looking for a place with real service, real food, and real people, this is it.

Excellent produce market in Soquel .They have a very nice assortment of fruits and veggies.Plus an…read moreassortment of other items like dip chips ect.The employees here a very helpful.They have a nice parking lot

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Sunnyside Produce
Sunnyside Produce
Sunnyside Produce

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New Leaf Community Markets - grocery - Updated October 2026

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