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    Marvel Frozen Dairy

    4.2 (41 reviews)
    Open 11:00 am - 11:00 pm

    Marvel Frozen Dairy Photos

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    Recommended Reviews - Marvel Frozen Dairy

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    Vanilla ice cream with crunchies / rainbow sprinkles
    Erin G.

    Great ice cream. Pretty long line any time of day- obviously everyone wants ice cream at the boardwalk so it's pretty hard to get around that.

    Darren N.

    Fast service and ice cream is really good. A small vanilla cup is $6 and a large milkshake is $8.50 Nice place to stop by if you are waiting for the 5pm free beach entry.

    July 9, 2024 - Broadwalk
    Ann B.

    July 9, 2024 - Honestly the ice cream was nice. But the customer service was lacking so much. The girl serving us seemed like she didn't want to be there. Not a smile or any help with the order and it's not like anyone was in line after me. She straight up was just an unpleasant person. Compared to her coworker who was helping a family beside me. That girl was so friendly and patient with the family. I just thought maybe because of the weather or maybe she was just tired. But anyhow we enjoyed the ice cream. Won't be going back, not even in dream.

    Maria K.

    Delicious ice cream with a gazillion flavors right on the boardwalk! Super friendly staff too! Oceanfront ice cream doesn't get better than this! Highly recommended!

    The shot.
    Josh G.

    I'm going to attempt to make this a super fast review because there's not much to say here. It's Marvel. Done. Okay, maybe not that fast because I should mention that this is in fact the good ol' Marvel you know and love to devour after a day at the beach. Except it's not the location along Lido Blvd that often gives you a pound of anxiety trying to park in their busy lot before finally getting your frozen sweet treat. Instead, this second Marvel spot is snuggled into the Long Beach Boardwalk and honestly it feels like it's always been there. A vintage ice cream shoppe-look from the outside with the same setup of window ordering found at the OG storefront. What's also the same is the quality and deliciousness you get with each cup or cone of Marvel. My trip to this beachy location actually came on Father's Day where I indulged in a chocolate vanilla swirl dipped in a peanut butter bonnet. Even on a not-so-hot day that didn't actually involve basking on the beach, this cone of tastiness still hit the spot, as it always does. Overall, you can't go wrong with Marvel no matter which location you choose to visit. Though to be honest, perhaps this Long Beach Boardwalk setup is just a little more inviting when you can grab your ice cream right off of the beach, turn around, and stare out into the ocean. Well, maybe this wasn't as quick of a review as I intended, but it still got to the (eventual) point that Marvel is the best.

    Pistachio soft serve with rainbow sprinkles on a waffle cone.
    Christine P.

    First time here and wow!!! Their soft serve was sooooo good! I don't know how else to describe it, but the soft serves felt like it had so much more flavor than other soft serves I've had. Soft serve is my favorite type of icecream! I got the pistachio with rainbow sprinkles and my son got the cherry dip vanilla. Behind the counter working were young adults probably in their late teens? They were super friendly and nice, i even took a bit of time bevause my 3 year old didn't know what he wanted and they were super patient! My son loved the icecream just as much as I did & he keeps asking to go back! I love that this place is on the boardwalk, cause eating icecream on the boardwalk?!! What beats that!

    Exterior
    David R.

    Since 1951, so they must be doing something right . The place had a nonstop steady stream of customers and everybody seemed happy to exchange their fist for cold ice cream on a hot day. Ordered a small coffee ice cream with peanut butter bonnet myself for $6 . This might look like a bargain in a few years if this inflation keeps up. Crazy times in America.

    Erika P.

    Truly the softest of soft serves. I got the classic vanilla with rainbow sprinkles and it was absolutely delicious. They have a few tables on their deck but since it's conveniently located right on Long Beach boardwalk you can easily grab and go. My only recommendation is that you get a cup along with your cone because this ice cream will definitely melt faster than you can lick.

    Strawberry pistachio swirl soft serve
    Jennifer R.

    Marvel's ice cream is soft and delicious! I've been to both locations and wasn't disappointed. Over the summer I really enjoyed their pistachio and strawberry swirl at their beachfront outpost. The staff is nice enough. There no real "ambience" since they're an outdoor establishment- order your ice cream and go. You won't be disappointed!

    Pistachio soft serve with a mix in a waffle cone
    Celine C.

    After a fun walk by the beach, my partner and I got the pistachio with a mix in a waffle cone for about $8. The pistachio soft serve had a pleasant artificial pistachio flavor and the mix topping added a nice texture. The waffle cone waffle cone was crispy and held the ice cream well. A nice summer treat!

    Vanilla cup with hot fudge
    Andrew I.

    After a long weekend at the beach, we decided to get a Sunday night treat. We came here based on family recommendation. Nice little spot right on the boardwalk. It says since 1951. I don't know that is the company or this location. There was a big line, but it moved surprisingly quick. $17 for four people to have ice cream was a nice treat. I got a vanilla cup with hot fudge. Pretty basic, but delicious. Very creamy and sweet. The hot fudge melted it just enough to make a nice mixture on the outside. We enjoyed our treats on the benches not far from Marvel. Will definitely be returning on my next trip to Long Beach.

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    6 months ago

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    10 months ago

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    9 months ago

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    6 months ago

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    3 months ago

    Good icecream but servers aren't always the best ,location is great in the summer but amazing atmosphere

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    2 years ago

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    3 years ago

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    3 years ago

    Awesome tasty to . Definitely recommend this place! On a hot day, more to love.... Definitely visit

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    5 years ago

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    4 years ago

    No prices on the website. Phone disconnects when you call. Doesn't answer my question when sent through their IG page. Not a good sign.

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    Ralph's Famous Italian Ices - Imagine, right now, diving into this!

    Ralph's Famous Italian Ices

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    Cherry ices

    Ralph's Famous Italian Ices - Cherry is my all time fave, what's yours?

    Cherry is my all time fave, what's yours?

    Ralph's Famous Italian Ices - Front / Ordering window

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    Front / Ordering window

    Marvel Frozen Dairy - icecream - Updated May 2026

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