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Jondie

4.1 (14 reviews)
Closed 10:00 am - 6:00 pm

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Marcia M.

The Franklin Square area is a really lovely shopping, dining, and entertainment district that boasts a wonderful assortment of businesses on and off of Main Street. I have never really spent any time exploring this neighborhood and was delighted to spend a few hours there last week. I skipped around from shop to shop and ended up at Jondie after my visit to Emmaline. While Emmaline is a high-end boutique which offers contemporary designer wares that command some attention to your Visa, Jondie is a more affordable albeit less impressive option that is just across the street. I like what Jondie represents, as the shopgirl was warm and friendly and offered up assistance as soon as I walked in. I also appreciate that they proudly promote that this is a family-owned business that take a lot of pride in their scope of work. I noticed that much of the merchandise had Jondie labels which I was curious about... it appears that they design and manufacture their company brand with both the apparel and accessories collections that are sold in their store. Kudos to that! The store is comprised of two smaller rooms that are stocked with a wide assortment of super affordable clothing, jewelry, and accessories that include hats, scarves, and more. If you're an avid mall or big box retailer shopper, the price-points are similar to what you may find at a Sears, Francesca's, or American Eagle and you should consider giving this place a whirl so that you can support a local business. I personally didn't find anything that I "just needed to have" but did try on one trendy little black dress that had fun little fringe sleeves. It was priced at right around $65 and cute but in the end, I didn't like an awkward looking seam that was located down the front of the dress. Too bad... as I think that I probably would have purchased it but it just made the dress look cheaply made. I'm pretty picky when it comes to clothing construction and appearance so it may not have bothered some but I put the dress back. While I don't think that I'll personally be a regular at Jondie, I love that they offer fashion at a fractional cost. Why shop the mall when you can shop local and from such a great location! TIP: The second shopping area is in the back room (behind the fitting rooms) and has a full sales rack.

New piece to add to the collection
Tasha H.

Was in love with ALL of the jewelry here.. Very unique pieces.. Cute selection of sunglasses and clothes too!

The perfect hat from Jondie! I've gotten so many compliments on it!

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2 years ago

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3 years ago

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14 years ago

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13 years ago

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11 years ago

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10 years ago

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4 years ago

Cutest boutique in Franklin!! Love everything they have. They did NOT close-just moved across the street!!!!

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14 years ago

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10 years ago

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11 years ago

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9 years ago

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11 years ago

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11 years ago

What a great shop....unique pieces of jewelry and reasonably priced! Just a great selection!

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9 years ago

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Review Highlights - Jondie

Cutest place in downtown franklin, definitely just found my new favourite store.

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Philanthropy Fashion

Philanthropy Fashion

3.6
(36 reviews)
0.1 mi
$$

I love wandering in this store every time I am in downtown Franklin. It is so inviting, has great…read moreunique home decor, clothing, accessories & books. The staff is refreshingly friendly and never rushes me or hovers over me. Just the way I like to shop! I think this is especially important to mention because a lot of their merchandise is religious based so it is a unique experience that needs to be savored. Today, I purchased some Christmas Home Decor that I will treasure for years! I also stopped in their treasured Prayer Room. It is a little area in the center of the room where you can write down prayers on a tag and hang it on the wall. Others are encouraged to take a tag and become a Prayer Warrior for the person who left the prayer. Today, was a very impactful visit for me. I went into Philanthropy with a heavy heart because we found out our good friend that has been battling cancer was moved to hospice. The prayer room gave me peace & I left feeling a little lighter. Thank you Philanthropy for providing such a beautiful space that brings peace to so many! Whether you are on a visit or a local of TN be sure to stop here & experience this special place!

This shop is simply beautiful! Every detail is perfect! From the decor, the merchandise, the…read moremusic, the customer service, to the prayer room this place is simply stunning!! Absolutely loved it and hope to go back soon!! Well done!!

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Prayer Room- serene experience. Be sure to allow time to experience for yourself
Prayer Room- serene experience. Be sure to allow time to experience for yourself
Philanthropy Fashion
Philanthropy Fashion

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Tecovas

Tecovas

5.0
(3 reviews)
0.1 mi

If Johnny Cash and Southern hospitality had a baby, it would be this Tecovas…read more From the second we stepped through the grand double doors of this historic bank-turned-boot-paradise, we knew we were in for something special. The architecture alone is worth the visit, a preserved 1901 gem with rich wood, exposed brick, and ornate touches that make the place feel more like a museum than a retail store. But make no mistake: this store is alive and buzzing with charm, boots, and damn good people. We were greeted immediately by a tall gal (whose name I regret not asking) who handed my wife a sparkling water with all the grace of a Southern debutante. While my wife was lovingly coached through boot options by Suzie, aka the female Johnny Cash, I struck up a conversation with Bob, who told me the backstory of how he ended up with Tecovas. The man has stories that could fill a leather-bound novel. The entire vibe? Relaxed, intentional, human. No rush, no pressure, no chaos, just folks who clearly love what they do. That's a far cry from the hustle and bustle of some other Tecovas locations (cough cough South Congress in Austin). Even though this store has only been open a couple of weeks, you'd never know it. Everything ran smooth, the displays were beautiful, and the service was polished like a new pair of ropers. We walked out with a couple of small items and a whole lot of gratitude for such a stellar experience. Franklin, y'all got a treasure.

We recently visited Tecovas in Franklin to take advantage of their holiday sale. It's a beautiful…read morestore in downtown Franklin but the best part about it is the people. Everyone there is so friendly and helpful to see that you find the perfect boot, hat or whatever you're looking for. Walker was awesome and helped get a pair of boots shipped directly to me from another store because they didn't have my size. Great product and excellent customer experience!

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Jondie - womenscloth - Updated June 2026

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