Joli Boutique sets itself apart from the numerous other boutiques on Racecourse Road by emphasising a focus on dresses for the races. I suppose this makes sense considering Eagle Farm is just up the road. I never go to the races (call me crazy but spending the day getting sunburnt and watching people beat horses with a stick doesn't appeal to me), but I could easily find something nice to wear in here even if it was just out for drinks or whatever.
Joli prides itself on being abreast of the Spring Racing Carnival fashions and Melbourne Cup looks etc., but to be honest most their dresses could be worn almost anywhere. Probably can't say the same for the hats unless you really like to stand out in a crowd. Brands they stock include Harry Who, George Gross, and Olsen, but they also have a range of brands suited to a younger customer. Anyway, if you're off to the races or just passing by, trot in for a circuit (racing puns, see?). read more