Almost anyone can cut hair. Not everyone is a barber. A barber shop should be like a man-cave! I felt pampered in a manly-kinda way. Great cut, made my not fully grown in beard look decent. Worth every penny. I'll be back every 30 days or so. read more

If you want a REAL haircut from a real, classic 'Merican barbershop - where the barbers take true pride in their craft, this is the place to go. I'm 38 & I had my 1st haircut at Genes, going on 4 generations of kids in my family have all had their 1st haircuts there and as long as they're in business, we will keep the tradition going. Decent pricing, well worth it, cash only payments. Gene, Rick & the fellas there are wizards of hair cutting. Also the only place I trust to give me a straight razor shave. Go see the wizards today. You won't regret it. Clean, friendly, been around 25-30+ years with a well-deserved solid reputation. read more

Both Gene and Rick are still cutting hair, just in different places. Gene relocated to 6263 Jarvis Avenue in Newark. The shop is called World Hair Design, and yes, it's a salon. It's in the Sprouts shopping center, formely a Raley's. I've been twice, and it's a great place. If you like the way Gene cuts your hair, then travel the mile to the new place. Has the vibe changed? Sure. The shop on Thornton was amazing, but I can tell you that some of the ladies have the sass to make most of you feel right at home. Why did Gene and Rick move? The landlord of the strip mall on Thornton only gave 30 days notice to the businesses there, so everyone scrambled to find a new place. Gene and Rick just ended up in different places. read more

It's not just a haircut, it's a comedy lounge and psychologists office. Rick is my primary therapist and Gene backs him up with under the breath, high intellect humor. I sometimes wish my hair grew faster so I can enjoy the company of Rick, Gene and the whacky cast of customers more often. I've seen both give children's first haircuts so many times over the years. I don't know how they are able to keep calm, settle the kids and still give an outstanding haircut. The best! read more

Found the classic neighborhood barber shop I always wanted ! Went in for a beard trim and left exactly if not more than what I was hoping. Gene did an awesome job. We talked about how I wanted my beard and continued to talk throughout the whole process. He explained what was happening while he was trimming which was educating and as well as brought some peace of mind. I wanted a full looking sharp beard but needed some work done by a professional without removing overall length - I got just that. Lastly Gene said he enjoys cutting beards - I will be back for sure!! read more

I've been going to Gene's BS for about 3 months now. This guy is the real deal. You have to understand I have a skin condition called psoriasis that affects the scalp area. So I'm always a little apprehensive about going to a new barber. I informed Gene of my skin condition, he was well informed about the nature of the condition and even offered some advice on keeping my hair at a perfect length that wouldn't reveal as much of the "troubled" area. I honestly couldn't ask for a more customer conscious barber that really takes a invested interest in his clientele. The price point is fair for the service he provides. I used to go to a barber in a city over that did probably about as good as he does, but the price point was 25 bucks and it took about 45 minutes to an hour to achieve what Gene accomplishes in...(wait for it)....15 minutes! You can't beat it. *Just a note: Don't forget to bring cash - (I always do : ) ) read more

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So had to get the pre-Christmas haircut and I'm now ready to go! Flattop is perfect, as usual and also a great beard trim! Merry Christmas to all. Tell Gene you saw his review on YELP! It's bringing people in. Spread the word! read more

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If you are looking for a family style barbershop THIS is the place. When I first got there you can see how well connected the barbers are with their clients. They have great conversations that are similar to those seen between regular friends. Personally, I had a great experience with Rick, just getting to hear about his life story and giving him input from my own experiences, all while getting my hair cut! Good cuts from great barbers! read more

My son is 20 months old and he really needed a haircut. Looking online I decided I didn't want him to be super lined up with designs in his head AND I surely didn't want to go to a shop where the music playing or conversation would make me feel uncomfortable--there it was --Genes Barbershop! Perfect. I called ahead and spoke to Rick who reassured me that he was comfortable with my son being young. Totally professional and polite. I arrived at the shop and had to wait for maybe 15 minutes and it was a delight to observe the men there waiting. All were complete gentlemen and Rick and the other barber greeted every customer with a smile, a compliment, and by name. I didn't even have to tell Rick what kind of style I wanted for my baby. He just sat miles down and went to work! Overall I had a great experience and will definitely be back. Thank you Rick for being so flexible and patient with my son!! (I removed stars because after my first visit, it's been impossible to get an appointment. $16 a haircut for my toddler is pretty expensive after finding another shop. ) read more

Gene's Barbershop - My son didn't want the smock so he got a little hairy. No biggie. - Barbers Near Me - Newark, California

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This review is for my son who had his first haircut at only 3 months old. It's a family tradition to see Rick at Gene's Barber Shop for the baby's first haircut, but usually that doesn't happen until they're at least a year old. I was a little skeptical to see how this would play out since my son was so young...I mean 3 months, he's just learning how to have some head control! As we sat waiting (not too long) I was admiring the work of all three barbers. You can just see that it wasn't like a Super Cuts or anything of that magnitude, because they really took their time with listening to what each person wanted and doing it right. I was shocked to see them finish off with a straight razor, but that's what finished off each haircut! When Rick called for my son's turn, he had a warm and pleasant smile that made me feel a lot more comfortable, especially being in a barber shop for the first time. My husband sat in the chair while our son sat on his knees, each with their own smock on. And YES, they had a cute little kids smock which was cute for photos:-) Rick was SOOOOOO good because he was quick, very gentle, patient, and cut our sons hair better than I imagined for a 3 month old's first haircut! Rick knew it was our son's first haircut, so during the haircut, he saved some hair for our son's keepsake. To finish off this already wonderful experience, Rick filled out a first haircut certificate that they have there for that special memory. We come from Tracy, and I think we'll have to come back for his next haircut because Rick was THAT good! I mean come on...if it's got the barber pole outside, then it's got to be pretty amazing, right?! I highly recommend this not only for first time cuts, but for any guy who really wants a good haircut. (Our grandfather has been going here for years and it's been a tradition for all the grandsons and great-grandsons!) THANKS RICK! read more

Gene's Barbershop - Cutting hair for generations! - Barbers Near Me - Newark, California

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Update on Jan 2022: Rick is cutting hair near old town Union City. Call him to make an appointment (510) 449-9901.

Leaving a review on behalf of what I witnessed with my dad. He recently broke his right wrist and was unable to shave. I brought him here for a shave and he was thrilled with the results. The barbers are really friendly and produce great results without sacrificing efficiency. They were surprisingly busy for a Tuesday afternoon, but I think that speaks to the quality of the work done here. Glad we stumbled upon this place and they were able to bring a smile to my dad's face. They now have a new loyal customer. :) read more

I just left Gene's with my beard freshly trimmed; Gene's IS old school! I used to come here with my dad as a kid but now, as Gene points out, all in good fun, I don't have the need to get my haircut anymore. I usually have my wife trim my beard but I thought I'd make my return to Gene's and give him a shot. He definitely didn't disappoint! Gene even remembered me and my dad, just like he seemed to know everybody that came into the shop, greeting people by name and just very friendly. Like I said, this is an old school barbershop, very chill and friendly. If you go, don't forget your sense of humor because Gene likes to give people some good-natured teasing and he also likes to make jokes and tell funny stories. Anyways, my beard turned out just as I wanted and I'll be back for sure; thanks Gene! read more

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Gene is a master of his craft in the highest sense of the word. I've gone to his barbershop several times over the years and I have always left feeling freshened up with a stylish haircut. The level of detail and precision that Gene possesses can only be obtained through years of hard work and dedication, and you are only doing yourself a disservice by not getting a haircut from him. You will get more than your money's worth from him. read more

Everyone! Rick is now at the Millennium Salon in Fremont (3909 Stevenson Blvd # F). He is no longer at the place in Newark. Head over there for your cuts. Rick's doing OK, but has had some bumps after Gene's closed so suddenly. Let's all show him we appreciate his work! read more

No words to explain just love this place after one visit Iv visited many barbers but this place tops it all read more

First time at this barber, stopped by on referral from coworkers ! It was an old time barber shop , had that feel of sports , memorabilia and back in the day . The sounds the smells , just like going back in time to my childhood ! Gene The owner cut my hair and styled an over grown beard . I will be a regular customer from here on out . Prices are good , the quality of his work is over the top !!! Not in a hurry , making sure he's left no stone unturned ... Thank you gene for taking the extra time to see that I was satisfied ! Kevin The minus 60 guy read more

Most of my life, I've been getting those 8 dollar haircuts from those Asian shops. I left with a different haircut each time. They were consistently inconsistent. I will not subject myself to these mediocre haircuts anymore! I decided that I should spend a little more and get my hair cut exactly the way I ask. Due to the high reviews, I checked out Genes.I walk in to a warm greeting from Gene. Everyone who came in had appointments to see Gene. The other barber Rick called my name to his chair. I'm thinking "mannnn I wish Gene was cutting my hair. I mean, his name is on the door." My doubts were put to ease when Rick was done with my hair. He did exactly what I asked for and we shared lots of great stories. They have one other barber but he was on vacation. You know this place is old school awesome when they have that red, white, and blue barber pole. They also finish you off with a straight razor! They are really great people who cut hair very well. I definitely recommend checking these guys out. The shopping area that the barbershop is in is really run down. Don't let that fool you. I will be getting my haircuts here for quite some time now. Reminder: This place is cash only. read more

This is a throwback to an earlier age. I used to go to the same barber for 11 years in central Virginia. I always got a predicable haircut in a setting Norman Rockwell would love. Gene's is a taste of ol' Virginia here on the western frontier. I walked in and found three bearded gentlemen behind the chairs and when I asked if I could get not only a haircut but a proper straight razor beard trim I was told absolutely. Rick then proceeded to take excellent care of my hair and beard. His conversational manner was born of years of barbering many folks. It really took me back to simpler days. There are very few places you can go get a proper haircut and a shave. Many Kudo's to Rick and Gene's B.S. P.S. They've never heard of "YELP" read more

This place is great... if you want a military haircut... otherwise, don't make the mistake of thinking that you're going to get what you asked for. The first time I went there, my hair was down to the middle of my back. I asked them to take off a couple of inches to even it up, but they cut it back all the way to the middle of my neck. Not what I wanted, but people said it looked good, so I made the mistake of going back again today. Again, I asked him just to even it up a little, and now I have a cut that would fit right in in boot camp. I might has well not spoken to him at all!! They know what they want the customer to look like, and that's what they'll look like. I am *not* pleased, and I certainly won't go back again. read more

I'd been looking for a nice and simple barbershop for almost a year now. Previously I was into the modern hipster scene, full of young fashionistas with gobs of product flying off the shelves. Fast forward to now, I've taken a step back from the unnecessary hair trends and loads of wasted cash. I've opted for the classic hair cut. Like the rest of the reviewers before me, Gene's BS is the exact fit for such. Upon walking in, you're greeted by the traditional red and blue barber pole, as well as the three gents themselves, Gene, Ricky, and Duane. Each man with his own neighborhood friendly welcome. On my first visit this afternoon, Ricky cut my hair. He began conversing simple questions about my job and interests. But by the 5th question, we were talking about women and personal relationships. It's very apparent how well versed these guys are at their craft. Go once for the haircut. But keep going back for the warm neighborhood feel and conversation. read more

Great, old school barber shop; complete with a cathode ray tube television and a Barber's pole. No bloodletting, tooth extractions, or surgeries, just great haircuts at a reasonable price. Gene and Rick are always glad you came, kind of like Cheers, but without the cold libations. I've been getting my hair cut by the owner Gene for the past three years and have always been satisfied. They are closed on Sundays and Wednesdays are by appointment only. They can get really busy, especially on Saturdays. Wait times can exceed an hour at times. To the right of the entrance is a board with numbered brass tokens, grab one to secure your place in line. Pro tip: Make an appointment for Wednesday if you don't like to wait. read more

At Gene's BS, the "BS" stands for more than just Barber Shop ~ I have been out of the Army now for 17 years. When I first got home from Italy I tried many local Barbers but kept looking until I found the right one. For me, I like a combination of good haircuts along with good personalities and a sense of humor doesn't hurt either. Since finding Gene's 17 years ago, I have not once had my hair cut anywhere else! Gene starting cutting my son's hair when he was in diapers still.....and now he's in college. I can remember too when my hair would be ALL black as it hit the apron.....but now it's showered with white too ( DAMN-IT ) and the guys won't let me forget it either. Seriously, all three gents are great. Gene, Rick and Duane. Good people, good conversation and good Barbers. Why go anywhere else? I'll be going there as long as they're around. read more

I must say barber shops aren't for all men. You cannot get your tips waxed or your roots dyed, but you can get a tight fade with a baby butt smooth shave. I am a transplant from Portland and was hoping to find at the very least a decent shop. Gene's Barber Shop is as good if not better than Rudy's or Greg's in the northwest. Keep it up guys! If your idea of a hair cut is straight razors, the smell of Barbicide, and good banter then you go to Gene's, period. read more

Gene has been running his barber business for more than 30 years, and he knows his stuff. Super professional, always friendly and kind, and a great positive attitude. I keep coming back to him not just for the great haircut at a reasonable price, but also for some pleasant chat and great energy read more

I just went to this shop the other day and I had, by far, one of the best barbershop experiences ever! Gene the owner was very knowledgeable and cool to be around. Rick is good dude too. Gene's awesome flattop with fenders haircut came out killer, so here's my much thanks and appreciation. The guys in this shop can do all kinds of classic cuts: pompadours, flattops, side parts etc. These are skilled barbers with old school style and class. "Highly recommended fellas!!" read more

Gene's Barbershop - Barbers Near Me - Newark, California

I'm in the Marine Corps. Been getting haircuts every Sunday for the last 6 years. Rick did such a good job I had to post about it. Good technique with an at home feel to the place. A total of five people were coming and going when I walked in and he knew all their names. Come for a good haircut but stay for friendly service and a good conversation. Rick is real supportive of his troops so he gave me my first cut for free. Needless to say ill be back. read more

I thought I updated my review a long time ago! Rick & Gene are THE main guys here. They do an amazing job. My previous review was for a barber they had temporarily. This is one amazing thing about them. They are able to work with such a broad client base. I've been going to Rick for probably 5 years now. Genuinely cares about you and he's my go to guy. Of course the haircuts are amazing! I have an appointment tomorrow and I'll post a picture then. read more

Went here on a whim to get a cut while we were visiting the area. This place is OG, forsure. There were a few barbers working when I went in on a Saturday, I got cut by a burly old man named Rick that's been doing his thing for over 15 years. I asked for a low and tight pomp and after showing him a picture from a previous cut, Rick instantly knew what to do and needed no further instruction to give me the cut I wanted. He told me a little of the history of Gene's, it's impressive how long they've been grinding in the same shop! The cut was clean, simply done, and you can tell these guys are experienced and skilled. He also recommended some pomades and different products to use for different styles. Only hesitation, remember to bring cash! I paid ~$20 including tip I'd definitely come in here again whenever I'm in the general area! Easy on the wallet, great atmosphere, friendly guys, great cut. Would easily recommend to any guy looking for an easy, no-frills cut. read more

My hair is starting to grow out and was beginning to feather at the sides so it was time to find a classic men's barber shop close to home. Gene's totally delivered ... down to the striped pole out front, which is what I told my son indicates that this is a place for men to get a haircut. The kids barber he used to go to doesn't have one, and neither does mommies salon. Even though we were walk-ins, we were both up in chairs within 15 minutes and the cuts were performed with skill and speed. The strip mall that Gene's is located in is in a sad state, but Gene's is a diamond in the rough. As we left I asked my son what he though. He smiled and said, "I liked it. Can we come here again?" We will. read more

I just had the good fortune to live close by and need a good haircut. Yelp lead me to Gene's. The place is a nice old school barber shop. Gene was a pleasure to meet and doled out a very neat and reasonably priced cut. I've got a new barber! read more

I don't know about 2's or 3's or fades. I need a good haircut with scissors and a finish with a razor. A barber on your first visit asks you a few questions, looks at your hair and delivers exactly what you wanted. I visited Gene for the first time this week (Wednesday's you can get an appointment) and this is a real barber shop not someplace with glitter and no substance. Gene did a great job in 20 minutes for $15.00 ( I am a young 62). So for $20 out the door in 20 minutes with hair that looks as god the days after the first cut what is not to like. I drive 20 minutes to see Gene and my son who thinks in 2's and 3's will drive 35 minutes to see Gene and his team. read more

I had gone to the same old school barber shop for over 20 years on the Peninsula, but since moving to the East Bay, I had yet to find one that was comparable. My father-in-law recommended Gene's, and it was a great experience. I walked in and was immediately greeted by Gene, and there was only a short wait, on a mid-day Wednesday afternoon. Rick cut my hair, and paid close attention to my request just to trim it up, as I'm growing it out a little bit. We had a great conversation about our dogs, wives and kids during the 20-minute cut, and when I left I was very pleased. I learned that Gene's takes appointments on certain days, and can get very busy on Saturdays. It's worth the drive from anywhere in the Tri-Cities area or beyond. Maybe I've found my new barber for the next 20 years! read more

Sad to say, today was the last day, Gene and Rick are having to move on because the landlord evicted everyone so the building can be torn down and replaced with condos. Rick cut my hair today. It was just a good classic short haircut for men, for a reasonable price. I wish Gene and Rick well in their new ventures, Rick is moving on to Rick's Sundale Barber Shop over on Stevenson (yep, gonna be two Ricks there now!), and Gene says he's going to World Hair Design over on Jarvis in Newark. It's a sad end to a Fremont tradition, but it is what it is. Gentrification, y'all. Gotta make room for all the Facebook bros. Sigh. read more

Gene's Barbershop - Barbers Near Me - Newark, California

The art and tradition of Barber shop is alive and kicking it at this place along with American spirit. Maybe one of the best haircuts I have ever received...Rick is a gentleman and has mastered the art of barber. I enjoyed my discussion with Rick and other patrons. I'm definitely coming back to this neighborhood gem. read more

Love Genes Barbershop, classic throwback barbershop feel. Upon moving back to the bay area from SoCal I literally went to every barbershop within 20 miles of my home looking for a barber that can consistently and perfectly cut a good pomp. I couldnt find ONE person... then I met RIck at Gene's, RIck is the man, hooks up a clean fade and a killer pomp. As well as being a cool guy for good convo. The shop is awesome the cuts are punk rock, Im a fan read more

I used to always get my hair cut at the standard chain salons like Supercuts and the like. However, after trying a couple of REAL barber shops in Seattle, I realized what I was missing out on. Back in Fremont for a short while, I searched up the well regarded barber shops and decided on Gene's since it is located right by where I used to work in high school. It was not busy when I arrived on Friday morning and I was seated right away by Rick. Rick carefully listened to my request for the cut and did a great job with the fade. Exactly what I wanted and probably one of the best cuts I have ever had. He took his time, and even shaved my back/side hairlines with a straight razor! Also, some of the techniques and tools they use are only found in barber shops. (fancy shaving cream dispenser, powders, gels) Rick took his time and we had a good chat which didn't stop until I left the shop. I felt like I was treated as a regular customer. for $21 out the door, I feel like I got a great deal. I will make it a point to get cut here each time I'm back in town! read more

Friendly place to get a shave, my first time there. My dad loved it. I would definetly go there again. read more

One of the worst haircuts I've ever gotten, I had to go pay for a second haircut somewhere else when I left. I asked for a high bald fade with a 2 on top but a) it wasn't bald but he didn't tell me up front he couldn't do a razor fade b) it wasn't even on both sides of my head and one of my side burns was about 1/2 an inch shorter than the other one c) it was so poorly faded it was embarrassing. Maybe fades just aren't his thing and he's able to do other haircuts, but I definitely wouldn't come here if you want a fade.. it was the guy in the chair next to Gene, I don't remember his name. read more

Where were you all my life? After years wasted away in George's Barbershop down in old Newark, and a period of roaming aimlessly from barber to barber, I have finally found my home at Gene's. Not only are the haircuts superb, but Gene and the other barbers are very nice, friendly, welcoming--and most of all, they can work AND talk at the same time! I am happy to call Gene my barber! read more