OMG! Can't believe NO ONE has reviewed this place?! So I have the honor of doing so for you!
First of all, I'm not a shopper. I don't like lines and I don't like shopping, but that's apart of life! I went into DSW hoping to find a perfect shade of green to go with an outfit that I wanted to wear Easter Sunday. My visit was early in the afternoon Good Friday and the people were THERE! There was a nice long already formed soon as I stepped into the door. At first, I thought about just turning right around and leaving because as I stated already I don't like lines. However, I decided to peruse the store since I was already there. Lo and behold, my eyes caught hold to a green and gold handbag that looked really close to the phone swatch (picture of the dress) I had. Excited, but not wanting to get in a long line, I walked around the store to see how fast the line was moving--and to see if I really wanted to make the purchase. Since the line was moving pretty swiftly, I decided to get in line and make the purchase. I probably had about 7 customers in front of me, but while I waited a young lady walked up and down the line of customers smiling and thanking us for waiting. WOW! What a difference that makes! For me, acknowledging my value as a customer goes a looooong way! She came by a couple of times and did the same thing consistently when other customers were in line and even asked us if we just had a question or were making a purchase. One more thing that was impressive was her extending and explaining the DSW loyalty program to the patrons in line. Although she handed out paper applications, she informed us that the quickest way to be added would be to verbally give the info to the cashier to enter into the computer.
I've never received such awesome customer service standing still! Great selection and discounted shoes to choose from. You'd be in this place for hours. Quite organized as well. You'd think for it being Easter weekend the place would be in shambles, but the staff and employees really keep the place spotless. A must visit for any shoe addict! read more