The Beloit sport center is a well established business located in downtown Beloit, With that being…read moresaid, it's a Gun store! A great store to do business with, some times they aren't the best in making the best deal , but that's there business As far as The review concerning the taxidermy, I would not recommend it for any vegan, tree hugging, fairy's that come up to Beloit for "School"

Worst gun store ever! Had my rem.1100 for 5 months,never did anything to it. Just needed to ring…read more Kept putting me off. Took the gun to monroe gun shot had it back in 3 days. Stay away from Beloit sports center!!!

They are the most customer service are in a gun shop in the area…read more Lot of gunshots for staff by people that don't know much often have a lot of gun prejudices And can't even be on the arrogant side Mike and most of his staff have treated me well. Everybody should exercise their second amendment right get train get armed that's the best and only true anti-crime approach the citizen can take

Exceptional service, knowledge and inventory. I've been a customer for 15+ years. I've purchased…read morerifles and shotguns, ammo and accessories. They've fixed and help troubleshoot simple and complex problems. I get information on new products, reviews on what they're seeing at dealer events. They sell quality products that represent value over high cost alternatives. All the guys are hunters, shooters and outdoorsman. Go in and talk to them and you'll likely be shocked at the knowledge. The store is small and can get very busy at times on the weekend. Need something? They'll help order it if it's not there. I travel to shoot long range. I've visited ranges and gun stores all over the country. Bar none, Dam Road is my hands down choice.

We were first time firearms buyers and our sales person was knowledgeable and helpful. Fantastic…read moreexperience!

Guy named Sean at the gun counter was rude for no reason other than the color of my skin. As soon…read moreas he saw me he was unfriendly and his condescending attitude was over the top.

Great experience buying my CZ and pistol. I had them assemble my AR also, knowledge and friendly…read morestaff.

I had a fantastic experience with Mike. I'm brand new to the gun world and was worried he might…read morepush upsells, but he couldn't have been more genuine. Mike spent more than an hour with me, clearly explaining different models and price points until we found one that fit my needs. When the specific style number I liked wasn't immediately available, he spent the rest of the day calling around to try to locate it. He's incredibly knowledgeable and -- knowing I'm inexperienced -- he also recommended safety courses and even suggested instructors to work with. I'm excited and proud to be buying my first gun from him, and I'll definitely purchase any future firearms through Mike. Highly recommend.

Dropped off a 22 for repairs. Hunting season. Lots of duck and deer rifles must have needed…read morerepairs.

NOTHING SHORT OF AMAZING CUSTOMER SERVICE! I know NOTHING about firearms, but, for various reasons,…read morerecently decided to get a rifle. Craig and Becky could have been judgmental of my novice status, but instead, not only welcomed me and treated me with respect and dignity, but really helped me get what I wanted. Craig guided me to buy a .22 rifle as a starter rifle, to get used to shooting comfortably. Then, when I wanted the Ruger Walnut stock on a rifle that came originally with a composite stock, he and Becky started a month-long journey of finding the stock, realizing the trigger guard was attached to original stock, ordering that, finding out internal pieces didn't fit and grinding the inside of the stock down to fit them, finding the trigger guard well was shaped differently and chiseling that out, finding the screws were too short and getting new ones that fit. It was nothing short of amazing. With this first gun, I wanted something special, and for me that was the Walnut stock - I got even more than that - a beautiful custom rifle which I am so happy with! Now, I'll be taking a rifle course with one of them to help me start my journey! I have rarely received such wonderful customer service nor met such great people. Please go here if you are looking for new or used guns AND great, knowledgeable people to buy them from. Whether you know nothing or everything about firearms you will not be disappointed!

Knowledge, honesty, personality, service, and all around great guy to deal with. My new "go to"…read morefor all my firearm needs.

Sean Thompkins has some of the best prices online......he'll do his best to help you our anyway…read morepossible, what more can you ask from a dealer

Great selection, fair prices, and knowledgeable without the aloof attitude sometimes found at…read morelarger stores.

No nonsense type of business. Owner is knowledgeable and fair. He has little overhead so savings go…read moreto the customer. He also conducts several raffles during the year to benefit local charities etc. Prices on guns and ammo are great!!

Excellent Customer Service. Excellent Prices. I've bought…read moreseveral in stock items from Jeff and have special ordered even more. Always very helpful, and friendly. If he doesn't have it in stock he can get it. Even with some manufacturer's expected long lead times it seems Jeff can usually beat those shipping estimates.

From the owner: We carry all types of guns and ammo. We also do transfers ($50) and special orders.read more