I just came here looking for lash clusters and they did NOT disappoint. They had sooooooooo much stuff like this is one of the best beauty supply stores I've been to. The cashier was so sweet too read more

If I could rate a zero, I would. I made a purchase last month. A perfume spray and hair gel. Tried to return them today a little after twelve. What they don't tell you when you buy is those products are non returnable and non exchangeable. It's in tiny writing in the middle of the receipt. They are more than happy to take your money but you are stuck with products if they don't work. I commented that I would never come back and her response was "that's fine you don't have to" That's not how you talk and treat customers. I hope management does a retraining. Otherwise no one will want to shop there. read more

Ordered eye patches. They slid down my face and worked like a piece of crap. Waste of money!!!

Will definitely be back, they have soo much! & They keep real afro kinky hair in stock. So clutch they stay open until 10:00 pm.

I have shopped at coco beauty a few times. but lately they have hired new faces and honey the girls are messy,lazy, and immature. if you decide to shop there you will see for yourself. they are rude and talk about people as they're exiting the store. I've seen arguments and heard disrespectful things while shopping there. it's unprofessional environment. I have had a rude encounter with a staff member as I was making purchase. she just blurted out rude comments towards while I was deciding to use my points or not. I can't support them any longer because I did nothing to this young lady. read more

Great selection and the employees that work there are super helpful! They directed me to what I was looking for and even made some good suggestions as well read more

SELF-HATRED I've been tempted to give this store a lukewarm review every time I shop here. They do have a good selection and actually employ black females, but that can't stop self-hatred. I come in here looking like I have a job and they still stalk you and write down everything you pick up in the wig section. Today was over the top. They literally tried to take issue with me even picking up the wig package. I was about to buy 3 wigs so I'd have options for an upcoming event/trip. But, I gave them to the clerk and told them I can't support this racist business. It's so sad. All the money black women spend on hair products and they act like we don't have money and are going to steal. Believe the negative reviews and spend where you are appreciated and treated fairly. read more

A huge thanks to the awesome staff! Every time I've shopped here, they have gone above and beyond!!

I was in Virginia, March-June 2021. I was looking for a place to purchase hair products and found COCO. They met all my needs and the staff was very helpful and professional. Thank You m, for serving the community in this PANDEMIC SEASON!!! Keep doing what you do!!! I appreciate your business. Loved the fact that you have personal parking spaces for your customers. Marian read more

I wanted to put 0 stars but they forced me to put one! This place/people locked my niece in the store bc they THOUGHT they were some other girls who had robbed them. Now 1 of my many issues with this is they clearly had a picture of what those other girls looked like but chose to accuse my niece and her friends. How is it in 2020 are we still at a point where "we all look alike"? Im beyond offended especially bc I USED to shop there frequently but they wont see a dime of my money anymore. Do they realize what damage they have done to those girls? They now have to live with the fears of being racially profiled, locked up against their will and fear of the police. I don't think there is anything the owner can say to make this right but I pray they learn from their mistakes bc some mistakes cant be undone and this is one of them. read more

Had my first experience here last month and was so excited to find out it was black owned and i automatically knew ill be back. Called this morning to find out closing time and i was told 10 which was perfect because i got off at 9. I literally drove from norfolk and made it here at 950 to their open sign shining all nice and bright just for me to pull on the door and they have it locked smh. Mind you they had other customers that pulled up and did the same as me. After hearing pulling on the door they decided to turn TURN OFF their OPEN lights. Missed out on money and repeat customers because you decide to lock your doors before YOUR OWN STATED CLOSING TIME. Its a shame and I wont be back. read more

When compared to other supply stores, this place is a step above. I appreciate that the staff here dont treat you like a shoplifter. For once it would be nice to walk into a store to buy something without being constantly watched the entire time. The person behind the desk, asked me if I needed help and when I said no, she let me do my thing. They also provide the standard brands of hair and hair products that most stores do, however, they also sell brands that are higher in quality but without the high cost that some larger stores in Norfolk and Virginia Beach charge. This place will be my first option for my beauty needs. read more

DON'T LET YOUR KIDS COME HERE! On Jan 3, 2020 a clerk at this supply story locked my minor daughter and 3 of her friends in the store because they THOUGHT one of the girls (not my daughter) was involved in stealing from the story a week prior!! When my daughter asked to leave, she was told she can't and that someone would come and tell them why. I have not heard from the owner to extend any type of apology for this matter and they clearly don't care what this has done to the innocent children. As you can imagine....NONE of the girls were involved in the stealing and the clerk admitted to me that she knew my daughter wasn't involved. read more

They have a good selection at great prices. Have always been professional and courteous with me regarding my transactions and inquiries. I don't live in Chesapeake but I make the trip to come here. Compared to other beauty supply stores this is the one for me...after your visit you may feel the same. read more

I was very happy with the cleanliness and friendliness of this beauty supply store. I would rather travel to this one than go to any that are closer to me as a result of their professionalism. Great experience here! read more

I provided a 2-star review because they do have product of various kinds but lets talk about these prices #COVID19# I understand have impacted lots of small business but here is my share. Why put an extra 25.00-40.00 on a pack of blend hair. You know that's robbery and while you are trying to recover please understand the customers are still looking for ways to save. I paid 69.99 for a 4x4 Peruvian 100% virgin human hair pack um no this hair isn't real and I washed it and I tried to bleach it and its none of the things the business says it is. Recoup and recover doesn't mean lets kill the customers pocket to get back where we were. Like most should know the owners aren't paying for the best or better hair they pay in bulk for cheaper replica hair. I will stick to my on line shopping at least if im paying almost 100.00 its thick bundles and its human. Never again I promise. read more

Help me understand why we continue to support businesses who clearly do not demonstrate respect for others. My niece and 3 friends were LOCKED in the store as a result of being profiled. Let me be clear-racially and I have yet to hear an apology or from this business. If we continue to support foolishness as such, foolishness is what we will get. When will it stop!!!! These girls have NEVER been in trouble of any sort. They are Praise dancers at a local church and were merely shopping for a church event. This has impacted her confidence and faith in our community and goes against the grain of what've taught her. As a result of this experience, she will only carry a clear bag to ensure she avoids this type of IGNORANCE. My niece shouldn't have to walk in fear of being treated differently because of her skin color. If you don't want our "black" money-we will no longer force it on you. Disgusted!! read more

The worse experience I have ever received in my life. The employees were really rude and disrespectful. My sister starts chemo for breast cancer on Tuesday so we took today to shop for wigs. We were trying to make this day a good day considering the reason we were wig shopping. As she was trying on wigs, 2 employees came out from the back and we thought they were going to help us. Unfortunately, the gentleman that came out raised his voice to tell us we could only try on one more wig and that when we touched the wig and felt the hair type that's considered pulling on the curls. We saw employees and other customers pulling on the curls to style the wigs, but nothing was said to them. People don't know what other people are going through and no he didn't know why we were there (even though my sister was wearing her breast cancer awareness shirt that said "this is my fight shirt"), but that is not how you speak to customers OR people in general. Thanks for ruining our day and experience. read more