In Southwest Florida like Naples and Fort Myers vicinity, Publix supermarket once reigned supreme with more than 50 stores. Whole Foods, Sprouts, Bravo Supermarkets, The Fresh Market, Lucky's Market, Trader Joe's and Aldi have grown their footprint and expansion here in recent years.
Walmart and Publix had battled against Sweetbay, Food Lion, Bruno's and Albertsons. There were several Bravo Supermarkets opened here in the last few years. How they fit in the grocer battle in Southwest Florida?
I was in the Lehigh Acres in late Sunday afternoon. My curiosity made me swing by a Bravo Supermarket in Lee Blvd. First, most Bravo Supermarkets are franchised and locally owned. Bravo grow into Florida from New York. It catered to Latin Clients with fresh produce, dairy, meats, seafoods, snacks, drinks and prepared foods.
There were two food trucks at the end of parking offer Jamaican and Latin food. The produce area is adequate but not that big. Pickup parsley, one eggplant and two bitter melons. I was looking for tropical fruits but the Papaya was huge and the size is not suitable for our need. Only three Mamay Sapote were available but there were good selections of Malanga and yuca. The green guavas were very fresh and looks amazing. Will check out the seafood and the meat department on the next visit.
From the frozen section, I got 4 Mango Ice Cream bars and a Argentinean Beef empanada. From the small bakery section, I got two Pan Mexicano and croissants. I was at the store around 4 PM and did not explore the prepared food or deli section!
This is a good side store and not huge. The place is clean and the staff is friendly. A good Latin Supermarket!
Now, I know how Bravo and others can compete with Walmart and Publix. Just differentiate yourself from Publix and concentrate on your own niche. read more