The instructors are friendly, helpful and welcoming. No matter what your surfing level, they'll…read moreguide you with as much or as little instruction as you like. Laid back but safe.

We had a great experience last summer during our surf lesson. The two instructors who met us made…read moreus feel at ease even though we had no experience and were a little nervous about it. It ended up being one of the highlights of the summer, we both were riding waves by the end of the lesson!

Ally and Zap were super helpful and accommodating. I schedule a surf lesson on Memorial day at the…read moreshop. I live a few minutes down the road, but beach traffic was pure madness and made me late. Ally, was super helpful in accommodating my lack of punctuality, and I still manage to have a great lessons. The cost was super inexpensive, and Joey my instructor was very informative. He wen't over pure basics to advanced knowledge of surfing technique. I also bought some schwag from the shop, and the prices are very reasonable. Typical surf shops you pay a premium for brand-name gear, but they offer great sales. By the end of my lesson and day I was up on the board, and there is no better feeling. I would send any one of my friends to Zap if you want to feel the success of getting up on the board, and riding your first wave in style. Great experience and thank you! Be back to the shop soon! Ally don't kill me if I spelled your name wrong :) -Bobby

This place is a hidden gem . The owner will help you with anything . He listens and asks you a lot…read moreof questions and then gets you what you need . Most surf places will sell you all they can no matter you need . Mike is different. I found my new surf store. I didn't even know he was here but I see his boards all over the place. He is a famous surfboard shaper to boot .

Dave's just the best!! Most knowledgeable surf shop around! And the best selection on the east…read morecoast.

We showed up at the meeting location for a surf lesson on time and there was no one here. We had…read moregone to the shop before heading to the meeting site and checked in and the woman said you're all checked in and apparently never alerted anyone that they were checked in. After I called the surf shop to advise them that there was no instructor at the meeting location, I was told who we were supposed to have as an instructor apparently "had a mixup in his schedule" is what the young lady said when calling. This isn't the first time this has happened. When we did this last year same situation of a schedule mixup. The young gentleman at the shop where you pick up your wetsuits are very pleasant and helpful. I was later called by one of the managers to let me know that they were refunding for the full cost of the lesson and that we would still get our lesson. They said they were refunding to apologize for the inconvenience of waiting over 30 minutes past our lesson time for an instructor to arrive.

I had my first windsurfing lesson this week and it went so well! Ian, the owner and John my…read moreinstructor were so helpful, thorough, great at communicating and really patient and helpful. Very happy with my experience and excited to go back for another lesson to practice more.

There is always something positive in this store just because of their motto! Life IS Good and…read moredon't forget that. I love the variety of designs they have now -not just the one that started this brand. There was actually overload in this store and there are some other brands here as well. I know that I could have found something but nothing really caught my eye! I want to be wowed when I look at something or think that it will make a great difference in my life! The prices are a bit high because I know you can buy these items in other stores for a lot less (Marshall's etc). But it is fun to walk around!

Newburyport LIFE IS GOOD is awful on many fronts. Waaay overpriced and the quality has gone…read moredownhill. Almost everything at the Retail store can be bought at the local Marshalls and TJ Maxx for an average of 60%+ LESS THAN THE RETAIL STORE! Each time we have gone into the store we are amazed at the high prices. A lot of the stuff they sell seems to be very 90's and even our own kids think that the Life is Good brand has seen its best days come and go! Marshalls in Newburyport has LIG T-Shirts, water bottles, coolers, umbrellas, towels etc. They have almost everything the LIG Retail store has for much much less. Overall the store is cluttered with dated and overpriced styles even the kids don't think is "hip" anymore. Sad, but even this has come to an end...

Great surfing lesson with Reid! Coffee was on point as well! Excellent service from booking to…read morelesson.

My son and I had surf lessons today and it was so fun! We both got up on the first wave. Reid was a…read moregreat instructor. He even taught my son tricks on the surf board like riding backwards, jumping from side to side and the coffin.

We booked at session a day prior and when we showed up for our lesson/rental George was nowhere to…read morebe found. He eventually got back to us to let us know his boat was being repaired and he forgot to remove the booking feature on his site. He did promptly return our money, but while driving around to 3 marina's trying to find him everyone said he was a bit flaky and couldn't be relied on. Save yourself the hassle and go with the more prominent ski school in the area (H207).

I ordered from them online and they shipped same day! I got everything within 3-4 business days and…read morethey assisted me over the phone with any questions or concerns I may have. I would recommend 10/10. Great prices too!

I found a pair of therm-ic heated ski socks battery size 700 on this website "park2peak" when…read moregoogle searching. The price was discounted vs other major websites so I went ahead and checked their return policy just incase anything went wrong or price was too good to be true. Upon the item being received I noticed the manufacturer box was torn at the top and didn't have a seal, so I immediately assumed this was an opened item and knew I would need to test them prior to just taking on my ski trip. I fully charged the battery, put on in home and waited for any noticeable heating. This was my first time trying the socks route as I typically install heated insoles in my ski boots. This was a new ski boot for me and the socks were cheaper at $215. No noticeable heating at all, batteries died at 4hrs vs 7. I didn't take them on the trip obviously. When I got back, I figured maybe I did something wrong and fully charged again...same experience. I emailed customer service and my response from "Jay" was a very excited yet not apologetic reply to use the manufacturer warranty route. A warranty is helpful after you have used things and its then faulty, its not helpful as a solution to purchasing something expected to be brand new and expensive for an immediate ski season. Jays reply had also been quick to say "we dont accept used returns". I then emailed to confirm I was not sold an open box used item that was discounted due to this aspect and was not returnable, incase I had missed this. The same Jay replied that they only sold new items. So I chose to return my "new" socks that were faulty. I shipped back at my own $28 expense, and sent customer service the tracking. I then noticed I was receiving no replies to my emails which was odd customer service. I planned to re-order heated insoles from them vs trying socks again. I then checked their website and noticed no other socks or any insoles at all, they seem to only list one item of things they had. I then found reviews on yelp and realized this isnt actually a gear company it is a small town ski shop listing close out one off items. I then emailed that I would do a chargeback if I had no response to my return, and received a shocking reply that they were a small ski shop, this was the child of the parents who own the ski shop and that my return of ski socks would be a large financial hit to them and would have to throw them out, but would refund me. So safe to say I was attempted to be scammed by buying a pre-used and returned set of faulty heated socks, and they expected I would just hash it out with trying to get a replacement from the manufacturer. Ski shops are typically run by honest sport loving community so its very sad to see theres dishonest operators out there. Two stars instead of one because they did refund my money. But I would avoid buying here and expecting customer service to be helpful for any other purchase or expect quality gear. If you google search reviews you will see other issues...