I visited this 2x, once in late May 2025, and again 2 months later. The differences were noticeable. The first time, I joined 2-3 shoppers in the late morning. I noticed everyone was greeted immediately, and asked at least twice if they needed help. As I left, the clerk said, "Sorry you didn't find what you were looking for today, but please come back; we often get new merchandise. Plus, an outfit or piece you looked at today may keep popping back in your head, and you'll be back wanting to buy it. It may even be on sale then!" This young woman was amazing at sales! As to merchandise, it was billed in the review I read as a "specialty shop for women in all stages of pregnancy, and curvy girls of all shapes and sizes. Since I fit in one of the catered -to group, and my DIL belong to the another, we drove 5-6 miles for a visit. We were disappointed to find the store was quite small. It did have a nice selection, though. We saw a nice choices for tops, sweaters , sundresses, summer skirts, and shorts. Plus, they had trendy pants with wide legs, also rompers, shortalls, and overalls, most in cooling linen and cotton. We didn't buy anything, but will satisfied with our visit. My solo visit, 2 months later, was much different. It was unpleasant enough to be unsure if I am ever going back. That will be a second review, however. read more

This store is a personal favourite of mine and my friends! This is the place where we would go whenever we wanted to treat ourselves. Everyone is genuinely nice, and they have a wide range of clothing options and price points to choose from. The sales are excellent, and the staff is totally professional and helpful. The ambiance is also pleasant and simply relaxing. I enjoy how easily I can identify a good product, which is why I always have a large number of paper bags in my hand when I return home. I always have a good experience when I come here, and I never leave disappointed. Because the prices are so reasonable in comparison to the quality of the products, many customers will undoubtedly enjoy shopping here. I've already recommended it to some of my friends and family members, and they all seem to enjoy it as much as I do. read more

I love this store! Everyone is so kind and they have a great variety of clothing options and price points. Great little independent boutique, highly recommend! read more

I often walk by the boutique and the merchandise in the window looks so cute. However my dog is usually with me so we keep walking. Yesterday went in with my pregnant daughter in law, and we loved it. The maternity options are very fashionable and something for every occasion and seem to be very good quality. The accessories are very pretty. The owner and sales people are very nice and helpful, not at all pushy. So nice to have a quality boutique store in the neighborhood! read more

This boutique is one of my personal favourites. They offer a wide variety of products, many of which capture my attention every time. It is such a simple yet fabulous boutique. The last time I came here, I brought my boyfriend with me so that he could assist me in selecting a dress for a party that we will be attending together. I am in desperate need of a new stunning outfit, which, much to our relief, they thankfully have in stock at the moment. The prices are also reasonable, everything is set at a point where we feel comfortable making a purchase of it. The sales are doing really well, and the staff is very knowledgeable about their products and eager to help customers. Additionally, the ambiance is pleasant on the whole, and it is simple to relax in it because of this. This boutique comes exceptionally recommended. Undeniably deserving of the opportunity to try. read more

Love this store. If u are looking for a great outfit or something cute to add to an outfit to make it pop they have it. Their selection of gifts & accessories is amazing. Never go out empty handed. read more

I needed an entire outfit in a hurry and Jaminda (spelling?) and company were AMAZING! We tried every combination possible to see what would be flattering to my shape and hair color. They took their time and never rushed me. They also had a great sense of humor. I will definitely be back but I won't wait until the last minute. It's hard to find nice boutiques with good customer service and friendly people in general but even more difficult on the south side. I can't recommend them enough. read more

It's always been my dream to be able to go shopping near my house at a great boutique - and finally I can!!! Bellē Up Boutique has THE fashion pieces for every season and all the accessories to match. The entire store is so fresh and pretty, it's enjoyable just looking around (but I can never resist making a purchase). Skip the trip to the mall - and go here instead!! read more

Love love love this beautiful boutique. Each time I come....I leave feeling special, pretty, and reinvigorated. Thank you for yet another enjoyable experience when I was feeling so nervous about putting new clothes on my body. Everything that touched my skin came home with me. read more

I love Belle Up... such cute clothes and accessories (maternity and non-maternity)! I find something every time I visit. Love it!

I love this boutique for its fresh style and for one of a kind clothes that you can't find anywhere else. Staff are very professional and helpful and the sales are a plus. May Belle Up continue to serve the Beverly community for many years to come! read more

This boutique was great! I was looking for a spring dress to wear for a wedding and left with two dresses. The woman working at the shop was super-helpful. However, it's a bit pricey, so just be aware that their return policy only allows for exchanges or store credit. read more