Specialties
Founded in 1980, Schneider Associates is an independent digital PR and marketing communications firm headquartered in Boston. Recognized as a leader in Launch Public Relations® and for conducting innovative launches for products, services, companies, technologies, organizations and communities, Schneider Associates helps clients create and accelerate visibility in increasingly crowded and competitive marketplaces.
History
Established in 1980.
Founded in 1980, Schneider Associates is an independent digital PR and marketing communications firm headquartered in Boston. Recognized as a leader in Launch Public Relations® and for conducting innovative launches for products, services, companies, technologies, organizations and communities, Schneider Associates helps clients create and accelerate visibility in increasingly crowded and competitive marketplaces.
Meet the Business Owner: Joan S.
Joan Schneider
President & Creative Director, APR (Accredited in Public Relations by the Public Relations Society of America)
Joan Schneider is president and creative director of Schneider Associates, a full-service marketing communications agency founded in 1980. The firm specializes in Launch Public Relations®, a proprietary method of launching and sustaining products, services, companies and communities.
Joan also specializes in revitalizing icon products by creating campaigns to motivate consumers to try and buy re-branded or reformulated products. Schneider Associates represents a wide range of consumer, corporate, public affairs and real estate clients from start-ups to Fortune 500 companies.
Since 2001, Joan has been on a quest to understand the constantly changing landscape of new product launch.