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Be Wise Ranch

4.5 (66 reviews)
Open • 8:00 am - 4:00 pm
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Our 2021 Thanksgiving Dinner

Thank you Be Wise Ranch for super fresh, delicious, clean, and in season produce. You have made our meals consistently tasty, colorful, and nutritious. Tam and Carl

a view of a mountain range
Elle N.

Be Wise Ranch has some of the best produce available in North County San Diego. I learned about them from an event for the Slow Foods movement in the San Pasqual Valley for charity. The main crop includes strawberries which grow very well in sunny San Diego. You can purchase a community supported agriculture box which can be picked up on site once a week or at a nearby drop off location - depending on where you are located. The food is always fresh and they will help you with recipe ideas on their website or in the boxes. You will also find a great deal of the produce at Jimbo's markets locally. Be Wise and eat local fruit and veggies!

the farm

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13 years ago

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12 years ago

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15 years ago

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16 years ago

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15 years ago

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8 years ago

I really enjoy getting my produce here, if I could make a suggestion, I would ask for more fruit, less kale and chard.

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16 years ago

Everybody else said it all. The veggie/fruit box rocks in 5 dimensions.

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17 years ago

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13 years ago

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Sandra B.

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10 years ago

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14 years ago

Becoming CSA members has made my family healthier, more adventurous eaters. The produce quality and taste can't be beat.

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14 years ago

Absolute best option for organic produce in San Diego

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12 years ago

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Page 2 of 2

Ask the Community - Be Wise Ranch

Review Highlights - Be Wise Ranch

“I feel like I experience the best tasting lettuce, tomatoes, butternut squash, oranges, etc of my life with this CSA.”

Mentioned in 26 reviews

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Hernandez Family Produce - Delicious entirely strawberry made bar

Hernandez Family Produce

4.5(48 reviews)
1.3 mi
•$

Just outside the San Diego Safari park, you will find this family produce location! It's an open…read moreair market, plenty of parking, lots of high-quality fresh fruits, a few unique fruits, they also have a large variety of different types of beef jerky from shark meat to camel meat!! the people that work there are super friendly. They even have some exotic items like ostrich eggs! Definitely worth a stop if you're in the neighborhood. Sadly, when I got home, I noticed my $18 bag of camel jerky had a hole in it, so I couldn't eat that and I live 40 minutes away so unfortunately I didn't get to try that. Otherwise, the place is great!

After multiple drives by returning from the San Diego Safari Park, I FINALLY found an opportunity…read moreto drop by here with friends. I was craving a ice cream bar, specifically a fruit bar of sorts and what better than grabbing one from here?! It was the most delicious strawberry fruit bar I've ever had and I can't wait to grab another during the summer/whenever we are in the area again. They had quite the wide variety of fruit, vegetables, honey and jerky. I also grabbed a bag of persimmons on the way out and demolished that bag within a week. Service wasn't too bad and pretty quick in checking out. There was a 50 cents charge for using credit card, as cash is king. However I ended up not having enough (because I used it on something else) and ended up using card. Definitely will drop by again, just unsure when that will be!

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Hernandez Family Produce - Strawberries

Strawberries

Hernandez Family Produce - Ostrich eggs

Ostrich eggs

Hernandez Family Produce

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Felicita Farm Stand

Felicita Farm Stand

5.0(3 reviews)
3.4 mi

Was on a search for avocados and discovered them on Facebook marketplace. Great selection and…read moreprices. Owner was very friendly. A hidden gem, but not for long!

Ooooooo! So I was craving some fresh avocados and saw a little street sign on my way home and lo…read moreand behold, a farm stand!! Super stoked!! Ok ok, I know what you're going to say, how there's "fruit stand (West)" also down the street which I've been and continue to support but I've found that they only tend to have fruits/veggies when in season or not at all. Also- the West place is a bit too expensive for my taste so thus my excitement when I found this new little place! A couple of older Mexican women (maybe mom and daughter) were listening to the radio, giggling about what they were listening to, when I drove up. The younger of the women shared what they had for sale (also in season stuff) but I was only interested in the avocados. $5 a bag for smaller ones and $1 each for bigger avocados. Most were semi-ripe or hard so can last up to couple of weeks. I paid in cash- unsure they take cards. This looks like a family small owned business so my guess is cash only. But don't quote me on that. They also had fresh honey, cooked nopales in jars, dragon fruit, mangos, cherries and other stuff that I can't think of right now. Great prices! Organic? Probably not but all good with me! Not sure if this is connected to the nursery but it's in the same location. Go support local family farms!

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Felicita Farm Stand
Felicita Farm Stand - Had to look up the address via Google maps

Had to look up the address via Google maps

Felicita Farm Stand - The cut avocado is the bigger one that was $1.00 and the bag of smaller ones were $5. Perfectly ready to eat

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The cut avocado is the bigger one that was $1.00 and the bag of smaller ones were $5. Perfectly ready to eat

Barons Market - Rancho Bernardo

Barons Market - Rancho Bernardo

4.2(222 reviews)
4.5 mi•Rancho Bernardo
•$$

Between Temecula and OtayRanch, there are at least ten Barons Markets, and we are grateful for the…read moreone which is within walking distance of our home. I know most of the staff by name and they are all equally polite, friendly and helpful. Parking is shared with several other businesses but is usually not a problem. Not as large as some supermarkets, and not stocked with many national brands, but adequate to our needs if it was the only food store we patronized. Produce is outstanding, both organic and not, cheeses and meats are great, as are specialty items like quiches, sandwiches, soups and salads. There are hot food bars, rotisserie chickens, large urns of fresh soups, breads and other pastries, canned goods and dry, a very nice wine selection and multitudes of frozen goods.

This store impressed turn moment you step in, you know this is a great place to buy food and…read moreflowers! The produce is beautiful and the area of flowers is delightful. There is a stand, two tiers high, of choice olive oils and vinegars in beautiful stainless steel pots, with spigots, that shine in the reflection of the ceiling lights. Exciting they carry off top tier, yet their prices are more reasonable than the chain supermarkets. I wish I would've bought a canvas shopping bag. I would've shown that bag off with style! The baked goods are priced so well, I literally thought it was mid-marked! Staff is always busy but helpful when approached. If you get a chance to shop here, do it!!

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Barons Market - Rancho Bernardo - Soup bar

Soup bar

Barons Market - Rancho Bernardo
Barons Market - Rancho Bernardo

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Be Wise Ranch - markets - Updated October 2026

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