Even though it was freezing cold outside, I was too excited about exploring what bizarre new treats…read morewere on offer at Sh this visit to accept the offer of a cup of tea or coffee from the sales assistant who lept up to greet me on arrival. Some people might need a warm beverage to relax them when confronted with the plethora of pleasure giving devices presented in this sexy grotto, I am not one of them, although I have to say, what a lovely touch. What I love about Sh is that they cater for girls and understand that most of us don't want to be confronted by a huge, black wobbly dildo when entering a store. Not to say that you cant buy one, or one covered in spikes or made out of glass or attached to a harness here (you get the picture) but they are tastefully presented and surrounded by feathers, bell adorned nipple tassles and rhinestone handcuffs amongst other wonderful inventions. The staff are pleasant, very knowledgeable and discreet, my first visit to the store was to buy a vibrator and the sales assistant recommended several, based on personal experience and sent me away very happy indeed with a waterproof 'Jessica' (£22). The variety of toys for men and women here rivals any similar store that I have visited and they also have a good selection of lubricants, literature and underwear.

It was the most comfortable experience coming into the store and purchasing my first toy! I felt I…read morespent a long time comparing the different items but I'm glad the ladies helped me out by answering the random questions I had, telling me their honest options about the models and giving me time to look without pressure. I truly appreciate their expertise and I highly recommend to come here if it's your first time or if your shopping in general! Also the cup of tea is quite generous! Thank you again ladies!

This is such an old-time glamorous place to shop for lingerie. There's real sense of nostalgia for…read morethe lost reverence women had when it came to shopping for their underthings. Everything here is such a fanatic combination of rich satins and delicate laces... styles that are both subtly alluring and fiercely sexy. The window displays are ever-changing and never fail to woo me inside... with very few exceptions (most waspies just aren't that flattering...) I could easily cart off all of the darling nighties and luxurious knickers they have hanging on their racks. They support and carry a lot of more boutiquey labels and independent designer brands - which means you'll find stuff here that you won't anywhere else. They even have a line for expectant mothers (literally, yummy mummies, oy). This is also your place if you happen to be in the market for a corset or any other burlesque type fashions - they can even hook you up with the same satiny corset designed for Ms. Dita Von Teese.

The service, selection and quality are all great. Well stocked and easy to get around in the shop…read more Highly recommended

A nice bar for a cocktail in the late afternoon. Friendly atmosphere, well located, and reasonably…read morepriced.

Wow that's a amazing, I'm originally from Seychelles would love to check the place out... I've…read morenever been out at night in London... Been here for a year now lol

Yes, it is an expensive place, but well worth the price in terms of selection, quality and service…read more Some of the most exciting and fun lingerie my wife has ever found. Isadora was incredibly helpful with fit and selection.

Wouldn't let me taste test... that's all I'm gonna say…read more.. I'm not very happy with the attitude of the people behind the tills they made me feel emotional by exposing my biggest kink of flavours and I now feel very insecure!!!! Also they do not have any privacy and don't try to hide the product you buy and now my boyfriend and my husband know that I've brought multiple sec toys and not used one with them (I save them for my booty call) Overall I'm not a very happy bunny!

Boutique style shop that sells fetish / burlesque type clothing and accessories. They have a huge…read morerange of tutus, underwear, costumes and exotic dancer shoes. Everything is quite expensive but it is a boutique shop and the stock is of the quality you would expect. A bit more different and extreme than Ann Summers but without being scary! A slightly strange location on London Road.

I came across this lingerie brand recently at a small showcase in a bar. It's definitely one to…read morewatch for the future. The first collection was the Lee-Lee collection inspired by burlesque dancers. It is baeutiful girly frilly knickers, slips, bras and even a tutu! Each piece is handmade from either cotton or silk, and the detailing and care that has gone into it is obvious. I particularly like their website shop that opens with an animation of red velvet drapes to scenes of an art-deco / bordello inspired house! Pieces seemed to range from £30 for pants up to £125 for a basque or silk slip - not too bad when you compare it to some of the other brands locally at Spitalfields etc. I'm told by the designer that the next collection is out soon, so check it out!