Hong Kong is a small place- car showrooms are rarely like those in the UK or the US where they have a plot and individual housing. Just look at the ones along Gloucester road and you will know what I mean. For a manufacturer to rent a huge space for their showroom is a huge undertaking and I guess it shows how committed they are to that market. VW has been on a roll in Hong Kong for the last few years and this shows in their main showroom in Kowloon Bay.
Its huge- it occupies the entire ground floor section of a commercial building with plenty of space in between. The showroom is more like a museum at times with different sections showcasing different vehicles.
VW is also a marketing expert. On my visit, they were having a family fun day whereby dad can mill around the 10-12 cars on site whilst mum and the kids can enjoy face painting, caricatures, snacks and drinks for absolutely nothing. Not that it could beat a fun fair, I still think that its a big bonus if there are those in your family who aren't really into cars. The experience is probably one of the best I have experienced in Hong Kong so far.
If you were out for a VW in Hong Kong then don't miss this place. read more